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    Amendment: SEC Form SC 13D/A filed by Criteo S.A.

    9/19/24 4:30:14 PM ET
    $CRTO
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    Consumer Discretionary
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    SC 13D/A 1 ea0215146-13da8petrus_crit.htm AMENDMENT NO. 8 TO SCHEDULE 13D

     

     

    UNITED STATES
    SECURITIES AND EXCHANGE COMMISSION
    Washington, D.C. 20549

     

    SCHEDULE 13D

     

    Under the Securities Exchange Act of 1934
    (Amendment No. 8)*

     

      Criteo S.A.  
      (Name of Issuer)  
         
      American Depositary Shares, each representing one
    Ordinary Share, nominal value €0.025 per share
     
      (Title of Class of Securities)  
         
      226718104  
      (CUSIP Number)  
         
      Connie Neumann
    Office and compliance manager
    Petrus Advisers Ltd
    Eighth Floor, 6 New Street Square, New Fetter Lane
    London EC4A 3AQ, United Kingdom
    +44 20 7933 8831
     
      (Name, Address and Telephone Number of Person  
      Authorized to  
      Receive Notices and Communications)  
         
      September 17, 2024  
      (Date of Event which Requires Filing of this Statement)  

     

    If the filing person has previously filed a statement on Schedule 13G to report the acquisition that is the subject of this Schedule 13D, and is filing this schedule because of Sections 240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the following box. ☒

     

    Note: Schedules filed in paper format shall include a signed original and five copies of the schedule, including all exhibits. See Section 240.13d-7 for other parties to whom copies are to be sent.

     

    * The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.

     

    The information required on the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).

     

     

     

     

     

    CUSIP No. 226718104 13D Page 2 of 8

     

    1 NAMES OF REPORTING PERSONS I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS (ENTITIES ONLY)
      Petrus Advisers Ltd.
       
    2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*    
      (see instructions) (a) ☐
        (b) ☐
    3 SEC USE ONLY    
           
           
    4 SOURCE OF FUNDS* (see instructions)    
      OO    
           
    5 CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED    
      PURSUANT TO ITEMS 2(d) OR 2(e)   ☐
           
    6 CITIZENSHIP OR PLACE OF ORGANIZATION    
      United Kingdom    

     

      7 SOLE VOTING POWER

    NUMBER OF

    SHARES

    BENEFICIALLY

    OWNED BY

    EACH

    REPORTING

    PERSON

    WITH:

      0
       
    8 SHARED VOTING POWER
      4,658,581
       
    9 SOLE DISPOSITIVE POWER
      0
       
    10 SHARED DISPOSITIVE POWER
      5,112,951

     

    11 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
      5,112,951  
           
    12 CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
      (see instructions)   ☐
           
    13 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)    
      9.13%1    
           
    14 TYPE OF REPORTING PERSON* (see instructions)    
      FI    
           

     

    1Based on 55,985,114 Shares (as defined herein) outstanding as of July 26, 2024, as disclosed in the Issuer’s quarterly report on Form 10-Q filed on August 1, 2024.

     

     

     

    CUSIP No. 226718104 13D Page 3 of 8

     

    1 NAMES OF REPORTING PERSONS I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS (ENTITIES ONLY)
      Klaus Umek
       
    2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*    
      (see instructions) (a) ☐
        (b) ☐
    3 SEC USE ONLY    
           
           
    4 SOURCE OF FUNDS* (see instructions)    
      OO, PF    
           
    5 CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED    
      PURSUANT TO ITEMS 2(d) OR 2(e)   ☐
           
    6 CITIZENSHIP OR PLACE OF ORGANIZATION    
      Austrian    

     

      7 SOLE VOTING POWER

    NUMBER OF

    SHARES

    BENEFICIALLY

    OWNED BY

    EACH

    REPORTING

    PERSON

    WITH:

      22,500
       
    8 SHARED VOTING POWER
      4,658,581
       
    9 SOLE DISPOSITIVE POWER
      22,500
       
    10 SHARED DISPOSITIVE POWER
      5,112,951

     

    11 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
      5,135,451  
           
    12 CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
      (see instructions)   ☐
           
    13 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)    
      9.17%2    
           
    14 TYPE OF REPORTING PERSON* (see instructions)    
      IN, HC    
           

     

    2Based on 55,985,114 Shares outstanding as of July 26, 2024, as disclosed in the Issuer’s quarterly report on Form 10-Q filed on August 1, 2024.

