USO and Clear Channel Outdoor Launch New Campaign Supporting Military Service Members and Families During Holidays
Digital billboards nationwide invite Americans to support all service members and their families
ARLINGTON, Va., Nov. 1, 2024 /PRNewswire/ -- Clear Channel Outdoor Americas (CCOA) and the United Service Organizations (USO) are working together again this November on a nationwide digital out-of-home (DOOH) media campaign that encourages public support for U.S. military service members and their families during the holidays. Digital billboards running throughout the month, including Veterans Day, in major markets and airports across the country will raise awareness and encourage civilians to be by their side.
"We're grateful for our ongoing strategic partnership with Clear Channel Outdoor and how they support the people who serve in the military and their families," said Larissa Ryden, USO Vice President of Corporate Alliances. "Even when service members are far from home, they're never alone thanks to the USO and the generosity of our supporters. The public's support enables us to deliver programs and services that strengthen the well-being of service members and their families."
The campaign messaging now seen on digital billboards across the country will serve as a reminder that those serving in our nation's military, and their loved ones, are real people who take on unique challenges from which all Americans benefit. The USO is the only nonprofit organization uniquely positioned to reach service members and their families around the globe with its impactful programming.
"As we enter the holiday season, it's important to remember the sacrifices service members make while they are far from their loved ones," said Scott Wells, CEO, Clear Channel Outdoor Holdings, Inc. "We are proud to join the USO in standing by those who serve and to use our nationwide out-of-home platform to inspire millions of Americans to show their support for military members, especially during the holidays."
To learn more about how you can support service members and the USO, visit USO.org.
About the USO
The USO is the leading nonprofit dedicated to the well-being of all people serving in the U.S. military and their families. Since 1941, the USO has been by the side of service members throughout their military service. Impactful support is provided through our 250+ locations around the world, a robust care package delivery program, global entertainment, military spouse and youth programming, and much more, all made possible by dedicated donors, corporate partners, volunteers and staff. To learn more and support our critical mission around the globe, please visit USO.org or follow us on Facebook, X, Instagram and LinkedIn.
About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc. (NYSE:CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month.
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SOURCE Clear Channel Outdoor