Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Europe, and internationally. It operates through three segments: Connected Machines, Subscriptions, and Accessories and Materials. The company provides connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations under the Cricut brand. It offers Cricut Joy, a cutting and writing machine to personalize, organize, and customize kitchen, office, school, celebration, and idea projects; Cricut Maker, a cutting machine that handles fabrics, leather, paper, and balsa wood; Cricut Explore, a cutting machine for DIY projects; Cricut EasyPress 2, a machine that delivers heat transfers on baby bodysuits, big-time jerseys, and banners; Cricut EasyPress Mini, a heat transfer machine for curved surfaces, as well as hard-to-reach spots between seams and buttons. The company also provides Infusible Ink, a heat transfer system that permanently infused into base material, as well as accessories and materials, such as knifes, blade changing systems, cutting rulers and self-healing mats, hand tools, crafting materials, and cases. It serves customers through its online store. Cricut, Inc. was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.
IPO Year: 2021
Exchange: NASDAQ
Website: cricut.com
| Date | Price Target | Rating | Analyst |
|---|---|---|---|
| 12/13/2023 | $7.00 | Neutral | Goldman |
| 8/28/2023 | $10.50 | Neutral | Citigroup |
| 3/10/2022 | $20.00 → $7.00 | Underweight | Barclays |
| 3/9/2022 | $20.00 → $9.00 | Underweight | Morgan Stanley |
| 3/9/2022 | $38.00 → $13.00 | Outperform → Neutral | Robert W. Baird |
| 12/22/2021 | $32.00 → $26.00 | Neutral | Citigroup |
| 11/11/2021 | $29.00 → $20.00 | Underweight | Morgan Stanley |
| 10/1/2021 | $28.00 | Equal-Weight → Underweight | Barclays |
| 8/17/2021 | $28.00 | Overweight → Equal Weight | Barclays |
| 8/17/2021 | Overweight → Equal-Weight | Barclays |
HENDERSON, NV / ACCESSWIRE / May 8, 2023 / Movella Holdings Inc. (NASDAQ:MVLA) (‘Movella'), a leading full-stack provider of sensors, software, and analytics that enable the digitization of movement, announced today the appointment of Dale Pistilli as Vice President of Marketing. Dale will drive brand strategy and the overall marketing efforts of the company. Dale has over 25 years of senior marketing leadership experience in high-growth tech categories including smart home, clean tech, and creative tech. Dale has successfully developed and executed growth strategies, scaled brand awareness, and driven cost-effective demand and lead generation programs for both B2C and B2B businesses.He
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Paid subscribers over 2.8 million, up 5% over Q3 2023 Q3 2024 revenue of $167.9 million, down 4% compared to Q3 2023 Delivered 23rd consecutive quarter of profitability with net income of $11.5 million SOUTH JORDAN, Utah, Nov. 05, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its third quarter ended September 30, 2024. "We are pleased with the increase in paid subscribers in Q3 up 5% YoY to over 2.8 million, which exceeded our expectations. To benefit all members, we continued during the quarter
SOUTH JORDAN, Utah, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the third quarter ended September 30, 2024 after the U.S. markets close on Tuesday, November 5, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event.
SOUTH JORDAN, Utah, Sept. 30, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced an expansion of the company's board of directors. "We are excited to announce the addition of Heidi Zak as an independent board member and member of our audit committee. This increases the size of our board of directors from seven to eight members," said Jason Makler, Chairman of Cricut's Board of Directors. "Heidi's skills and experiences complement the other board members and Cricut leadership. Heidi has a demonstrated track record of focused marketing, scaling and le
SOUTH JORDAN, Utah, Aug. 19, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced that members of its management team are scheduled to present at upcoming investor conferences. Details for the events are as follows: Citi's 2024 Global Technology Conference on Friday, September 6, 2024, in New York City.Goldman Sachs Communacopia + Technology Conference on Thursday, September 12, 2024, in San Francisco. The presentations will be webcast live on the investor relations section of Cricut's website at https://investor.cricut.com/. A replay of the present
Paid subscribers over 2.8 million, up 3% over Q2 2023 Connected machines revenue growth of 18% over Q2 2023 Q2 2024 revenue of $167.9 million, down 6% compared to Q2 2023 Delivered 22nd consecutive quarter of profitability with net income of $19.8 million, up 23% over Q2 2023 SOUTH JORDAN, Utah, Aug. 06, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its second quarter ended June 30, 2024. "We are pleased with strong Q2 profitability and 18% growth in connected machines revenue YoY. Remember, our flywheel begins with
SOUTH JORDAN, Utah, July 16, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the second quarter ended June 30, 2024 after the U.S. markets close on Tuesday, August 6, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event. To ac
The murals were created by local female artists in Austin, Chicago, New York, and San Francisco. In honor of Mother's Day, four artists have transformed major cities across the United States – Austin, Chicago, New York and San Francisco – beautifying them with heartwarming murals celebrating mom and everything she does. The murals were created in partnership with creative technology company Cricut, Inc. ("Cricut") (NASDAQ:CRCT), pronounced like cricket, to inspire and bring joy to the communities they're located in. Utilizing the talent of local female artists in each city, the murals are uniquely inspired by each artist's experiences and incorporate design elements made with the help o
Paid subscribers of approximately 2.8 million, up 3% over Q1 2023 Q1 2024 revenue of $167.4 million, 8% decline compared to Q1 2023 Delivered 21st consecutive quarter of profitability with net income of $19.6 million, up 116% over Q1 2023 Board authorizes three capital allocation items SOUTH JORDAN, Utah, May 07, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its first quarter ended March 31, 2024. "Q1 2024 played out largely as expected. Operating margin dollars grew significantly by 139% or $15 million, driven by lowe
SOUTH JORDAN, Utah, April 16, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the first quarter ended March 31, 2024 after the U.S. markets close on Tuesday, May 7, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event. To acce
Delivered 7th consecutive year of profitability with net income of $53.6 million, or 7.0% margin Generated $288.1 million in Cash from Operations in 2023 Total users grew to over 8.9 million, up 13% over FY 2022 Paid subscribers increased to 2.77 million, up 6% over FY 2022 Delivered FY 2023 revenue of $765.1 million, 14% decline compared to FY 2022 66% of total users cut on their Connected Machine in 2023 SOUTH JORDAN, Utah, March 05, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial r
Paid subscribers over 2.8 million, up 5% over Q3 2023 Q3 2024 revenue of $167.9 million, down 4% compared to Q3 2023 Delivered 23rd consecutive quarter of profitability with net income of $11.5 million SOUTH JORDAN, Utah, Nov. 05, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its third quarter ended September 30, 2024. "We are pleased with the increase in paid subscribers in Q3 up 5% YoY to over 2.8 million, which exceeded our expectations. To benefit all members, we continued during the quarter
SOUTH JORDAN, Utah, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the third quarter ended September 30, 2024 after the U.S. markets close on Tuesday, November 5, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event.