     

     

     

    CUSIP No. 226718104 13D Page 4 of 8

     

    1 NAMES OF REPORTING PERSONS I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS (ENTITIES ONLY)
      Till Hufnagel
       
    2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*    
      (see instructions) (a) ☐
        (b) ☐
    3 SEC USE ONLY    
           
           
    4 SOURCE OF FUNDS* (see instructions)    
      OO, PF    
           
    5 CHECK IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED    
      PURSUANT TO ITEMS 2(d) OR 2(e)   ☐
           
    6 CITIZENSHIP OR PLACE OF ORGANIZATION    
      German    

     

      7 SOLE VOTING POWER

    NUMBER OF

    SHARES

    BENEFICIALLY

    OWNED BY

    EACH

    REPORTING

    PERSON

    WITH:

      212,561
       
    8 SHARED VOTING POWER
      4,658,581
       
    9 SOLE DISPOSITIVE POWER
      212,561
       
    10 SHARED DISPOSITIVE POWER
      5,112,951

     

    11 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON  
      5,325,512  
           
    12 CHECK IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
      (see instructions)   ☐
           
    13 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)    
      9.51%3    
           
    14 TYPE OF REPORTING PERSON* (see instructions)    
      IN, HC    
           

     

    3Based on 55,985,114 Shares outstanding as of July 26, 2024, as disclosed in the Issuer’s quarterly report on Form 10-Q filed on August 1, 2024.

     

     

     

    CUSIP No. 226718104 13D Page 5 of 8

     

    EXPLANATORY NOTE

     

    Pursuant to Rule 13d-2 under the Act, this Amendment No. 8 to the Schedule 13D (“Amendment No. 8”) amends certain items of the Schedule 13D filed by the Reporting Persons with the Securities and Exchange Commission (the “Commission”) on February 27, 2024, as amended by Amendment No. 1 filed with the Commission on April 18, 2024, Amendment No. 2 filed with the Commission on April 24, 2024, Amendment No. 3 filed with the Commission on May 15, 2024, Amendment No. 4 filed with the Commission on May 29, 2024, Amendment No. 5 filed with the Commission on July 11, 2024, Amendment No. 6 filed with the Commission on August 20, 2024, and Amendment No. 7 filed with the Commission on September 10, 2024 (collectively, the “Schedule 13D”), relating to the American Depositary Shares (the “ADS”), each representing one ordinary share, nominal value €0.025 per share (the “Shares”) of Criteo S.A., a French société anonyme whose headquarters are located at 32 rue Blanche, 75009 Paris, France (the “Issuer”). All capitalized terms contained herein but not otherwise defined shall have the meanings ascribed to such terms in the Schedule 13D.

     

     

     

    CUSIP No. 226718104 13D Page 6 of 8

     

    Item 3. Source and Amount of Funds or Other Consideration.

     

    Item 3 of the Schedule 13D is hereby amended and supplemented as follows:

     

    Because the Reporting Persons have generated more proceeds from sales of ADS than they have spent on acquiring ADS and options to acquire ADS since the filing of Amendment No. 7 on September 10, 2024, the Reporting Persons have not had to source additional funds to acquire the ADS and options to acquire ADS purchased since the filing of Amendment No. 7 on September 10, 2024.

     

    Item 5. Interest in Securities of the Issuer

     

    Item 5(a)-(c) of the Schedule 13D is hereby amended and supplemented as follows: 

     

    (a)

    See rows (11) and (13) of pages 2, 3 and 4 of this Amendment No. 8 for the aggregate number of ADS and percentage of ADS beneficially owned by the Reporting Persons as of September 17, 2024. These amounts include (i) an aggregate 4,300,000 ADS that the Reporting Persons have the right to acquire within 60 days upon exercise of long standardized call options, (ii) 510,000 ADS that the Reporting Persons have the right to recall at any time at a price of $46.75, pursuant to a repurchase agreement with RBC Bank that is scheduled to terminate on October 11, 2024, and (iii) 25,000 ADS that the Reporting Persons have the right to recall at any time at a price of $0.00, pursuant to a repurchase agreement with RBC Bank that currently has no expiration date. The aggregate percentage of ADS reported beneficially owned by the Reporting Persons is based upon 55,985,114 Shares outstanding as of July 26, 2024, as disclosed in the Issuer’s quarterly report on Form 10-Q filed by the Issuer with the Commission on August 1, 2024.

     

    (b)See rows (7) through (10) of pages 2, 3 and 4 of this Amendment No. 8 for the ADS as to which the Reporting Persons have the sole or shared power to vote or direct the vote and sole or shared power to dispose or direct the disposition as of September 17, 2024. Each of Petrus, Mr. Hufnagel and Mr. Umek may be deemed to share voting power and share dispositive power over the ADS and options to acquire ADS held directly by the investment vehicles and managed accounts for which Petrus serves as investment manager or portfolio adviser and the private individuals who have signed powers of attorney in favor of Petrus.

     

    (c)The transactions in the ADS effected by the Reporting Persons since the filing of Amendment No. 7 on September 10, 2024 and through September 17, 2024 are set forth on Schedule 9 attached hereto.

     

     

     

    CUSIP No. 226718104 13D Page 7 of 8

     

    SIGNATURE

     

    After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

     

        Petrus Advisers Ltd.
         
