Tapestry, Inc. Appoints Eva Erdmann as CEO & Brand President of Kate Spade
Tapestry, Inc. (NYSE:TPR), a house of iconic accessories and lifestyle brands consisting of Coach, Kate Spade, and Stuart Weitzman, today announced the appointment of Eva Erdmann as CEO & Brand President of Kate Spade. Ms. Erdmann will join the brand in October, succeeding Liz Fraser, who is leaving the Company in September. Upon her arrival, Ms. Erdmann will report directly to Joanne Crevoiserat, Chief Executive Officer of Tapestry, Inc., and will become a member of the Company's Executive Committee.
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Eva Erdmann (Photo: Business Wire)
Ms. Erdmann has a proven track record of leading global consumer brands and teams. Ms. Erdmann joins Kate Spade from L'Oréal where she served as the Global President of Urban Decay Cosmetics since 2018, driving the successful transformation of the brand, highlighted by a return to global revenue growth and strong profit gains. As CEO & Brand President of Kate Spade, Ms. Erdmann will have oversight of all aspects of the business, with a focus on accelerating innovation to drive consumer connections and sustainable global growth.
Joanne Crevoiserat, Chief Executive Officer of Tapestry, Inc., said, "I am excited to welcome Eva to Kate Spade. She is a talented global brand-builder with a deep understanding of the rapidly evolving consumer landscape and a demonstrated ability to cultivate desire, cultural relevance, and passionate communities for distinctive luxury brands. I am confident she is the right leader to unlock the significant runway for growth at the iconic Kate Spade brand."
Joanne Crevoiserat continued, "On behalf of the entire organization, we thank Liz for her passion and dedication to Kate Spade and wish her well in her next chapter. Under her leadership, we advanced our strategies, refocusing the brand on its distinctive DNA, and creating the foundation for the future."
Eva Erdmann, said, "I am honored to join Kate Spade. It is a truly special and purpose-driven brand with a unique position in the marketplace and significant expansion opportunities. I look forward to collaborating with the team to advance the mission of this powerful brand – bringing joy and self-expression to consumers around the world – and driving profitable growth for years to come."
About Eva Erdmann
Eva Erdmann is a highly accomplished global brand-builder and leader. Most recently, since 2018, Eva served as Global President of Urban Decay at L'Oréal, where she successfully led the transformation of the brand, delivering strong revenue and profit growth. During her time at L'Oréal, which spanned over 15 years, she held a number of senior management positions within the Luxury division. This included General Manager of Lancôme France, where she reinvigorated the brand in the market, and Global Marketing SVP of Make-up and Perfumes at Yves Saint Laurent Beauté, which delivered strong growth during her tenure driven by the successful execution of its brand modernization strategies and iconic product development. In addition, Eva spent several years in marketing at Christian Dior Beauty, an LVMH-owned brand, where she played an instrumental role in crafting and driving the international growth initiatives for Europe and the Asia Pacific region. Eva received a master's degree in engineering from ENSGI and a master's degree in marketing from HEC Paris.
Upcoming Events
The Company is maintaining its Fiscal 2024 financial outlook and expects to report Fiscal 2024 fourth quarter and full year results on Thursday, August 15, 2024.
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About Tapestry, Inc.
Our global house of brands unites the magic of Coach, kate spade new york and Stuart Weitzman. Each of our brands are unique and independent, while sharing a commitment to innovation and authenticity defined by distinctive products and differentiated customer experiences across channels and geographies. We use our collective strengths to move our customers and empower our communities, to make the fashion industry more sustainable, and to build a company that's equitable, inclusive, and diverse. Individually, our brands are iconic. Together, we can stretch what's possible. To learn more about Tapestry, please visit www.tapestry.com. For important news and information regarding Tapestry, visit the Investor Relations section of our website at www.tapestry.com/investors. In addition, investors should continue to review our news releases and filings with the SEC. We use each of these channels of distribution as primary channels for publishing key information to our investors, some of which may contain material and previously non-public information. The Company's common stock is traded on the New York Stock Exchange under the symbol TPR.
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