Harley-Davidson, Inc. manufactures and sells custom, cruiser, and touring motorcycles. The company operates in two segments, Motorcycles and Related Products and Financial Services. The Motorcycles and Related Products segment designs, manufactures, and sells Harley-Davidson motorcycles, including cruiser, touring, standard, sportbike, and dual models, as well as motorcycle parts, accessories, general merchandise, and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels in the United States, Canada, Latin America, Europe, the Middle East, Africa, and the Asia-Pacific. The Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, including installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale protection products comprising motorcycle insurance, extended service contracts, and motorcycle maintenance protection. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.
IPO Year:
Exchange: NYSE
Website: harley-davidson.com
| Date | Price Target | Rating | Analyst |
|---|---|---|---|
| 10/2/2024 | $44.00 → $40.00 | Outperform → Neutral | Robert W. Baird |
| 4/23/2024 | $50.00 | Overweight | Morgan Stanley |
| 7/21/2023 | $38.00 → $47.00 | Neutral → Buy | DA Davidson |
| 7/13/2023 | $49.00 → $40.00 | Neutral | UBS |
| 4/19/2023 | Sector Weight | KeyBanc Capital Markets | |
| 3/21/2023 | $50.00 | Equal-Weight → Overweight | Morgan Stanley |
| 3/15/2023 | $39.00 | Underperform → Hold | Jefferies |
| 11/15/2022 | $39.00 | Underperform | Jefferies |
| 10/24/2022 | $40.00 | Neutral | Citigroup |
| 10/14/2022 | $36.00 → $37.00 | Neutral | DA Davidson |
Robert W. Baird downgraded Harley-Davidson from Outperform to Neutral and set a new price target of $40.00 from $44.00 previously
Morgan Stanley resumed coverage of Harley-Davidson with a rating of Overweight and set a new price target of $50.00
DA Davidson upgraded Harley-Davidson from Neutral to Buy and set a new price target of $47.00 from $38.00 previously
UBS reiterated coverage of Harley-Davidson with a rating of Neutral and set a new price target of $40.00 from $49.00 previously
KeyBanc Capital Markets initiated coverage of Harley-Davidson with a rating of Sector Weight
Morgan Stanley upgraded Harley-Davidson from Equal-Weight to Overweight and set a new price target of $50.00
Jefferies upgraded Harley-Davidson from Underperform to Hold and set a new price target of $39.00
Jefferies initiated coverage of Harley-Davidson with a rating of Underperform and set a new price target of $39.00
Citigroup initiated coverage of Harley-Davidson with a rating of Neutral and set a new price target of $40.00
DA Davidson reiterated coverage of Harley-Davidson with a rating of Neutral and set a new price target of $37.00 from $36.00 previously
10-Q - HARLEY-DAVIDSON, INC. (0000793952) (Filer)
8-K - HARLEY-DAVIDSON, INC. (0000793952) (Filer)
10-Q - HARLEY-DAVIDSON, INC. (0000793952) (Filer)
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10-Q - HARLEY-DAVIDSON, INC. (0000793952) (Filer)
8-K - HARLEY-DAVIDSON, INC. (0000793952) (Filer)
MILWAUKEE, Oct. 24, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE:HOG) today reported third quarter 2024 results. "We have worked diligently through the quarter to mitigate the impact of high interest rates, and macroeconomic and political uncertainty, that continue to put pressure on our industry and customers, especially in our core markets," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We are very pleased with the reception of our touring launch with customers and dealers alike and are working hard to set
Webcast Conference Call Scheduled for 8 a.m. CDT MILWAUKEE, Oct. 3, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) will release its third quarter 2024 financial results before market hours Thursday, October 24, 2024. The public is invited to attend an audio webcast from 8-9 a.m. CDT. Harley-Davidson, Inc. senior management will discuss financial results, developments in the business, and updates to the Company's outlook. A slide presentation supporting the discussion will be available prior to the audio webcast. Webcast participants should log-on and register at least 10 minutes prior to the start time and can access the slide presentation here: https://investor.harley-davidson.com/ev
MILWAUKEE, Sept. 4, 2024 /PRNewswire/ -- The Harley-Davidson, Inc. (NYSE:HOG) Board of Directors has approved a cash dividend of $0.1725 per share for the third quarter of 2024. The dividend is payable September 27, 2024 to the shareholders of record of the Company's common stock as of September 16, 2024. Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. ### (HOG-DIVIDEND) View original content to download multimedia:https://www.prnewswire.com/news-releases/harley-davidson-inc-declares-dividend-302238525.html SOURCE Harley-Davidson, Inc.