      By: /s/ Suraj Shah
        Suraj Shah
        (Name)
         
        Director
        (Title)
         
        September 19, 2024
        (Date)

     

      By: /s/ Klaus Umek
        Klaus Umek
        (Name)
         
        September 19, 2024
        (Date)

     

      By: /s/ Till Hufnagel
        Till Hufnagel
        (Name)
         
        September 19, 2024
        (Date)

     

     

     

    CUSIP No. 226718104 13D Page 8 of 8

     

    SCHEDULE 9

     

    Transactions in the ADS of the Issuer by the Reporting Persons since the filing of Amendment No. 7

     

    The following table sets forth all transactions in the ADS effected since the filing of Amendment No. 7 on September 10, 2024 by the Reporting Persons. Except as noted below, all such transactions were effected in the open market through brokers and the price per share excludes commissions.

     

    Reporting Person   Type   Quantity4   Name of Security   Price5   Trade Date6
    Petrus Advisers LTD   Buy   7,500   CRTO US Equity   44.175000   20240909
    Petrus Advisers LTD   Buy   19,000   CRTO US Equity   44.336251   20240909
    Petrus Advisers LTD   Buy   8,750   CRTO US Equity   44.588881   20240909
    Petrus Advisers LTD   Buy   10,000   CRTO US Equity   43.780633   20240911
    Petrus Advisers LTD   Buy   3,500   CRTO US Equity   43.738446   20240911
    Petrus Advisers LTD   Sell   -2,799   CRTO US Equity   44.865972   20240912
    Petrus Advisers LTD   Buy   7,000   CRTO US Equity   43.800000   20240912
    Petrus Advisers LTD   Sell   -7,000   CRTO US Equity   43.800000   20240912
    Petrus Advisers LTD   Buy   40,000   CRTO US Equity   43.714090   20240913
    Petrus Advisers LTD   Buy   25,000   CRTO US Equity   43.753998   20240913
    Petrus Advisers LTD   Buy   450   CRTO US Equity   43.920000   20240913
    Petrus Advisers LTD   Buy   250   CRTO US Equity   42.900000   20240916
    Petrus Advisers LTD   Buy   7,500   CRTO US 10/18/24 C45 Equity   1.250000   20240917
    Petrus Advisers LTD   Buy   7,500   CRTO US 10/18/24 C45 Equity   1.250000   20240917
    Petrus Advisers LTD   Sell   -285,000   CRTO US Equity   42.523700   20240917
    Petrus Advisers LTD   Sell   -247,984   CRTO US Equity   43.045000   20240917
    Petrus Advisers LTD   Sell   -29,516   CRTO US Equity   43.045000   20240917

     

    4 Quantity of options reflects number of contracts, with each contract representing 100 ADS.
    5 Price per share in US dollars.
    6

    Trade dates are following the format YYYYMMDD.

     

     

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    Move expected to simplify corporate structure and increase capital management flexibility while remaining anchored in the French Technology ecosystem Direct listing to replace current ADS structure, enabling potential inclusion in U.S. stock indices NEW YORK, Oct. 29, 2025 /PRNewswire/ -- Criteo S.A. (NASDAQ:CRTO) ("Criteo" or the "Company"), the global platform connecting the commerce ecosystem, today announced its intention to pursue a transfer of its legal domicile from France to Luxembourg via a cross-border conversion (the "Conversion") and replace its American Depositary Shares ("ADSs") structure with ordinary shares to be directly listed on Nasdaq. The Conversion is expected to be co

    10/29/25 7:01:00 AM ET
    $CRTO
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    CRITEO REPORTS STRONG THIRD QUARTER 2025 RESULTS

    Raises Full Year 2025 Margin Outlook Announces Intention to Redomicile to Luxembourg and List Ordinary Shares on Nasdaq Names Amazon Veteran Edouard Dinichert as Chief Customer Officer NEW YORK, Oct. 29, 2025 /PRNewswire/ -- Criteo S.A. (NASDAQ:CRTO) ("Criteo" or the "Company"), the global platform connecting the commerce ecosystem, today announced financial results for the third quarter ended September 30, 2025. Third Quarter 2025 Financial Highlights: The following table summarizes our consolidated financial results for the three months and nine months ended September 30, 2025: Three Months Ended Nine Months Ended September 30, September 30, 2025 2024 YoY Change 2025 2024 YoY Change (in m

    10/29/25 7:00:00 AM ET
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    CRITEO TO ANNOUNCE THIRD QUARTER 2025 FINANCIAL RESULTS ON OCTOBER 29, 2025

    NEW YORK, Oct. 15, 2025 /PRNewswire/ -- Criteo S.A. (NASDAQ:CRTO), the global platform connecting the commerce ecosystem, will announce its financial results for the third quarter ended September 30, 2025, on Wednesday, October 29, 2025. On that day, Michael Komasinski, Chief Executive Officer, and Sarah Glickman, Chief Financial Officer, will host a conference call at 8:00 AM ET, 1:00 PM CET to discuss these results. To access the conference call, please use the following dial-in numbers and ask to be joined into the "Criteo" call: United States: +1 800 836 8184International: +1 646 357 8785France: 080-094-5120The conference call will be webcast live on the Company's website https://criteo

    10/15/25 7:00:00 AM ET
    $CRTO
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