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    SEC Form SC 13D/A filed by Sleep Number Corporation (Amendment)

    9/13/23 5:15:32 PM ET
    $SNBR
    Home Furnishings
    Consumer Discretionary
    Get the next $SNBR alert in real time by email
    SC 13D/A 1 sc13da107785006_09132023.htm AMENDMENT NO. 1 TO THE SCHEDULE 13D

    UNITED STATES

    SECURITIES AND EXCHANGE COMMISSION

    Washington, D.C. 20549

    SCHEDULE 13D

    (Rule 13d-101)

    INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT

    TO § 240.13d-1(a) AND AMENDMENTS THERETO FILED PURSUANT TO

    § 240.13d-2(a)

    (Amendment No. 1)1

    Sleep Number Corporation

    (Name of Issuer)

    Common Stock, par value $0.01 per share

    (Title of Class of Securities)

    83125X103

    (CUSIP Number)

    STADIUM CAPITAL MANAGEMENT, LLC

    199 Elm Street

    New Canaan, CT 06840-5321

    (203) 972-8235

     

    STEVE WOLOSKY

    ELIZABETH GONZALEZ-SUSSMAN

    OLSHAN FROME WOLOSKY LLP

    1325 Avenue of the Americas

    New York, New York 10019

    (212) 451-2300

    (Name, Address and Telephone Number of Person

    Authorized to Receive Notices and Communications)

     

    September 13, 2023

    (Date of Event Which Requires Filing of This Statement)

     

    If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of §§ 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the following box ☒.

    Note:  Schedules filed in paper format shall include a signed original and five copies of the schedule, including all exhibits.  See § 240.13d-7 for other parties to whom copies are to be sent.

     

     

     

    1              The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.

    The information required on the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).

     

    CUSIP No. 83125X103

      1   NAME OF REPORTING PERSON  
             
            Stadium Capital Management, LLC  
      2   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP (a) ☐
            (b) ☐
               
      3   SEC USE ONLY    
               
               
      4   SOURCE OF FUNDS  
             
            AF  
      5   CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) OR 2(e)     ☐
           
               
      6   CITIZENSHIP OR PLACE OF ORGANIZATION  
             
            Delaware  
    NUMBER OF   7   SOLE VOTING POWER  
    SHARES          
    BENEFICIALLY         - 0 -  
    OWNED BY   8   SHARED VOTING POWER  
    EACH          
    REPORTING         2,002,227*  
    PERSON WITH   9   SOLE DISPOSITIVE POWER  
             
              - 0 -  
        10   SHARED DISPOSITIVE POWER  
               
              2,002,227*  
      11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
             
            2,002,227*  
      12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES     ☐
           
               
      13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)  
             
            9.0%  
      14   TYPE OF REPORTING PERSON  
             
            IA, OO  

      

    *Includes 470,000 Shares underlying certain call options which are currently exercisable.

    2

    CUSIP No. 83125X103

      1   NAME OF REPORTING PERSON  
             
            Stadium Capital Management GP, L.P.  
      2   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP (a) ☐
            (b) ☐
               
      3   SEC USE ONLY    
               
               
      4   SOURCE OF FUNDS  
             
            AF  
      5   CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) OR 2(e)     ☐
           
               
      6   CITIZENSHIP OR PLACE OF ORGANIZATION  
             
            Delaware  
    NUMBER OF   7   SOLE VOTING POWER  
    SHARES          
    BENEFICIALLY         - 0 -  
    OWNED BY   8   SHARED VOTING POWER  
    EACH          
    REPORTING         2,002,227*  
    PERSON WITH   9   SOLE DISPOSITIVE POWER  
             
              - 0 -  
        10   SHARED DISPOSITIVE POWER  
               
              2,002,227*  
      11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
             
            2,002,227*  
      12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES     ☐
           
               
      13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)  
             
            9.0%  
      14   TYPE OF REPORTING PERSON  
             
            PN  

      

    *Includes 470,000 Shares underlying certain call options which are currently exercisable.

    3

    CUSIP No. 83125X103

     

      1   NAME OF REPORTING PERSON  
             
            Stadium Special Opportunity I, L.P.  
      2   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP (a) ☐
            (b) ☐
               
      3   SEC USE ONLY    
               
               
      4   SOURCE OF FUNDS  
             
            WC  
      5   CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) OR 2(e)     ☐
           
               
      6   CITIZENSHIP OR PLACE OF ORGANIZATION  
             
            Delaware  
    NUMBER OF   7   SOLE VOTING POWER  
    SHARES          
    BENEFICIALLY         - 0 -  
    OWNED BY   8   SHARED VOTING POWER  
    EACH          
    REPORTING         401,459  
    PERSON WITH   9   SOLE DISPOSITIVE POWER  
             
              - 0 -  
        10   SHARED DISPOSITIVE POWER  
               
              401,459  
      11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
             
            401,459  
      12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES     ☐
           
               
      13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)  
             
            1.8%  
      14   TYPE OF REPORTING PERSON  
             
            PN  

      

    4

    CUSIP No. 83125X103

     

