Omnichannel Acquisition Merger Partner Kin Insurance Says Ended FY21 With $104.8M In Total Managed Premium Vs $25M YoY

CHICAGO, IL – January 20, 2022 – Kin Insurance, Inc. (“Kin” or the “Company”), a leading
direct-to-consumer homeowners insurance technology company that has entered into a
definitive business combination agreement with Omnichannel Acquisition Corp. (NYSE:OCA)
(“Omnichannel”), today announced select preliminary operating results through the fourth
quarter ended December 31, 2021:
● Kin finished 2021 with $104.8 million in Total Managed Premium1, four times higher than
the $25.0 million of Total Managed Premium at the end of 2020.
● $99.2 million (95%) of Total Managed Premium in 2021 was written through the Kin
Interinsurance Network (the “Carrier”), a reciprocal exchange managed by Kin
Insurance, Inc.
● Premium Renewal Rate2 on the Carrier remained strong at 102% in December 2021,
increasing the Premium Renewal Rate to 97% in 2021, a 400 basis point increase over
2020.
“Kin achieved several remarkable milestones in 2021 – we exceeded our annual goal for total
managed premium by 7%, increased our premium renewal rate to 97%, and tripled the number
of customers we serve,” said Sean Harper, Chief Executive Officer of Kin. “These results
differentiate our business model and signal that our value proposition continues to resonate with
people who want more simplicity and customization when it comes to securing essential and
affordable coverage.”

“Kin is winning with fast growth, great unit economics, and loyal customers,” said Josh Cohen,
Chief Financial Officer of Kin. “We’re equally, if not more excited, about our future growth
trajectory as we plan to expand into more geographic markets that will help us reach a larger
portion of the approximate $110 billion aggregate home insurance market.”
These preliminary results through December 31, 2021 are based on the information available to
us at this time. There are material limitations inherent in making estimates of our results prior to
the completion of our normal financial closing procedures and our actual results may vary from
the estimated preliminary results presented here due to the completion of our financial closing
procedures and final adjustments. The estimated preliminary results have not been audited or
reviewed by our independent registered public accounting firm. These estimates should not be
viewed as a substitute for our full audited financial statements. Accordingly, you should not
place undue reliance on this preliminary data.

Business Combination Transaction
On July 19, 2021, Kin entered into a business combination agreement with Omnichannel
Acquisition Corp. (NYSE:OCA). The business combination is expected to close in the first
quarter of 2022. Upon closing, the combined public company will be named Kin Holdings, Inc.,
and its common stock is expected to be listed on the NYSE under the new ticker symbol “KI”.

About Kin
Kin is the home insurance company for every new normal. By leveraging proprietary technology,
Kin delivers fully digital homeowners insurance with an elegant user experience, accurate
pricing, and fast, high-quality claims service. Kin offers homeowners, landlord, condo, and
mobile home insurance through the Kin Interinsurance Network (KIN), a reciprocal exchange
owned by its customers who share in the underwriting profit. Because of its efficient technology

and direct-to-consumer model, Kin provides affordable pricing without compromising coverage.
To learn more, visit https://www.kin.com.

About Omnichannel Acquisition Corp.
Omnichannel Acquisition Corp. (NYSE:OCA) is a blank check company whose business
purpose is to effect a merger, capital stock exchange, asset acquisition, stock purchase,
reorganization or similar business combination with one or more businesses. For more
information, please visit www.omnichannelcorp.com.

Important Information for Investors and Stockholders
This communication relates to a proposed business combination (the “Business Combination”)
between Omnichannel Acquisition Corp. (“Omnichannel”) and Kin Insurance, Inc. (“Kin”). In
connection with the proposed Business Combination, Omnichannel has filed with the SEC a
proxy statement/prospectus in connection with Omnichannel’s solicitation of proxies for the vote
by Omnichannel’s stockholders with respect to the proposed Business Combination and offering
of Omnichannel’s common stock in connection with the proposed Business Combination. The
final proxy statement/prospectus will be sent to all Omnichannel stockholders, and Omnichannel
will also file other documents regarding the proposed Business Combination with the SEC. This
communication does not contain all the information that should be considered concerning the
proposed Business Combination and is not intended to form the basis of any investment
decision or any other decision in respect of the Business Combination. Before making any
voting or investment decision, investors and security holders are urged to read the registration
statement that the proxy statement/prospectus is a part of, the proxy statement/prospectus and
all other relevant documents filed or that will be filed with the SEC in connection with the
proposed Business Combination as they become available because they will contain important
information about the proposed transaction.

