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    Amendment: SEC Form SCHEDULE 13D/A filed by Taboola.com Ltd.

    3/18/25 9:30:42 PM ET
    $TBLA
    Computer Software: Programming Data Processing
    Technology
    Get the next $TBLA alert in real time by email



    SECURITIES AND EXCHANGE COMMISSION
    Washington, D.C. 20549


    SCHEDULE 13D

    Under the Securities Exchange Act of 1934

    (Amendment No. 2)


    Taboola.com Ltd.

    (Name of Issuer)


    Ordinary Shares, No Par Value

    (Title of Class of Securities)


    M8744T106

    (CUSIP Number)


    LINDSEY CEI
    9 W. 57TH STREET, 43RD FLOOR
    NEW YORK, NY, 10019
    212-822-0526

    (Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications)
    03/14/2025

    (Date of Event Which Requires Filing of This Statement)


    If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of §§ 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the following box. Checkbox not checked

    The information required on the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).






    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Apollo Management Holdings GP, LLC
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    OO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    College Top Holdings, Inc.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    CO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Yahoo Inc.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    CO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    College Parent, L.P.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    PN



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    College Parent Holdings GP, LLC
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    OO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    AP IX College Holdings, L.P.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    PN



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    AP IX College Holdings GP, LLC
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    OO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Apollo Management IX, L.P.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    PN



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    AIF IX Management, LLC
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    OO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Apollo Management, L.P.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    PN



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Apollo Management GP, LLC
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    OO



    SCHEDULE 13D

    CUSIP No.
    M8744T106


    1 Name of reporting person

    Apollo Management Holdings, L.P.
    2Check the appropriate box if a member of a Group (See Instructions)

    Checkbox not checked  (a)
    Checkbox not checked  (b)
    3SEC use only
    4 Source of funds (See Instructions)

    OO
    5 Check if disclosure of legal proceedings is required pursuant to Items 2(d) or 2(e)

    Checkbox not checked
    6Citizenship or place of organization

    DELAWARE
    Number of Shares Beneficially Owned by Each Reporting Person With:
    7Sole Voting Power

    0.00
    8Shared Voting Power

    39,525,691.00
    9Sole Dispositive Power

    0.00
    10Shared Dispositive Power

    39,525,691.00
    11Aggregate amount beneficially owned by each reporting person

    39,525,691.00
    12Check if the aggregate amount in Row (11) excludes certain shares (See Instructions)

    Checkbox not checked
    13Percent of class represented by amount in Row (11)

    13.5 %
    14Type of Reporting Person (See Instructions)

    PN



    SCHEDULE 13D

    Item 1.Security and Issuer
    (a)Title of Class of Securities:

    Ordinary Shares, No Par Value
    (b)Name of Issuer:

    Taboola.com Ltd.
    (c)Address of Issuer's Principal Executive Offices:

    16 Madison Square West, 7th Fl., New York, NEW YORK , 10010.
    Item 1 Comment:
    The information in this Amendment No. 2 to Schedule 13D (this "Second Amendment" or this "13D/A") amends and supplements the Schedule 13D (the "Original Schedule 13D") filed with the U.S. Securities and Exchange Commission (the "SEC") by Apollo Management Holdings GP, LLC and the other Reporting Persons therein defined on January 20, 2023, relating to the ordinary shares, no par value (the "Ordinary Shares") of Taboola.com Ltd. (the "Issuer"), as amended by Amendment No. 1 thereto (the "First Amendment") filed with the SEC on February 26, 2025 (as amended, the "Schedule 13D"). Except as set forth herein, the Schedule 13D remains unmodified.
    Item 6.Contracts, Arrangements, Understandings or Relationships With Respect to Securities of the Issuer
     
    Item 6 of the Schedule 13D is hereby amended by adding the following language: Amendment No. 1 to Share Repurchase Agreement On March 14, 2025, the Issuer and College Holdings entered into that Amendment No. 1 to the Stock Repurchase Agreement (the "Amendment No. 1"), pursuant to which the Repurchase Agreement dated February 24, 2025 is modified and amended so that the quantity of shares for each "repurchase transaction" shall be modified to up to 1/3rd of the weekly applicable allowable Rule 10b-18 limit. The foregoing description of the Amendment No. 1 is qualified in its entirety by reference to the full text of such document, a copy of which is attached hereto as Exhibit F and is incorporated herein by reference.
    Item 7.Material to be Filed as Exhibits.
     
    Item 7 of the Schedule 13D is hereby amended by adding the following language: Exhibit F: Amendment No. 1 to the Stock Repurchase Agreement

        SIGNATURE 
     
    After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

     
    Apollo Management Holdings GP, LLC
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    College Top Holdings, Inc.
     
    Signature:College Parent, L.P.
    Name/Title:Its sole shareholder
    Date:03/18/2025
     
    Signature:College Parent Holdings GP, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    Yahoo Inc.
     