      1   NAME OF REPORTING PERSON  
             
            Stadium Capital Partners, L.P.  
      2   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP (a) ☐
            (b) ☐
               
      3   SEC USE ONLY    
               
               
      4   SOURCE OF FUNDS  
             
            WC  
      5   CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) OR 2(e)     ☐
           
               
      6   CITIZENSHIP OR PLACE OF ORGANIZATION  
             
            Delaware  
    NUMBER OF   7   SOLE VOTING POWER  
    SHARES          
    BENEFICIALLY         - 0 -  
    OWNED BY   8   SHARED VOTING POWER  
    EACH          
    REPORTING         1,600,768*  
    PERSON WITH   9   SOLE DISPOSITIVE POWER  
             
              - 0 -  
        10   SHARED DISPOSITIVE POWER  
               
              1,600,768*  
      11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
             
            1,600,768*  
      12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES     ☐
           
               
      13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)  
             
            7.2%  
      14   TYPE OF REPORTING PERSON  
             
            PN  

      

    *Includes 470,000 Shares underlying certain call options which are currently exercisable.

    5

    CUSIP No. 83125X103

     

      1   NAME OF REPORTING PERSON  
             
            Alexander M. Seaver  
      2   CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP (a) ☐
            (b) ☐
               
      3   SEC USE ONLY    
               
               
      4   SOURCE OF FUNDS  
             
            AF  
      5   CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) OR 2(e)     ☐
           
               
      6   CITIZENSHIP OR PLACE OF ORGANIZATION  
             
            USA  
    NUMBER OF   7   SOLE VOTING POWER  
    SHARES          
    BENEFICIALLY         - 0 -  
    OWNED BY   8   SHARED VOTING POWER  
    EACH          
    REPORTING         2,002,227*  
    PERSON WITH   9   SOLE DISPOSITIVE POWER  
             
              - 0 -  
        10   SHARED DISPOSITIVE POWER  
               
              2,002,227*  
      11   AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
             
            2,002,227*  
      12   CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES     ☐
           
               
      13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)  
             
            9.0%  
      14   TYPE OF REPORTING PERSON  
             
            IN  

      

    *Includes 470,000 Shares underlying certain call options which are currently exercisable.

    6

    CUSIP No. 83125X103

    The following constitutes Amendment No. 1 to the Schedule 13D filed by the undersigned (“Amendment No. 1”). This Amendment No. 1 amends the Schedule 13D as specifically set forth herein. Capitalized terms used by not otherwise defined herein have the meanings ascribed to such terms in the Schedule 13D.

    Item 3.Source and Amount of Funds or Other Consideration.

    Item 3 is hereby amended and restated to read as follows:

    All of the Shares reported herein were purchased on behalf of the Reporting Persons using their investment capital or funds under management. The aggregate purchase price of 1,532,227 Shares reported herein was approximately $41,274,861 (including brokerage commissions and transaction costs). The aggregate purchase price of the call options referencing 470,000 Shares reported herein was approximately $502,271. All such transactions were effected in the open market unless otherwise noted in Schedule A.

    Item 4.Purpose of Transaction.

    Item 4 is hereby amended to add the following:

    On September 13, 2023, the Reporting Persons issued a letter and press release (the “September 13 Letter”) to the Board requesting a meeting with the independent directors to discuss the urgent need for shareholder-driven Board change. In the September 13 Letter, the Reporting Persons asserted that the Board has presided over abysmal shareholder returns, egregious capital allocation, poor corporate governance practices and questionable compensation decisions. The Reporting Persons also expressed their views that the Board’s ineffective oversight has enabled management to let costs run out-of-control in pursuit of its wellness technology strategy.

    The Reporting Persons also expressed disappointment with the Board’s rejection of a good faith offer to collaborate on director refreshment, including to add a representative of the Reporting Persons to the Board.

    The Reporting Persons remain open to engaging constructively with the Board and urge the independent directors to meet with them directly.

    The foregoing description of the September 13 Letter is qualified in its entirety by reference to the full text of the September 13 Letter filed as Exhibit 99.1 to this Amendment No. 1 and is incorporated herein by reference.

    Item 5.Interest in Securities of the Issuer.

    Items 5(a) and (b) are hereby amended and restated to read as follows:

    (a) – (b) The responses of the Reporting Persons to rows 7, 8, 9, 10, 11 and 13 on the cover pages of this Amendment No. 1 are incorporated herein by reference. As of the date of this Amendment No. 1, the Reporting Persons beneficially owned 2,002,227 Shares, including 470,000 Shares underlying certain call options, representing approximately 9.0% of the outstanding Shares. The percentage in this paragraph relating to beneficial ownership of Shares is based upon 22,214,000 Shares outstanding as of July 1, 2023 as reported in the Issuer’s Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission on August 8, 2023.

    To the knowledge of each of the Reporting Persons, other than as set forth above, none of the persons named in Item 2 is the beneficial owner of any Shares.

    7

    CUSIP No. 83125X103

    Item 7.Material to be Filed as Exhibits.

