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Compare · BZUN vs W

BZUN vs W

Side-by-side comparison of Baozun Inc. (BZUN) and Wayfair Inc. (W): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both BZUN and W operate in Catalog/Specialty Distribution (Consumer Discretionary), so they compete in similar markets.
  • W is the larger of the two at $15.35B, about 10.5x BZUN ($1.46B).
  • Over the past year, BZUN is up 17.2% and W is up 153.9% - W leads by 136.7 points.
  • BZUN has been more active in the news (15 items in the past 4 weeks vs 5 for W).
  • W has more recent analyst coverage (25 ratings vs 14 for BZUN).
PerformanceBZUN+17.15%W+153.90%
2025-04-28+0.00%2026-04-24
MetricBZUNW
Company
Baozun Inc.
Wayfair Inc.
Price
$2.80+0.54%
$78.76+2.46%
Market cap
$1.46B
$15.35B
1M return
+13.59%
-1.24%
1Y return
+17.15%
+153.90%
Industry
Catalog/Specialty Distribution
Catalog/Specialty Distribution
Exchange
NASDAQ
NYSE
IPO
2015
2014
News (4w)
15
5
Recent ratings
14
25
BZUN

Baozun Inc.

Baozun Inc. provides e-commerce solutions to brand partners in the People's Republic of China. The company's integrated end-to-end brand e-commerce capabilities encompass various aspects of the e-commerce value chain, including IT solutions, online store operations, digital marketing, customer services, warehousing, and fulfillment. It serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods, and mother and baby products; and insurance and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.

W

Wayfair Inc.

Wayfair Inc. engages in the e-commerce business in the United States and internationally. It provides approximately twenty-two million products for the home sector under various brands. The company offers online selections of furniture, décor, housewares, and home improvement products through its sites, including Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold brands. Wayfair Inc. was founded in 2002 and is headquartered in Boston, Massachusetts.