Harley-Davidson® Riding Academy continues to build confident, safe, skilled riders through largest motorcycle rider training network in the United States MILWAUKEE, Aug. 2, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) announced today that it has trained one million riders through its Riding Academy program, cementing its status as the largest rider training program in the United States. "We're proud to hit one million riders trained – and it's a significant milestone for the Harley-Davidson Riding Academy. Promoting rider education and training, for riders new and old is an important part of the overall riding ecosystem. At Harley-Davidson, we're committed to building ridership and
Collection launches at Harley-Davidson Homecoming Festival in Milwaukee July 25-28th MILWAUKEE, July 25, 2024 /PRNewswire/ -- Harley-Davidson NYSE:HOG and multi-genre singer-songwriter Jelly Roll announce a unique apparel collaboration that merges the iconic style of Harley-Davidson with Jelly Roll's distinctive, rebellious spirit. This exclusive collection features co-branded tee shirts, sweatshirts and hats, set to launch at the Harley-Davidson Homecoming Festival in Milwaukee this month. Fans attending the Homecoming Festival will be the first to experience and purchase exc
MILWAUKEE, July 25, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company"), (NYSE:HOG) today reported second quarter 2024 results. "Despite a challenging market, we are pleased with our second quarter performance, in which we grew our U.S. market share in a declining market, with notable unit growth of more than 11 percent in the important core category of Touring1," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We continue to be focused on executing our Hardwire strategy, leveraging our innovation and product pipeline while delivering on our cost productivity goals." Second Quarter 2024 Highlights and Related Results Delivered diluted EPS
MILWAUKEE, July 25, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE:HOG) today announced a new plan to repurchase $1 billion of its outstanding common stock through 2026. Under the plan, the Company will be using a new Board-approved share repurchase authorization, in addition to shares the Board already authorized for repurchase and expects to fund the share repurchases with cash flow from operations. This announcement replaces existing share repurchase plans and is in addition to the $875 million in share repurchases since 2022 that the Company has completed to return cash to its shareholders. "Through both the Rewire and the Hardwire, we have
Mentors and high school students pair up to build motorcycles in a year-long competition. MILWAUKEE, July 15, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson") (NYSE:HOG) today announced their new sponsorship of BUILD Moto ("BUILD") starting with the 2025 season. Harley-Davidson has signed on as the new sponsor of BUILD Moto for the next three years. The sponsorship includes donated items like motorcycles, parts and accessories, as well as access to motorcycle manufacturing experts and additional support for program operations. BUILD provides high school students an opportunity to learn technical skills including design, welding, fabrication, repair, machining, media, and more
Webcast Conference Call Scheduled for 8 a.m. CDT MILWAUKEE, July 3, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) will release its second quarter 2024 financial results before market hours Thursday, July 25, 2024. The public is invited to attend an audio webcast from 8-9 a.m. CDT. Harley-Davidson, Inc. senior management will discuss financial results, developments in the business, and updates to the Company's outlook. A slide presentation supporting the discussion will be available prior to the audio webcast. Webcast participants should log-on and register at least 10 minutes prior to the start time and can access the slide presentation here: https://investor.harley-davidson.com/even
