Makers of Skippy® Peanut Butter Unveil Girl Scout Cookie™ Inspired P.B. Bites, Combining Two Iconic Brands Within a Single Bite
Beloved Girl Scout Cookie™ flavors combine with delicious, creamy
Skippy® peanut butter in 3 appetizing flavor variations
AUSTIN, Minn., Sept. 28, 2023 /PRNewswire/ -- Delighting cookie and peanut-butter lovers everywhere, the makers of the Skippy® brand are proud to introduce three new variations of Skippy® P.B. Bites, all featuring Girl Scout Cookie™ inspired flavors. This portable, poppable snack offers a whole new indulgent taste experience for Girl Scout Cookie™ lovers that tastes like dipping those beloved cookies into a fresh jar of creamy Skippy® peanut butter, creating an irresistible treat that is sure to please. The new bite-size snacks come in three different flavors: Coconut Caramel, Chocolate Peanut Butter and Adventurefuls™.
"The new Skippy® P.B. Bites offer Girl Scout Cookie™ fans a new way to enjoy the flavors of their favorite cookies combined with Skippy® peanut butter in this delicious bite-size snack," said Kelsey Tynan, Skippy® senior brand manager. "The new Girl Scout will not only deliver a delicious treat to millions of Skippy® fans nationwide, but they will also shine a spotlight on this exceptional organization that powers life-changing experiences for girls."
Each Girl Scout Cookie™ inspired flavor variety features a crunchy center with a soft, non-sticky peanut butter coating for easy on-the-go snacking.
Coconut Caramel, reminiscent of a favorite Girl Scout cookie variety, features a chocolatey cookie center, encased in a velvety coating of Skippy® peanut butter. This bite is perfectly flavored with notes of toasted coconut and caramel and finished with real toasted coconut flakes.
Chocolate Peanut Butter, inspired by another beloved Girl Scout cookie flavor, is a delectable treat boasting a vanilla cookie center wrapped in a heavenly coating of Skippy® peanut butter and rolled in luscious milk chocolate.
Adventurefuls™ are inspired by their namesake: the popular Adventurefuls™ cookie. This delicious flavor boasts a chocolatey cookie center enveloped in a tantalizing peanut butter coating with delightful hints of caramel and tossed with sea salt and brownie dust.
"Seeing some of the most beloved Girl Scout cookie flavors paired with a brand like Skippy is a wonderful tribute to the Girl Scout Movement, which has encouraged millions of girls to embrace entrepreneurism through our cookie program," said Wendy Lou, chief revenue officer of Girl Scouts of the USA.
New Skippy® Girl Scout P.B. Bites will be available for purchase at retailers nationwide starting in October. For detailed availability and more information about the Skippy® Girl Scout P.B. Bites, visit peanutbutter.com.
About the Skippy® Brand
For more information about Skippy® peanut butter products, including recipes, nutritional information and where to buy, visit www.peanutbutter.com or follow the brand on social media:
- Facebook: www.facebook.com/Skippy
- Instagram: www.instagram.com/SkippyBrand
- TikTok: www.tiktok.com/@skippybrand
- Twitter: www.twitter.com/Skippy
About Girl Scouts of America
Girl Scouts brings their dreams to life and work together to build a better world. Through programs from coast to coast, Girl Scouts of all backgrounds and abilities can be unapologetically themselves as they discover their strengths and rise to meet new challenges—whether they want to climb to the top of a tree or the top of their class, lace up their boots for a hike or advocate for climate justice, or make their first best friends. Backed by trusted adult volunteers, mentors, and millions of alums, Girl Scouts leads the way as they find their voices and make changes that affect the issues most important to them. To join us, volunteer, reconnect or donate, visit girlscouts.org.
About Hormel Foods — Inspired People. Inspired Food.™ Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters®, Skippy®, SPAM®, Hormel® Natural Choice®, Applegate®, Justin's®, Wholly®, Hormel® Black Label®, Columbus®, Jennie-O® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the "Global 2000 World's Best Employers" list by Forbes magazine for three years, is one of Fortune magazine's most admired companies, has appeared on the "100 Best Corporate Citizens" list by 3BL Media 13 times, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.™ — to bring some of the world's most trusted and iconic brands to tables across the globe. For more information, visit hormelfoods.com and csr.hormelfoods.com.
Contact:
Media Relations
Hormel Foods
[email protected]
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SOURCE Hormel Foods Corporation