    Signature:/s/ Monica Mijaleski
    Name/Title:Vice President, Chief Financial Officer and Treasurer
    Date:03/18/2025
     
    College Parent, L.P.
     
    Signature:College Parent Holdings GP, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    College Parent Holdings GP, LLC
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    AP IX College Holdings, L.P.
     
    Signature:AP IX College Holdings GP, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    AP IX College Holdings GP, LLC
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    Apollo Management IX, L.P.
     
    Signature:AIF IX Management, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    AIF IX Management, LLC
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    Apollo Management, L.P.
     
    Signature:Apollo Management GP, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    Apollo Management GP, LLC
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
     
    Apollo Management Holdings, L.P.
     
    Signature:Apollo Management Holdings GP, LLC
    Name/Title:Its general partner
    Date:03/18/2025
     
    Signature:/s/ James Elworth
    Name/Title:Vice President
    Date:03/18/2025
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      NEW YORK, May 07, 2025 (GLOBE NEWSWIRE) -- Taboola (NASDAQ:TBLA), a global leader in delivering performance at scale for advertisers, today announced its results for the first quarter ended March 31, 2025. "We're pleased to start the year off strong, coming in above our guidance across all key metrics," said Adam Singolda, CEO of Taboola. "We're building real momentum — fueled by disciplined execution, traction on our Realize platform, and a deep belief in our long-term opportunity. We'll continue to invest where we see growth, return capital through share repurchases, and stay focused on becoming the leader in performance advertising beyond search and social." First Quarter 2025 Fin

      5/7/25 6:15:00 AM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Taboola Partners with Samsung to Power News Recommendations on More Samsung Devices Globally

      NEW YORK, April 30, 2025 (GLOBE NEWSWIRE) -- Taboola (NASDAQ:TBLA) today announced it has reached a new partnership with Samsung to serve news recommendations on Samsung devices and news channels. Under this new multi-year relationship, Taboola will power news recommendations on Samsung News, the popular news application found on millions of Samsung mobile devices worldwide, in markets across Europe and India. Today's news extends on a long-term relationship between Taboola and Samsung and adds even more ways for Samsung device users to connect with content from premium publishers. Taboola continues to bring recommendations from its large publisher network directly into offerings fro

      4/30/25 9:00:00 AM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Taboola Expands Partnership with Gannett to Bolster Realize Offering, Empowering Performance Advertisers to Connect with Consumers Across Entirety of Gannett Properties

      NEW YORK, April 23, 2025 (GLOBE NEWSWIRE) -- Taboola (NASDAQ:TBLA), a global leader in delivering performance at scale for advertisers, today announced an update to its long-term partnership with Gannett Co. Inc. (NYSE:GCI), a diversified media company with expansive reach across the country including USA TODAY and over 200 local publications throughout the USA TODAY Network. Since 2013, Taboola has partnered with Gannett by powering recommendations across Gannett's digital properties. Now, as part of Taboola's expansion beyond native and into performance, Taboola has deepened its partnership with Gannett to offer performance advertisers access to display inventory on Gannett properti

      4/23/25 9:00:00 AM ET
      $GCI
      $TBLA
      Newspapers/Magazines
      Consumer Discretionary
      Computer Software: Programming Data Processing
      Technology

    $TBLA
    Insider Purchases

    Insider purchases reveal critical bullish sentiment about the company from key stakeholders. See them live in this feed.

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    • Chairman of the Board Limon Zvi bought $707,500 worth of Ordinary Shares (250,000 units at $2.83) (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      3/4/25 4:30:59 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Director Limon Zvi bought $470,132 worth of Ordinary Shares (168,506 units at $2.79) (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      3/3/25 4:31:49 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Founder and CEO Singolda Adam bought $334,182 worth of Ordinary Shares (123,771 units at $2.70), increasing direct ownership by 0.86% to 14,586,714 units (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      3/3/25 4:30:36 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology

    $TBLA
    Insider Trading

    Insider transactions reveal critical sentiment about the company from key stakeholders. See them live in this feed.

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    • Large owner Apollo Management Holdings Gp, Llc disposed of $2,178,855 worth of Non-Voting Ordinary Shares (723,872 units at $3.01) (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      5/6/25 9:30:52 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Large owner Apollo Management Holdings Gp, Llc disposed of $2,178,855 worth of Non-Voting Ordinary Shares (723,872 units at $3.01) (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      5/6/25 9:30:16 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology
    • Large owner Apollo Management Holdings Gp, Llc disposed of $2,294,492 worth of Non-Voting Ordinary Shares (793,942 units at $2.89) (SEC Form 4)

      4 - Taboola.com Ltd. (0001840502) (Issuer)

      4/28/25 9:31:00 PM ET
      $TBLA
      Computer Software: Programming Data Processing
      Technology