Spearheaded by the Harley-Davidson Foundation and designed by acclaimed designers Heatherwick Studio, Davidson Park will benefit employees, local community and visitors to Milwaukee MILWAUKEE, June 24, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson" or "H-D") (NYSE:HOG) today formally unveiled the newly created community park, Davidson Park ("the Park"), at its iconic Juneau Avenue campus in Milwaukee. The project, pioneered by the Harley-Davidson Foundation ("the Foundation"), has been created in partnership with internationally acclaimed designers, Heatherwick Studio who conceived and oversaw an original design to transform the 4-acre parking lot just south of the Company's
2024 Financial OutlookFor the full year 2024, the Company now expects:HDMC: revenue down 5 to 9 percent compared to 2023 and operating income margin of 10.6 to 11.6 percentFor the full year 2024, the Company continues to expect:HDFS: operating income flat to up 5 percent compared to 2023LiveWire: electric motorcycle unit sales of 1,000 to 1,500 and operating loss of $105 to $115 millionHarley-Davidson, Inc: capital investments of $225 to $250 million
Harley-Davidson (NYSE:HOG) reported quarterly earnings of $1.63 per share which beat the analyst consensus estimate of $1.40 by 16.43 percent. The company reported quarterly sales of $1.62 billion which beat the analyst consensus estimate of $1.28 billion by 26.21 percent. This is a 34.36 percent increase over sales of $1.21 billion the same period last year.
The Biden administration intends to grant General Motors Company (NYSE:GM) and Chrysler-parent Stellantis N.V. (NYSE:STLA) nearly $1.1 billion in funding to transform their current facilities into manufacturing hubs for electric vehicles and related components. The Department of Energy (DOE) has unveiled plans to allocate $1.7 billion in grants aimed at supporting the transformation of 11 vulnerable plants across eight states, reported Reuters. This initiative aims to enable these facilities to produce 1 million electric vehicles annually, safeguarding 15,000 current jobs while generating 3,000 new positions. Energy Secretary Jennifer Granholm informed reporters the awards were a “h
This whale alert can help traders discover the next big trading opportunities. Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner. Traders will search for circumstances when the market estimation of an option diverges heavily from its normal worth. High amounts of trading activity could push option prices to exaggerated or underestimated levels. Here's the list of options activity happening in today's session: Symbol PUT/CALL Trade Type Sentiment Exp. Date Strike Price Total Trade Price Open Interest Volume TSLA CALL TRADE BULLISH 07/05/24 $245.00 $65.0K 23.9K 73.6K AMZN CALL TRADE BEARISH 07/19/24 $200.00
In the latest quarter, 6 analysts provided ratings for Harley-Davidson (NYSE:HOG), showcasing a mix of bullish and bearish perspectives. The table below offers a condensed view of their recent ratings, showcasing the changing sentiments over the past 30 days and comparing them to the preceding months. Bullish Somewhat Bullish Indifferent Somewhat Bearish Bearish Total Ratings 1 4 1 0 0 Last 30D 0 1 0 0 0 1M Ago 0 0 1 0 0 2M Ago 0 0 0 0 0 3M Ago 1 3 0 0 0 Analysts have recently evaluated Harley-Davidson and provided 12-month price targets. The average target is $44.83, accompanied by a high estimate of $51.00 and a low estimate of $34.00. This current average reflects an i
Baird analyst Craig Kennison maintains Harley-Davidson (NYSE:HOG) with a Outperform and maintains $40 price target.
Baird analyst Craig Kennison maintains Harley-Davidson (NYSE:HOG) with a Outperform and raises the price target from $38 to $40.
Citigroup analyst James Hardiman maintains Harley-Davidson (NYSE:HOG) with a Neutral and lowers the price target from $36 to $34.