Investors and security holders may obtain free copies of the registration statement, proxy
statement/prospectus and all other relevant documents filed or that will be filed with the SEC by
Omnichannel through the website maintained by the SEC at www.sec.gov. In addition, the
documents filed by Omnichannel may be obtained free of charge by written request to: Christine
Pantoya, Chief Financial Officer, Omnichannel Acquisition Corp., First Floor West, 51 John F.
Kennedy Parkway, Millburn, NJ 07078.

Forward-Looking Statements
This communication includes “forward looking statements” within the meaning of the “safe
harbor” provisions of the United States Private Securities Litigation Reform Act of 1995.
Forward-looking statements may be identified by the use of words such as “forecast,” “intend,”
“seek,” “target,” “anticipate,” “believe,” “expect,” “estimate,” “plan,” “outlook,” and “project” and
other similar expressions that predict or indicate future events or trends or that are not
statements of historical matters. Such forward looking statements with respect to revenues,
earnings, performance, strategies, prospects and other aspects of the business of Kin or the
combined company after completion of the Business Combination are based on current
expectations that are subject to risks and uncertainties. A number of factors could cause actual
results or outcomes to differ materially from those indicated by such forward looking statements.
These factors include, but are not limited to: (1) the occurrence of any event, change or other
circumstances that could give rise to the termination of the transaction agreement and the
proposed Business Combination contemplated thereby; (2) the inability to complete the

transactions contemplated by the transaction agreement due to the failure to obtain approval of
the stockholders of Omnichannel or other conditions to closing in the transaction agreement; (3)
the ability to meet the NYSE’s listing standards following the consummation of the transactions
contemplated by the transaction agreement; (4) the risk that the proposed transaction disrupts
current plans and operations of Kin as a result of the announcement and consummation of the
transactions described herein; (5) the ability to recognize the anticipated benefits of the
proposed Business Combination, which may be affected by, among other things, competition,
the ability of the combined company to grow and manage growth profitably, maintain
relationships with customers and suppliers and retain its management and key employees; (6)
costs related to the proposed Business Combination; (7) changes in applicable laws or
regulations; and (8) the possibility that Kin may be adversely affected by other economic,
business, and/or competitive factors. The foregoing list of factors is not exhaustive. You should
carefully consider the foregoing factors and the other risks and uncertainties described in the
“Risk Factors” section of Omnichannel’s Annual Report on Form 10-K, and other documents
filed by Omnichannel from time to time with the SEC and the registration statement on Form S-4
and proxy statement/prospectus discussed above. These filings identify and address other
important risks and uncertainties that could cause actual events and results to differ materially
from those contained in the forward-looking statements. Forward-looking statements speak only
as of the date they are made. Readers are cautioned not to put undue reliance on forward-
looking statements, and Omnichannel and Kin assume no obligation and do not intend to
update or revise these forward-looking statements, whether as a result of new information,
future events, or otherwise.

Nothing in this communication should be regarded as a representation by any person that the
forward-looking statements set forth herein will be achieved or that any of the contemplated
results of such forward-looking statements will be achieved.

Participants in the Solicitation
Omnichannel, Kin and their respective directors and executive officers may be deemed
participants in the solicitation of proxies of Omnichannel stockholders with respect to the
proposed Business Combination. Omnichannel stockholders and other interested persons may
obtain, without charge, more detailed information regarding the directors and executive officers
of Omnichannel Acquisition Corp. and their ownership of Omnichannel’s securities in
Omnichannel’s final prospectus relating to its initial public offering, which was filed with the SEC
on November 23, 2020 and is available free of charge at the SEC’s website at www.sec.gov, or
by written request to: Christine Pantoya, Chief Financial Officer, Omnichannel Acquisition Corp.,
485 Springfield Avenue #8, Summit, New Jersey 07901.

Additional information regarding the interests of participants in the solicitation of proxies in
connection with the proposed transaction will be included in the proxy statement / prospectus
that Omnichannel intends to file with the SEC.

No Offer or Solicitation
This communication does not constitute an offer to sell or exchange, or the solicitation of an
offer to buy or exchange any securities, or a solicitation of any vote or approval, nor shall there
be any sale of securities in any jurisdiction in which such offer, solicitation, sale or exchange
would be unlawful prior to registration or qualification under the securities laws of any such
jurisdiction. No offering of securities shall be made except by means of a prospectus meeting
the requirements of section 10 of the Securities Act, or an exemption therefrom.

1Total managed premium, a non-GAAP financial measure, is the aggregate written premium
placed across all of our business platforms. We calculate total managed premium as the sum of
gross written premium and gross placed premium of policies placed with third-party insurance
companies, for which we do not retain insurance risk and for which we earn a commission
payment, and policy fees charged by us to the policyholders on the effective date of the policy.
2 Premium renewal rate, a non-GAAP financial measure, is defined as premium renewed as a
percentage of all premium that went inforce in the prior policy period written through Kin
Interinsurance Network (the “Carrier”).