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    Chrysler Goes All In on Van Life With New Chrysler Pacifica Grizzly Peak Concept -- The Ultimate Adventure Minivan

    8/22/25 9:00:00 AM ET
    $STLA
    Auto Manufacturing
    Industrials
    Get the next $STLA alert in real time by email
    • Chrysler brand design studio uses Pacifica's spacious interior and all-wheel drive (AWD) as a canvas to create a concept perfect for van-life adventures and active lifestyles
    • Pacifica Grizzly Peak concept features a suspension lift above standard Pacifica Limited AWD model of 2.75 inches in front and 2.5 inches in rear
    • Off-road 31-inch BFGoodrich KO2 all-terrain tires mounted on 18-inch Foreshadow wheels provide extra grip for off-road trails
    • Pacifica Grizzly Peak concept debuts Aug. 22-24, 2025, at Overland Expo Mountain West in Loveland, Colorado

    AUBURN HILLS, Mich., Aug. 22, 2025 /PRNewswire/ -- Chrysler heads to Overland Expo Mountain West, Aug. 22-24, to debut the new Pacifica Grizzly Peak concept, which builds on four decades of minivan leadership and a century of innovation to demonstrate that the adventure doesn't have to end, even if the pavement stops for America's best-selling minivan.

    Chrysler debuts the new Pacifica Grizzly Peak concept, building on four decades of minivan leadership and a century of innovation to demonstrate that the adventure doesn't have to end, even if the pavement stops for America's best-selling minivan.

    Inspired by the growing number of recreational overlanding and van-life customers who value flexibility and a space to sleep, the lifted, all-wheel-drive concept builds on the minivan's class-leading combination of innovation, intuitive technology and performance in an off-road-capable ride.  

    Maximizing the spacious interior of the Pacifica Grizzly Peak concept, third-row seats are replaced with a large cargo floor panel, ideal for tailoring the cabin for storage or sleeping.

    "We've been following van life for years, and we know adventurers really value the versatility the Pacifica delivers," said Chris Feuell, Chrysler brand CEO. "Our Chrysler design studio nailed the brief and really dove in. They lifted the suspension, added useful, functional features, including a roof-mounted Rhino-Rack Pioneer Platform rack, TYRI LED lighting and ARB retractable awning, and tailored the cabin for sleeping to create this Pacifica Grizzly Peak concept as a test bed. We're excited to get feedback from the van-life adventurers on our newest concept of the most awarded minivan ever."

    Inside and out, the Chrysler Pacifica Grizzly Peak concept showcases flexibility for active lifestyle travel.

    Exterior Highlights

    • Arktos matte-finish paint color with Foreshadow accents
    • Suspension lift above standard Limited AWD model of 2.75 inches in front and 2.5 inches in rear
    • Off-road 31-inch BFGoodrich KO2 all-terrain tires mounted on 18-inch Foreshadow wheels 
    • Rhino-Rack Pioneer Platform roof storage rack
    • Roof-mounted auxiliary TYRI LED lighting
    • Roof-mounted ARB retractable awning 
    • Baja Designs LP4 LED fog lamp pods
    • Paint protective wrap on lower-body panels
    • Mopar splash guards

    Interior Highlights 

    • Limited model interior with integrated console
    • Concept cargo floor panel replaces third-row seating 
    • Added second set of tie-downs behind second-row seating
    • 115-volt / 450-watt power access in rear
    • Concept color scheme – Cement Gray with Liquid Titanium accents (instrument panel, door bezels and steering wheel bezels)
    • Katzkin leather seating surfaces
    • Orange seat belts
    • Sport steering wheel with unique dimple perforation and paddle shifters
    • Mopar Chrysler-branded stackable totes
    • Mopar all-weather floor mats throughout cabin
    • Newly available space saver spare tire
    • Mopar roadside first-aid kit

    Overland Expo

    Founded in 2009, Overland Expo is the world's premier event series for do-it-yourself adventure travel enthusiasts. Hundreds of vendors of adventure travel equipment, camping gear, bikes, vehicles, and services convene at every Overland Expo event. Each Expo hosts hundreds of session-hours of classes, including for off-road driving techniques, adventure motorcycling, inspirational programs, roundtable discussions, demonstrations, as well as the Overland Film Festival. Overland Expo is owned and produced by Emerald.

    For more information on the event series, visit overlandexpo.com and follow Overland Expo and #overlandexpo on Instagram, Twitter, YouTube, and Facebook.  

    Chrysler Brand

    Chrysler marks its 100th anniversary in 2025, honoring Walter P. Chrysler's legacy of innovation, engineering excellence and beautiful, affordable designs. As the brand celebrates this milestone, the future looks bright with exciting new releases: a refreshed Chrysler Pacifica in 2026, a new crossover soon after and a third product inspired by the Halcyon concept.

    The Chrysler Pacifica, the most awarded minivan ever, continues to lead the segment it created more than 40 years ago. The Pacifica Plug-in Hybrid, the first electrified minivan in its class, achieves 82 MPGe, with an all-electric range of 32 miles and a total range of 520 miles. With class-leading safety features and available all-wheel drive, Pacifica is designed for modern families. Chrysler will also celebrate the 20th anniversary of its exclusive Stow 'n Go seating and storage system in 2025, as well as the return of the budget-friendly Chrysler Voyager to the lineup.

    Chrysler is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE:STLA), please visit www.stellantis.com.

    Follow Chrysler and company news and video on:

    Company blog: http://blog.stellantisnorthamerica.com

    Media website: http://media.stellantisnorthamerica.com

    Chrysler brand: www.chrysler.com

    Facebook: www.facebook.com/chrysler

    Instagram: https://www.instagram.com/chrysler

    X (Twitter): www.twitter.com/chrysler or @StellantisNA

    YouTube: www.youtube.com/chrysler or https://www.youtube.com/StellantisNA

    Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/chrysler-goes-all-in-on-van-life-with-new-chrysler-pacifica-grizzly-peak-concept--the-ultimate-adventure-minivan-302536368.html

    SOURCE Stellantis

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