This whale alert can help traders discover the next big trading opportunities. Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner. Traders will search for circumstances when the market estimation of an option diverges heavily from its normal worth. High amounts of trading activity could push option prices to exaggerated or underestimated levels. Here's the list of options activity happening in today's session: Symbol PUT/CALL Trade Type Sentiment Exp. Date Strike Price Total Trade Price Open Interest Volume TSLA CALL SWEEP BULLISH 05/03/24 $180.00 $39.0K 44.7K 128.3K TJX PUT TRADE BULLISH 01/17/25 $70.00 $1
MILWAUKEE, Oct. 24, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE:HOG) today reported third quarter 2024 results. "We have worked diligently through the quarter to mitigate the impact of high interest rates, and macroeconomic and political uncertainty, that continue to put pressure on our industry and customers, especially in our core markets," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We are very pleased with the reception of our touring launch with customers and dealers alike and are working hard to set
Webcast Conference Call Scheduled for 8 a.m. CDT MILWAUKEE, Oct. 3, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) will release its third quarter 2024 financial results before market hours Thursday, October 24, 2024. The public is invited to attend an audio webcast from 8-9 a.m. CDT. Harley-Davidson, Inc. senior management will discuss financial results, developments in the business, and updates to the Company's outlook. A slide presentation supporting the discussion will be available prior to the audio webcast. Webcast participants should log-on and register at least 10 minutes prior to the start time and can access the slide presentation here: https://investor.harley-davidson.com/ev
MILWAUKEE, Sept. 4, 2024 /PRNewswire/ -- The Harley-Davidson, Inc. (NYSE:HOG) Board of Directors has approved a cash dividend of $0.1725 per share for the third quarter of 2024. The dividend is payable September 27, 2024 to the shareholders of record of the Company's common stock as of September 16, 2024. Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. ### (HOG-DIVIDEND) View original content to download multimedia:https://www.prnewswire.com/news-releases/harley-davidson-inc-declares-dividend-302238525.html SOURCE Harley-Davidson, Inc.
MILWAUKEE, July 25, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company"), (NYSE:HOG) today reported second quarter 2024 results. "Despite a challenging market, we are pleased with our second quarter performance, in which we grew our U.S. market share in a declining market, with notable unit growth of more than 11 percent in the important core category of Touring1," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We continue to be focused on executing our Hardwire strategy, leveraging our innovation and product pipeline while delivering on our cost productivity goals." Second Quarter 2024 Highlights and Related Results Delivered diluted EPS
Webcast Conference Call Scheduled for 8 a.m. CDT MILWAUKEE, July 3, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) will release its second quarter 2024 financial results before market hours Thursday, July 25, 2024. The public is invited to attend an audio webcast from 8-9 a.m. CDT. Harley-Davidson, Inc. senior management will discuss financial results, developments in the business, and updates to the Company's outlook. A slide presentation supporting the discussion will be available prior to the audio webcast. Webcast participants should log-on and register at least 10 minutes prior to the start time and can access the slide presentation here: https://investor.harley-davidson.com/even
MILWAUKEE, May 17, 2024 /PRNewswire/ -- The Harley-Davidson, Inc. (NYSE:HOG) Board of Directors has approved a cash dividend of $0.1725 per share for the second quarter of 2024. The dividend is payable June 21, 2024 to the shareholders of record of the Company's common stock as of June 5, 2024. Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. ### (HOG-DIVIDEND) View original content to download multimedia:https://www.prnewswire.com/news-releases/harley-davidson-inc-declares-dividend-302149221.html SOURCE Harley-Davidson, Inc.
