BODi Launches Game-Changing Wellness Lineup in Time for Fall to Help Customers Reset, Rebalance, and Reclaim Their Health
Company expands platform access to Belle Vitale, a breakthrough solution by Autumn Calabrese, as hormonal wellness takes center stage across women's health
Launch of Track Pilates and new Shakeology flavors with 0g added sugar round out the fall wellness reset
BODi (NASDAQ:BODI), today announced new major offerings that will help customers reset and refocus their health this fall: the integration of Belle Vitale, the first lifestyle solution for women's hormone health created by BODi Super Trainer Autumn Calabrese, into the BODi member library, and the launch of her innovative Track Pilates, an all-new program. Additionally, BODi is expanding its Shakeology 0g added sugar line with three new vegan flavors: Café Latte, Cookies & Creamy, and Tropical Strawberry. Available in both 14 and 30-serving options, these new blends offer customers more delicious, nutritious ways to support their wellness goals.
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BODi expands platform access to Belle Vitale, a breakthrough solution by Autumn Calabrese, as hormonal wellness takes center stage across women's health.
Originally launched as a standalone purchase, Belle Vitale digital content is now included at no additional cost for all BODi subscribers, reflecting BODi's commitment to meeting women where they are, at a time when hormone health gains greater visibility and urgency across the wellness category. Created by IIN Certified Hormone Health Coach and wellness expert Autumn Calabrese, Belle Vitale is the first fully integrated fitness, nutrition and stress management program with proprietary supplements, packaged into a science-backed 12-week system to help women rebalance their hormones. Whether navigating general unexplained symptoms related to hormonal imbalances, menopause, perimenopause, or postpartum changes, Belle Vitale has already been delivering real results to thousands of women: better sleep, more energy, improved libido, reduced brain fog, and sustainable weight loss, so women can finally feel like themselves again. The Belle Vitale line of targeted hormone health supplements that accompany the program are available to purchase separately on BODi.com.
"For decades, women have been dismissed and told that their stubborn weight gain, hot flashes, night sweats, and low libido were something they have to live with. That stops now," said Autumn Calabrese, BODi Super Trainer. "I was struggling with no answers and that's why I created Belle Vitale. It's the solution I wish I had when I first started experiencing hormonal shifts in my early 40s. I'm excited to be able to give this solution to women who are experiencing these symptoms. Now, with expanded access to Belle Vitale and the launch of Track Pilates, we're not just starting a conversation about women's health. We're putting the power back in their hands to transform their health and thrive."
Calabrese's health journey revealed that hormonal imbalances can disrupt even the healthiest lifestyle. Determined to turn her own experience into a resource for other women, she spent two years conducting extensive research and self-experimentation, ultimately creating Belle Vitale, a breakthrough solution recognized by leading advisors and physicians, including Dr. Will Cole, Functional Medicine Practitioner (IFMCP), Doctor of Natural Medicine (DNM), and Doctor of Chiropractic (DC).
"Belle Vitale is a thoughtful, comprehensive solution to one of the most overlooked areas in women's health," said Dr. Cole. "By addressing fitness, nutrition, and stress through the lens of hormone balance, Autumn has created a program that empowers women to restore their energy, mood, and vitality."
To help customers get back into healthy routines and in response to the high demand for authentic Pilates experiences that are traditionally only available in boutique studios or with expensive Reformer equipment, BODi has also launched Track Pilates, a program created by Calabrese that is designed to provide the benefits of studio-level Pilates right at home. The four-week, Track Pilates program offers full-body strength and toning in just 30 minutes a day, four days a week.
Intended to mimic the moves you would typically need expensive Cadillac and reformer Pilates equipment to do, the innovative Track Pilates system delivers the same results at a small fraction of the cost, and can be easily anchored to almost any door or wall, making it ideal for home or travel. The full Pilates Equipment Bundle, sold separately, includes everything needed for Track Pilates and the Pilates components of the Belle Vitale program: the Control Track (with optional wall attachment), Pilates Straps, three levels of resistance bands, a core ball, strength slides, and booties.
"This season marks one of the most pivotal moments in BODi's evolution; shifting beyond Beachbody's original focus on weight loss and vanity metrics toward the compelling health and longevity benefits of lifestyle change represented by the new BODi brand," said Carl Daikeler, CEO and co-founder of BODi. "Whether it's the science-backed depth of Belle Vitale, the precision of Track Pilates, or the new Shakeology 0g added sugar flavors that address critical gaps in modern nutrition, our goal is to meet customers wherever they are in their wellness journey and deliver results that may even help them avoid a lifetime of prescriptions. We're creating complete, accessible solutions to inspire real, lasting change that helps BODi subscribers live stronger and live longer."
Belle Vitale digital programming is now available to all BODi subscribers through the member library. Track Pilates is also live on the BODi platform, providing full access for subscribers to the new reformer-style Pilates program. The new Shakeology 0g flavors, as well as BODi's signature Shakeology 0g Vegan Vanilla and Chocolate options, are available now at BODi.com. Together, these launches mark a powerful step forward in BODi's mission to deliver wellness-driven solutions that help people get real, lasting results that will change their lives for the long-haul.
For more information on BODi's latest programs and innovations, go to BODi.com.
About BODi and The Beachbody Company
BODi, formerly known as Beachbody, has been a pioneer in structured, step-by-step home fitness and nutrition programs for nearly three decades, with iconic programs like P90X, INSANITY, 21 Day Fix, and the original premium superfood supplement, Shakeology. Since its inception, BODi has helped more than 30 million people reach life-changing results. Today, BODi continues to evolve with a simple mission: to help people achieve their goals and lead healthy fulfilling lives, especially busy, time-strapped people who want to fit healthy habits into everyday life with proven solutions. The BODi community empowers millions to stay motivated and accountable, supporting healthy weight management, improved metabolic function, increased mental and physical well-being, better sleep, as well as evidence-based habits that enhance healthspan and longevity.
To subscribe and shop, visit BODi.com. For company and investor information, please visit TheBeachbodyCompany.com.
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