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Compare · BARK vs ULTA

BARK vs ULTA

Side-by-side comparison of BARK Inc. (BARK) and Ulta Beauty Inc. (ULTA): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both BARK and ULTA operate in Other Specialty Stores (Consumer Discretionary), so they compete in similar markets.
  • ULTA is the larger of the two at $19.90B, about 240.8x BARK ($82.6M).
  • Over the past year, BARK is down 47.9% and ULTA is down 1.2% - ULTA leads by 46.7 points.
  • ULTA has been more active in the news (6 items in the past 4 weeks vs 3 for BARK).
  • ULTA has more recent analyst coverage (25 ratings vs 7 for BARK).
PerformanceBARK-47.92%ULTA-1.22%
2025-06-09+0.00%2026-06-08
MetricBARKULTA
Company
BARK Inc.
Ulta Beauty Inc.
Price
$9.63+3.77%
$462.76-0.94%
Market cap
$82.6M
$19.90B
1M return
+4.45%
-12.11%
1Y return
-47.92%
-1.22%
Industry
Other Specialty Stores
Other Specialty Stores
Exchange
NYSE
NASDAQ
IPO
2020
2007
News (4w)
3
6
Recent ratings
7
25
BARK

BARK Inc.

The Original BARK Company, a dog-centric company, provides products, services, and content for dogs. It operates through two segments, Direct to Consumer and Commerce. The company serves dogs through monthly subscription services. It offers monthly themed box of toys and treats under the BarkBox and Super Chewer names; personalized meal plans under the BARK Eats name; health and wellness products under the BARK Bright name; and dog beds, bowls, collars, harnesses, and leashes under the BARK Home brand. The company also sells BARK Home products through BarkShop.com. It offers custom collections through online marketplaces, and brick and mortar retail partners. The company was founded in 2012 and is headquartered in New York, New York.

ULTA

Ulta Beauty Inc.

Ulta Beauty, Inc. operates as a retailer of beauty products in the United States. The company's stores offer cosmetics, fragrances, skincare and haircare products, bath and body products, and salon styling tools; professional hair products; salon services, including hair, skin, makeup, and brow services; and others, including nail products and accessories. It also provides its private label products, such as the Ulta Beauty Collection branded cosmetics, skincare, and bath products, as well as Ulta Beauty branded products; and the Ulta Beauty branded gifts. As of January 30, 2021, the company operated 1,264 retail stores across 50 states. It also distributes its products through its Website, ulta.com; and mobile applications. The company was formerly known as Ulta Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was founded in 1990 and is based in Bolingbrook, Illinois.

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