MILWAUKEE, April 25, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE:HOG) today reported first quarter 2024 results. "Harley-Davidson delivered a good start to the year with a six percent retail growth in North America, our largest and most important region," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We are very pleased with the reception of this year's new product line-up led by our new Touring motorcycles and look forward to continuing the positive momentum as the riding season comes into full swing." First Quarter 2024 Highlights and Results Delivered diluted EPS of $1.72HDMC operating income margin of 16.2 percentNorth
Webcast Conference Call Scheduled for 8 a.m. CDT MILWAUKEE, April 4, 2024 /PRNewswire/ -- Harley-Davidson, Inc. (NYSE:HOG) will release its first quarter 2024 financial results before market hours Thursday, April 25, 2024. The public is invited to attend an audio webcast from 8-9 a.m. CDT. Harley-Davidson, Inc. senior management will discuss financial results, developments in the business, and updates to the Company's outlook. A slide presentation supporting the discussion will be available prior to the audio webcast.Webcast participants should log-on and register at least 10 minutes prior to the start time and can access the slide presentation here: https://investor.harley-davidson.com/even
MILWAUKEE, Feb. 16, 2024 /PRNewswire/ -- The Harley-Davidson, Inc. (NYSE:HOG) Board of Directors has approved a cash dividend of $0.1725 per share for the first quarter of 2024. The dividend is payable March 20, 2024 to the shareholders of record of the Company's common stock as of March 4, 2024. Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. ### (HOG-DIVIDEND) View original content to download multimedia:https://www.prnewswire.com/news-releases/harley-davidson-inc-declares-dividend-302064355.html SOURCE Harley-Davidson, Inc.
MILWAUKEE, Feb. 8, 2024 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson," "HDI," or the "Company") (NYSE:HOG) today reported fourth quarter and full year 2023 results. "In the third year of our Hardwire strategy we have made progress in key elements of our strategic plan - focusing on our most profitable products and markets, which we believe will continue to yield benefits to the business and have set us up for long-term value creation despite the current challenging environment for the industry," said Jochen Zeitz, Chairman, President and CEO, Harley-Davidson. "We are excited by the early read of our new Model Year launch, the most comprehensive product development in the touring p
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MILWAUKEE, Aug. 3, 2022 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson") (NYSE:HOG) announced today that its board of directors has appointed Rafeh Masood as a member of the board, effective immediately. Masood currently serves as Executive Vice President (EVP) and Chief Customer Officer at Bed Bath & Beyond Inc. (NASDAQ:BBBY). "Rafeh joins with exceptional knowledge of digital and omnichannel strategy and operations, which are an important and integral part of our Hardwire strategy," said Jochen Zeitz, Chairman, CEO and President, Harley-Davidson. "His expertise in a
MILWAUKEE and NEW YORK , Feb. 2, 2022 /PRNewswire/ -- Harley-Davidson, Inc. ("Harley-Davidson") (NYSE:HOG) today announces the appointment of Erica Bullard as SVP of Apparel & Licensing and Louise Goldin as Creative Director. "As one of the most iconic brands in the world, the potential to grow our overall Apparel and Licensing business is significant and is one of the core pillars of our Hardwire strategy. We're excited to have Erica and Louise join the team as we increase our focus on growing Harley-Davidson's business, drawing from our 119-year heritage as one of the most d
COLMAR, Pa., Nov. 02, 2021 (GLOBE NEWSWIRE) -- Dorman Products, Inc. (the "Company") (NASDAQ:DORM) today announced that J. Darrell Thomas has been appointed as an independent director to the Company's Board of Directors, effective October 30, 2021. Mr. Thomas' appointment expands the Board to nine directors, seven of whom are independent directors. Mr. Thomas will be a member of the Company's Audit, Compensation and Corporate Governance and Nominating committees. Mr. Thomas currently serves as Vice President and Treasurer for Harley-Davidson, Inc. (NYSE:HOG), which he joined in June 2010. During his tenure at Harley-Davidson, he also has served in several other senior finance positions, i
Milwaukee, March 10, 2021 (GLOBE NEWSWIRE) -- Harley-Davidson, Inc. ("Harley-Davidson") (NYSE:HOG) today announces the appointment of Ryan Morrissey as Chief Electric Vehicle Officer (CEVO). Effective April 1, Morrissey will join Harley-Davidson with over two decades of experience in disruptive technologies and the development of new business ventures. As a consultant at Bain & Company, he served most recently as a Senior Partner and head of the Automotive & Mobility practice in the Americas. In this role, he led the development of growth, adjacency and M&A strategies for OEMs, tech providers, and retailers specific to the long-range transition to electric vehicles and autonomous fleets
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