Paid subscribers over 2.8 million, up 3% over Q2 2023 Connected machines revenue growth of 18% over Q2 2023 Q2 2024 revenue of $167.9 million, down 6% compared to Q2 2023 Delivered 22nd consecutive quarter of profitability with net income of $19.8 million, up 23% over Q2 2023 SOUTH JORDAN, Utah, Aug. 06, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its second quarter ended June 30, 2024. "We are pleased with strong Q2 profitability and 18% growth in connected machines revenue YoY. Remember, our flywheel begins with
SOUTH JORDAN, Utah, July 16, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the second quarter ended June 30, 2024 after the U.S. markets close on Tuesday, August 6, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event. To ac
Paid subscribers of approximately 2.8 million, up 3% over Q1 2023 Q1 2024 revenue of $167.4 million, 8% decline compared to Q1 2023 Delivered 21st consecutive quarter of profitability with net income of $19.6 million, up 116% over Q1 2023 Board authorizes three capital allocation items SOUTH JORDAN, Utah, May 07, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its first quarter ended March 31, 2024. "Q1 2024 played out largely as expected. Operating margin dollars grew significantly by 139% or $15 million, driven by lowe
SOUTH JORDAN, Utah, April 16, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the first quarter ended March 31, 2024 after the U.S. markets close on Tuesday, May 7, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event. To acce
Delivered 7th consecutive year of profitability with net income of $53.6 million, or 7.0% margin Generated $288.1 million in Cash from Operations in 2023 Total users grew to over 8.9 million, up 13% over FY 2022 Paid subscribers increased to 2.77 million, up 6% over FY 2022 Delivered FY 2023 revenue of $765.1 million, 14% decline compared to FY 2022 66% of total users cut on their Connected Machine in 2023 SOUTH JORDAN, Utah, March 05, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial r
SOUTH JORDAN, Utah, Feb. 13, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the fourth quarter ended December 31, 2023 after the U.S. markets close on Tuesday, March 5, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event.
Total users grew to over 8.6 million, up 16% over Q3 2022 Paid subscribers of approximately 2.7 million, up 11% over Q3 2022 Delivered 19th consecutive quarter of profitability with net income of $17.2 million, up 38% over Q3 2022 Delivered Q3 2023 revenue of $174.9 million, 1% decline compared to Q3 2022 SOUTH JORDAN, Utah, Nov. 07, 2023 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its third quarter ended September 30, 2023. "The third quarter was strong from a profitability perspective, with operating income +
SOUTH JORDAN, Utah, Oct. 17, 2023 (GLOBE NEWSWIRE) -- Cricut, Inc. ("Cricut") (NASDAQ:CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the third quarter ended September 30, 2023 after the U.S. markets close on Tuesday, November 7, 2023. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time). A live webcast of the earnings call will be available on Cricut's investor relations website at https://investor.cricut.com/. A webcast replay will be available after the live event
Goldman initiated coverage of Cricut with a rating of Neutral and set a new price target of $7.00
Citigroup initiated coverage of Cricut with a rating of Neutral and set a new price target of $10.50
Barclays reiterated coverage of Cricut with a rating of Underweight and set a new price target of $7.00 from $20.00 previously
Morgan Stanley reiterated coverage of Cricut with a rating of Underweight and set a new price target of $9.00 from $20.00 previously
Robert W. Baird downgraded Cricut from Outperform to Neutral and set a new price target of $13.00 from $38.00 previously
Citigroup reiterated coverage of Cricut with a rating of Neutral and set a new price target of $26.00 from $32.00 previously
Morgan Stanley reiterated coverage of Cricut with a rating of Underweight and set a new price target of $20.00 from $29.00 previously
Barclays downgraded Cricut from Equal-Weight to Underweight and set a new price target of $28.00
Barclays downgraded Cricut from Overweight to Equal Weight and set a new price target of $28.00
Barclays downgraded Cricut from Overweight to Equal-Weight