FOX News Media Appoints Ad Sales Leadership Team
Trey Gargano Promoted to Executive Vice President
Ryan Roelle Elevated to Senior Vice President, National Sales
FOX News Media (FNM) has named a new advertising sales leadership team, announced Jeff Collins, president of advertising sales, marketing and brand partnerships for Fox Corporation. Effective immediately, Trey Gargano will serve as executive vice president of ad sales, overseeing all FNM platforms, including FOX News Channel, FOX Business Network, FOX News Digital, FOX News Audio, FOX Weather and FOX Nation. He will replace Collins, who was recently elevated to president of the division for FOX Corporation. Additionally, Ryan Roelle has been promoted to senior vice president of national sales where she will focus on endemic and national advertising in addition to leading linear and digital sales across the country. Roelle will report to Gargano and continue to be based in Chicago.
In making the announcement, Collins said, "Over the past four years, Trey's vast knowledge and deep understanding of the news marketplace helped drive new revenue streams while Ryan has increased the effectiveness and performance of our endemic and national sales teams. Together, they will ensure continued growth across FOX News Media platforms and success for our valued partners."
Since joining FOX News Media in 2020, Gargano has served as senior vice president of ad sales. In this capacity, he oversaw all national, political and direct response sales. Previously, he spent 20 years with Turner Broadcasting where he held a number of leadership positions, including vice president of portfolio ad sales and client lead across CNN and Turner/Warner Media. Throughout his tenure with the network, he oversaw linear, digital, branded content, out of home, experiences and new ad products. He was also the lead for healthcare, kids marketplace and politics. Additionally, he managed the Turner digital portfolio sales team from 2010 to 2012. Gargano got his start in the industry working as a broadcast specialist for Young & Rubicam.
As senior vice president of national sales, Roelle will lead FNM's linear and digital sales efforts while overseeing the Los Angeles, Chicago, Detroit and Atlanta sales teams. She will also continue to focus on endemic and national advertising. For the past five years, she has served as the vice president of linear and digital ad sales central from FNM's Chicago Bureau. She rejoined the network in 2018 following three years at Viant where she was the senior director of sales and enterprise sales based in Chicago. Prior to that, Roelle spent nearly 12 years at FOX News where she rose to the level of director of digital sales for the Midwest and West Coast. In this capacity she helped drive development and growth of the FOX News portfolio through multiscreen deals across the Midwest territories. She got her start in the industry at CNBC as a sales assistant and planner.
FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer streaming services FOX Nation and FOX News International and the free ad-supported television service FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 22 consecutive years, while FBN is the top business channel on cable. Owned by Fox Corporation, FOX News Media reaches nearly 200 million people each month.
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