1/ST LAUNCHES FULL SUITE VENUE APP, INCLUDING AN INTEGRATED WAGERING EXPERIENCE FOR HORSE RACING FANS AT GULFSTREAM PARK, DEVELOPED WITH EVERI
Utilizing Everi's BeOn™ Mobile Services, the Gulfstream Racing App Includes Traditional Venue App Features and an Expanded Wagering Experience
LAS VEGAS and HALLANDALE BEACH, Fla., Jan. 29, 2025 /PRNewswire/ -- Everi Holdings Inc. (NYSE:EVRI) ("Everi" or "the Company"), a premier provider of land-based and digital casino gaming content and products, financial technology, player loyalty solutions and bingo, in an agreement with 1/ST, North America's preeminent Thoroughbred horse racing and pari-mutuel wagering company, today announced the launch of their new mobile app and wagering experience, Gulfstream Racing.
The new Gulfstream Racing App is now available in the Apple App Store. This launch is part of Everi's strategic expansion into Sports and Entertainment following its acquisition of Venuetize in 2023 and expands the company's footprint in the horse racing segment. Gulfstream Racing will be a valuable companion app for guests seeking the premier hospitality experience that 1/ST provides.
Phase I of the app launch includes traditional venue app features – ticketing, dining reservations, promotions, race schedules, push and messaging – and a 1/ST designed in-app horse wagering experience to allow fans to place win, place and show bets. The app utilizes Everi's BeOn™ Mobile platform and digital CashClub Wallet® technology to facilitate a cashless wagering option in the app for fans on-site.
The app launched ahead of the 2025 Pegasus World Cup, South Florida's leading luxury sports and lifestyle event, which took place on Saturday, January 25, at Gulfstream Park. In addition to Gulfstream Park, Everi and 1/ST will soon roll out a venue app for the renowned Santa Anita Park, including an expansion of the horse wagering and wallet funding experiences, as part of Phase II of this mobile deployment.
"With 1/ST's experience in delivering world-class entertainment and wagering for horse racing fans, we felt it was a natural fit for Everi to help enhance the venue experience with additional mobile and funding capabilities," said Darren Simmons, Everi's Executive Vice President and FinTech Business Leader. "Our ability to develop solutions for additional fan engagement, flexible enough to reach them wherever they are, is a key part of our combined strategy to enable seamless, mobile-first, self-service journeys, to meet fans at their preferred touchpoint."
"The collaboration between Everi and 1/ST is about delivering an intuitive, convenient and engaging experience for our fans, and is specially designed for those who are new to horse racing," said Keith Johnson, President, 1/ST TECHNOLOGY. "The Gulfstream Racing App puts the picks of our horse racing experts readily into their hands with a simplified direct betting interface. It also includes ticketing, dining and key venue event highlights, putting everything you need for a fun day at the track in one easy-to-use platform."
About Everi
Everi's mission is to lead the gaming industry through the power of people, imagination, and technology. As one of the largest suppliers of technology solutions for the casino floor that also has an expanding focus in adjacent industries, our commitment is to continually develop products and services that provide gaming entertainment, improve our customers' patron engagement, and help our customers operate their businesses more efficiently. We develop entertaining game content, gaming machines, and gaming systems to serve our land-based, iGaming and bingo operators. Everi is a leading innovator and provider of trusted financial technology solutions that power casino floors, improve casinos' operational efficiencies, and fulfill regulatory compliance requirements. The Company also develops and supplies player loyalty tools and mobile-first applications that drive increased patron engagement for our customers and venues in the casino, sports, entertainment, and hospitality industries. For more information, please visit www.everi.com.
About The Stronach Group and 1/ST
The Stronach Group is a world-class technology, entertainment and real estate development company with Thoroughbred racing and pari-mutuel wagering at the core. The Stronach Group's 1/ST business (pronounced "First") is North America's preeminent Thoroughbred racing and pari-mutuel wagering company and includes the 1/ST RACING & GAMING, 1/ST CONTENT, 1/ST TECHNOLOGY and 1/ST EXPERIENCE businesses, while advocating for and driving the 1/ST HORSE CARE mission. 1/ST represents The Stronach Group's continued movement toward redefining Thoroughbred racing and the ecosystem that drives it. 1/ST RACING & GAMING drives the best-in-class racing operations and gaming offerings at the company's premier racetracks and training centers including: Santa Anita Park and San Luis Rey Downs (California); Gulfstream Park – home of the Pegasus World Cup and Palm Meadows Thoroughbred Training Center (Florida); Laurel Park, The Preakness Stakes, Rosecroft Raceway and Bowie Training Center (Maryland). 1/ST CONTENT is the operating group for 1/ST's media and content companies including: Monarch Content Management, Elite, TSG Global Wagering Solutions (GWS) and XBTV. 1/ST TECHNOLOGY is racing's largest racing and gaming technology company offering world-class products via its AmTote, Xpressbet, 1/ST BET, XB SELECT, XB NET, PariMAX and Betmix brands. 1/ST EXPERIENCE blends the worlds of sports, entertainment and hospitality through innovative content development, elevated national and local venue management and hospitality, strategic partnerships, sponsorships, and procurement development. As the advocate for critical industry reforms and by making meaningful investments into aftercare programs for retired horses and jockeys, 1/ST HORSE CARE represents The Stronach Group's commitment to achieving the highest level of horse and rider care and safety standards in Thoroughbred racing on and off the track. The Stronach Group's TSG Properties is responsible for the development of the company's live, play and work communities surrounding its racing venues including: The Village at Gulfstream Park (Florida) and Paddock Pointe (Maryland). For more information, visit www.1st.com or follow @1ST_racing on Twitter or @1stracing on Instagram and Facebook.
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Contacts:
Everi Media Relations
Dona Cassese
VP, Marketing
(702) 556-7133 or [email protected]
Mike Young
Corporate Communications
(702) 518-9179 or [email protected]
1/ST Media Relations
Tiffani Steer
Vice President, Communications
[email protected]
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SOURCE Everi Holdings Inc.