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Compare · BB vs CRM

BB vs CRM

Side-by-side comparison of BlackBerry Limited (BB) and Salesforce Inc. (CRM): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both BB and CRM operate in Computer Software: Prepackaged Software (Technology), so they compete in similar markets.
  • CRM is the larger of the two at $152.06B, about 27.6x BB ($5.51B).
  • Over the past year, BB is up 128.7% and CRM is down 32.4% - BB leads by 161.2 points.
  • CRM has been more active in the news (23 items in the past 4 weeks vs 11 for BB).
  • CRM has more recent analyst coverage (25 ratings vs 15 for BB).
PerformanceBB+128.74%CRM-32.42%
2025-06-09+0.00%2026-06-08
MetricBBCRM
Company
BlackBerry Limited
Salesforce Inc.
Price
$9.58+1.86%
$182.92-1.44%
Market cap
$5.51B
$152.06B
1M return
+57.87%
-1.21%
1Y return
+128.74%
-32.42%
Industry
Computer Software: Prepackaged Software
Computer Software: Prepackaged Software
Exchange
NYSE
NYSE
IPO
2004
News (4w)
11
23
Recent ratings
15
25
BB

BlackBerry Limited

BlackBerry Limited provides intelligent security software and services to enterprises and governments worldwide. The company leverages artificial intelligence and machine learning to deliver solutions in the areas of cybersecurity, safety, and data privacy; and endpoint security management, encryption, and embedded systems. It offers BlackBerry Spark software platform that includes a suite of security software products and services comprising BlackBerry UEM, BlackBerry Dynamics, and BlackBerry Workspaces solutions; and BlackBerry Spark SDK to promote the evolution of a platform ecosystem by enabling enterprise and independent software vendor developers to integrate the security features of BlackBerry Spark into their own mobile and web applications. The company also provides BlackBerry Internet of Things (IoT) solutions, including BlackBerry QNX, BlackBerry Certicom, BlackBerry Radar, BlackBerry Jarvis, BlackBerry AtHoc, BlackBerry Alert, SecuSUITE, and other IoT applications. As of February 28, 2021, it owned approximately 38,000 worldwide patents and applications. The company has a partnership with the University of Windsor to develop and deliver a cybersecurity curriculum for the university's graduate master's program in applied computing; and an agreement with Amazon Web Services, Inc. to develop and market BlackBerry's IVY, an intelligent vehicle data platform. The company was formerly known as Research In Motion Limited and changed its name to BlackBerry Limited in July 2013. BlackBerry Limited was incorporated in 1984 and is headquartered in Waterloo, Canada.

CRM

Salesforce Inc.

salesforce.com, inc. develops enterprise cloud computing solutions with a focus on customer relationship management worldwide. The company offers Sales Cloud to store data, monitor leads and progress, forecast opportunities, and gain insights through analytics and relationship intelligence, as well as deliver quotes, contracts, and invoices. It also provides Service Cloud, which enables companies to deliver personalized customer service and support, as well as a field service solution that enables companies to connect agents, dispatchers, and mobile employees through a centralized platform, which helps to schedule and dispatch work, and track and manage jobs in real-time. In addition, the company offers Marketing Cloud to plan, personalize, and optimize one-to-one customer marketing interactions; and Commerce Cloud, which enables companies to enhance engagement, conversion, revenue, and loyalty from their customers. Further, it provides Customer 360 Platform that offers no-code to pro-code Platform-as-a-Service tools for building, securing, integrating, and managing the business apps; MuleSoft Anypoint Platform enables customers to connect any system, application, data, or device; Quip collaboration platform, which combines documents, spreadsheets, apps, and chat with live CRM data; and Tableau and Einstein Analytics, provides analytical technology to customers. Additionally, the company offers various solutions for financial services, healthcare and life sciences, manufacturing, consumer goods, government, and philanthropy. The company also provides professional services and education services, including instructor-led and online courses; and support and adoption programs. It provides its services through direct sales; and consulting firms, systems integrators, and other partners. Salesforce and Siemens has a strategic partnership. The company was founded in 1999 and is headquartered in San Francisco, California.

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