Archival Prints Reinterpreted for Exclusive New Home Collection
Pottery Barn, portfolio brand of Williams-Sonoma, Inc. (NYSE:WSM), the world's largest digital-first, design-led and sustainable home retailer, announced today a new collaboration with the revered home furnishings company, Kravet. The prints and patterns Kravet is known for, which were previously only available to the design trade, have been translated into an inspiring collection of tabletop, bedding, pillows, wall and window coverings, and decorative accessories.
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Kravet x Pottery Barn Collection (Photo: Pottery Barn)
Founded in 1918, Kravet has remained a family-operated business for over five generations. The brand's impressive textile archive holds more than 60,000 pieces dating back over 2,000 years, all preserved with museum-quality standards to honor the rich history of the documents. For the first time in its history, Kravet opened the archive beyond their own team to work with Pottery Barn's in-house designers to develop a collection that artfully blends Kravet's prints and patterns with Pottery Barn's world-renowned quality and craftsmanship.
To create the collaboration, the Kravet and Pottery Barn design teams partnered closely on hand-selecting prints from the archive. These prints were recolored and reimagined to develop new fabrications, applications, and products. The resulting assortment of print and pattern - the Garden Floral, Arboretum, Heirloom Damask, Ikat, Petite Floral, Medallion, and Meadow Stripe - celebrates Kravet's mastery of textile design as seen through the inimitable lens of Pottery Barn's timeless aesthetic. These designs can be found throughout the collection on products intended to bring the coveted interior designer touch to the Pottery Barn customer. Several pieces in the collection also feature additional designer details like French knots and embroidery.
"We're so proud of the one-of-a-kind pieces from the new Kravet and Pottery Barn collection," says Pottery Barn President Monica Bhargava. "This collection reinterprets their heirloom decorator prints in a way that feels fresh, timeless, and beautifully suited for our customer's home."
"The Kravet family has had the privilege of serving the design trade for many decades, and we're now thrilled to partner with Pottery Barn to bring consumers exclusive pieces for their home inspired by our archives," says Cary Kravet, President and CEO, Kravet LLC. "Pottery Barn's exceptional expertise, as well as their commitment to quality and craftsmanship, made reimagining our prints and patterns into new categories an exciting and rewarding journey."
The Kravet for Pottery Barn collection is available now in all stores, and online at potterybarn.com/kravet. Follow along on social @potterybarn and @kravetinc for styling tips and inspiration.
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About Pottery Barn:
Pottery Barn, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, is a premier specialty retailer for casual, comfortable and stylish home furnishings. The brand is dedicated to beautiful ideas for real life, quality products that are crafted to last, sustainability and service. Key product categories include furniture, bedding, bath, rugs, window treatments, tabletop, lighting and decorative accessories. Nearly all Pottery Barn products are designed in-house and are exclusive to its catalogs, stores and website. Pottery Barn is also part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands, the world's largest digital-first, design-led and sustainable home retailer. The company is headquartered in San Francisco, California.
About Kravet LLC.:
Kravet LLC, established in 1918, is the industry leader in to-the-trade home furnishings, distributing fabric, furniture, wallcovering, trimming and carpet under the Kravet, Lee Jofa, GP & J Baker, Brunschwig & Fils and Donghia brands. A fifth generation family led and managed business, Kravet LLC's commitment to innovation has helped the company transform from a small fabric house to a global leader, representing brands and designers from all over the world. A one-stop shopping resource for all interior design needs, Kravet Inc. has 40 showrooms worldwide, an ecommerce website, distribution centers in Anderson, South Carolina and Poole, England, as well as a manufacturing location in Thomasville, North Carolina. For more information, please visit www.kravet.com
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Pottery Barn:
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Kravet Inc.:
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