Compare · ELF vs PG
ELF vs PG
Side-by-side comparison of e.l.f. Beauty Inc. (ELF) and Procter & Gamble Company (PG): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both ELF and PG operate in Package Goods/Cosmetics (Consumer Discretionary), so they compete in similar markets.
- PG is the larger of the two at $342.51B, about 90.7x ELF ($3.78B).
- Over the past year, ELF is up 2.7% and PG is down 8.0% - ELF leads by 10.7 points.
- PG has been more active in the news (17 items in the past 4 weeks vs 11 for ELF).
- Both have 25 recent analyst ratings on file.
- Company
- e.l.f. Beauty Inc.
- Procter & Gamble Company
- Price
- $63.94+4.68%
- $147.18+0.51%
- Market cap
- $3.78B
- $342.51B
- 1M return
- +5.56%
- +1.89%
- 1Y return
- +2.73%
- -7.98%
- Industry
- Package Goods/Cosmetics
- Package Goods/Cosmetics
- Exchange
- NYSE
- NYSE
- IPO
- 2016
- News (4w)
- 11
- 17
- Recent ratings
- 25
- 25
e.l.f. Beauty Inc.
e.l.f. Beauty, Inc., together with its subsidiaries, provides cosmetic and skin care products under the e.l.f., W3LL PEOPLE, and Keys Soulcare brand names worldwide. The company offers eye, lip, face, and skin care products. It sells its products through national and international retailers and direct-to-consumer channels, which include e-commerce platforms in the United States; and internationally primarily through distributors. The company was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. e.l.f. Beauty, Inc. was founded in 2004 and is headquartered in Oakland, California.
Procter & Gamble Company
The Procter & Gamble Company provides branded consumer packaged goods to consumers in North and Latin America, Europe, the Asia Pacific, Greater China, India, the Middle East, and Africa. It operates in five segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care. The Beauty segment offers conditioners, shampoos, styling aids, and treatments; and antiperspirants and deodorants, personal cleansing, and skin care products under the Head & Shoulders, Herbal Essences, Pantene, Rejoice, Olay, Old Spice, Safeguard, Secret, and SK-II brands. The Procter & Gamble Company was founded in 1837 and is headquartered in Cincinnati, Ohio.
Latest ELF
- rhode Continues Its Global Retail Expansion Into Sephora Europe
- e.l.f. Cosmetics Joins the International Dance League as Founding Partner to Put Dancers Center Stage
- SVP, Operations Franks Joshua Allen sold $1,498,238 worth of shares (23,535 units at $63.66) and was granted 42,237 shares, increasing direct ownership by 19% to 118,071 units (SEC Form 4) to satisfy withholding tax
- Chief Commercial Officer Hartnett Jennifer Catherine was granted 36,956 shares and sold $1,325,974 worth of shares (20,829 units at $63.66), increasing direct ownership by 31% to 68,726 units (SEC Form 4) to satisfy withholding obligation
- Milsten Scott was granted 42,237 shares and sold $1,514,917 worth of shares (23,797 units at $63.66), increasing direct ownership by 19% to 114,940 units (SEC Form 4) to satisfy tax liability
- Officer Fields Mandy J was granted 42,237 shares and sold $1,505,941 worth of shares (23,656 units at $63.66), increasing direct ownership by 32% to 77,437 units (SEC Form 4) (withholding tax)
- Officer Marchisotto Kory was granted 42,237 shares and sold $1,514,853 worth of shares (23,796 units at $63.66), increasing direct ownership by 14% to 152,417 units (SEC Form 4) (for withholding tax)
- Chief Executive Officer Amin Tarang sold $2,643,163 worth of shares (41,520 units at $63.66) and was granted 73,914 shares, increasing direct ownership by 40% to 112,690 units (SEC Form 4) to cover withholding tax
- e.l.f. Cosmetics Fuels Katherine Legge's Return to the Indianapolis 500 with eyes.lips.fuel. Takeover
- Well People Celebrates Being Plant-Powered, Partnering with Arbor Day Foundation
Latest PG
- Zevo and Antoni Porowski Share His Rules for the Kitchen
- SEC Form 10-Q filed by Procter & Gamble Company
- Procter & Gamble Company filed SEC Form 8-K: Regulation FD Disclosure, Financial Statements and Exhibits
- Procter & Gamble Company filed SEC Form 8-K: Results of Operations and Financial Condition, Financial Statements and Exhibits
- P&G Announces Fiscal Year 2026 Third Quarter Results
- Febreze Transforms Kitchen Funk into Freshness with NEW Febreze TRASH
- Procter & Gamble Earns #1 Household Products Spot on Fortune's 2026 America's Most Innovative Companies List, Recognized for Superior Product Innovation
- Dreft Simplifies Laundry Care with New Packaging, Renamed Detergents for Every Family Stage
- P&G and Charmin Extend Tree-Planting Initiative Across the U.S. with the Arbor Day Foundation
- P&G Recommends Stockholders Reject April 7 Mini-Tender Offer by Potemkin Limited