    Item 7 is hereby amended to add the following exhibit:

    99.1September 13 Letter

    8

    CUSIP No. 83125X103

    SIGNATURES

    After reasonable inquiry and to the best of his knowledge and belief, each of the undersigned certifies that the information set forth in this statement is true, complete and correct.

    Dated: September 13, 2023

      STADIUM CAPITAL MANAGEMENT, LLC
         
      By:

    /s/ Alexander M. Seaver

        Name: Alexander M. Seaver
        Title: Manager

     

     

      STADIUM CAPITAL MANAGEMENT GP, L.P.
       
      By: Stadium Capital Management, LLC
        General Partner
         
      By:

    /s/ Alexander M. Seaver

        Name: Alexander M. Seaver
        Title: Manager

     

     

      STADIUM SPECIAL OPPORTUNITY I, L.P.
       
      By: Stadium Capital Management GP, L.P.
        General Partner
         
      By: Stadium Capital Management, LLC
        General Partner
         
      By:

    /s/ Alexander M. Seaver

        Name: Alexander M. Seaver
        Title: Manager

     

     

      STADIUM CAPITAL PARTNERS, L.P.
       
      By: Stadium Capital Management GP, L.P.
        General Partner
         
      By: Stadium Capital Management, LLC
        General Partner
         
      By:

    /s/ Alexander M. Seaver

        Name: Alexander M. Seaver
        Title: Manager

     

    9

    CUSIP No. 83125X103

     

    /s/ Alexander M. Seaver

      Alexander M. Seaver

     

    10

    CUSIP No. 83125X103

    SCHEDULE A

    Transactions in the Securities of the Issuer Since the Schedule 13D

    Nature of the Transaction Amount of Securities
    Purchased / (Sold)
    Price ($) Date of
    Purchase / Sale

     

    STADIUM CAPITAL PARTNERS, L.P.

    Purchase of Common Stock 1,814 24.8885 09/06/2023
    Purchase of Common Stock 86,427 24.5999 09/07/2023
    Purchase of Common Stock 16,816 24.4930 09/08/2023
    Purchase of Common Stock 7,709 24.6927 09/13/2023

     

     

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    • Sleep Number Announces Inducement Grants under Nasdaq Listing Rule 5635(c)(4)

      Sleep Number Corporation (NASDAQ:SNBR) today announced that it granted equity awards on April 15, 2025, as a material inducement to the employment of the company's newly-hired President and Chief Executive Officer, Linda A. Findley. As previously disclosed, in connection with the appointment of Findley as President and Chief Executive Officer effective April 7, 2025, Sleep Number granted Findley employment inducement awards consisting of: (i) 362,057 shares in a time-vested restricted stock unit award with a stock performance modifier that vests in three equal installments on each anniversary from the date of grant; (ii) 181,028 shares in a performance stock unit award vesting on the third

      4/18/25 6:00:00 PM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • Sleep Number Appoints Amber Minson as Chief Marketing Officer

      Minson's priorities include an increase in marketing efficiency while establishing a foundation for growth Sleep Number Corporation (NASDAQ:SNBR) today announced that Amber Minson will join the company as Executive Vice President and Chief Marketing Officer (CMO) on May 12, 2025. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250416676716/en/Sleep Number announced Amber Minson will join the company as Executive Vice President and Chief Marketing Officer on May 12, 2025. Minson will lead the company's integrated marketing strategy, driving sustained demand generation, enhancing brand visibility and delivering media efficiency. Sh

      4/17/25 8:00:00 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • Advisor Bloomquist Andrea Lee covered exercise/tax liability with 1,952 shares, decreasing direct ownership by 2% to 92,445 units (SEC Form 4)

      4 - Sleep Number Corp (0000827187) (Issuer)

      6/2/25 9:13:41 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • Advisor Ibach Shelly Radue covered exercise/tax liability with 29,830 shares, gifted 30,800 shares and received a gift of 30,800 shares, closing all direct ownership in the company (SEC Form 4)

      4 - Sleep Number Corp (0000827187) (Issuer)

      6/2/25 9:12:20 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • Director Gulis Stephen L Jr was granted 9,776 shares, increasing direct ownership by 25% to 48,339 units (SEC Form 4)

      4 - Sleep Number Corp (0000827187) (Issuer)

      5/30/25 4:10:10 PM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary

    $SNBR
    Analyst Ratings

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    • Sleep Number downgraded by Piper Sandler with a new price target

      Piper Sandler downgraded Sleep Number from Overweight to Neutral and set a new price target of $49.00 from $62.00 previously

      4/21/22 7:58:24 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • Sleep Number downgraded by Wedbush with a new price target

      Wedbush downgraded Sleep Number from Outperform to Neutral and set a new price target of $54.00 from $80.00 previously

      3/28/22 8:40:12 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary
    • UBS reiterated coverage on Sleep Number with a new price target

      UBS reiterated coverage of Sleep Number with a rating of Neutral and set a new price target of $65.00 from $80.00 previously

      2/24/22 8:43:12 AM ET
      $SNBR
      Home Furnishings
      Consumer Discretionary