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Compare · APP vs GOOGL

APP vs GOOGL

Side-by-side comparison of Applovin Corporation (APP) and Alphabet Inc. (GOOGL): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both APP and GOOGL operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
  • GOOGL is the larger of the two at $4.67T, about 30.2x APP ($154.70B).
  • GOOGL has been more active in the news (25 items in the past 4 weeks vs 9 for APP).
  • Both have 25 recent analyst ratings on file.
MetricAPPGOOGL
Company
Applovin Corporation
Alphabet Inc.
Price
$459.95+3.06%
$385.06+0.02%
Market cap
$154.70B
$4.67T
1M return
+18.62%
-
1Y return
+49.63%
-
Industry
Computer Software: Programming Data Processing
Computer Software: Programming Data Processing
Exchange
NASDAQ
NASDAQ
IPO
2021
2004
News (4w)
9
25
Recent ratings
25
25
APP

Applovin Corporation

AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.

GOOGL

Alphabet Inc.

Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.

Latest APP

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