• Live Feeds
    • Press Releases
    • Insider Trading
    • FDA Approvals
    • Analyst Ratings
    • Insider Trading
    • SEC filings
    • Market insights
  • Analyst Ratings
  • Alerts
  • Subscriptions
  • Settings
  • RSS Feeds
Quantisnow Logo
  • Live Feeds
    • Press Releases
    • Insider Trading
    • FDA Approvals
    • Analyst Ratings
    • Insider Trading
    • SEC filings
    • Market insights
  • Analyst Ratings
  • Alerts
  • Subscriptions
  • Settings
  • RSS Feeds
PublishDashboard
    Quantisnow Logo

    © 2025 quantisnow.com
    Democratizing insights since 2022

    Services
    Live news feedsRSS FeedsAlertsPublish with Us
    Company
    AboutQuantisnow PlusContactJobsAI employees
    Legal
    Terms of usePrivacy policyCookie policy

    Mattel and Dovetail Games Launch Thomas & Friends Add-On for Train Sim World Spring 2025

    2/27/25 3:00:00 PM ET
    $MAT
    Recreational Games/Products/Toys
    Consumer Discretionary
    Get the next $MAT alert in real time by email

    Watch the trailer HERE

    Download key art and assets HERE

    Mattel, Inc. (NASDAQ:MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, and Dovetail Games, a simulation entertainment company, today announced that the Thomas & Friends™ add-on for Train Sim World® will be available spring 2025. The trailer was revealed today at IGN Fan Fest.

    This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250227720335/en/

    Train Sim World 5: Thomas & Friends Visit the West Somerset Railway (Graphic: Business Wire)

    Train Sim World 5: Thomas & Friends Visit the West Somerset Railway (Graphic: Business Wire)

    Inspired by Mattel's Thomas & Friends franchise, Train Sim World 5: Thomas & Friends Visit the West Somerset Railway features fan-favorite characters like Thomas, Annie, Clarabel, Diesel and the Troublesome Trucks, brought to life on the West Somerset Railway. With accessible controls, the add-on offers an easy entry for newcomers to Train Sim World while providing an engaging, immersive experience for Thomas & Friends fans.

    "Thomas' heartfelt message of friendship and teamwork resonates with consumers worldwide, and we've heard their demand for this add-on," said Erika Winterholler, Head of Business Development, Digital Gaming at Mattel. "With both Mattel and Thomas & Friends celebrating their 80th anniversary, this partnership with Dovetail Games honors the brand's lasting appeal and recognizes the loyal fans who grew up with Thomas. We can't wait for everyone to jump on board for this new adventure!"

    Rob O'Farrell, Chief Development Officer at Dovetail Games, added, "Like so many parents, I have spent many happy hours playing with the Thomas sets with my children, as well as watching them be captivated by the tales of the beloved Tank Engine, so I'm genuinely excited about working with Mattel to bring Thomas & Friends to Train Sim World."

    The Thomas & Friends brand is marking its 80th anniversary this year, tracing its heritage back to the publication of the first book in The Railway Series in 1945. Created by the Rev. W. Awdry for his son, Thomas the Tank Engine, along with his friends, have continued to captivate children and adults worldwide. Today, Thomas remains a cherished character, with fans able to follow his adventures with new toys, content, consumer products, digital and live experiences.

    Unlike previous add-ons, this gameplay will be entirely story-driven, featuring a fun narrative that follows Thomas and his friends on their visit to the West Somerset Railway.

    Train Sim World 5: Thomas & Friends Visit the West Somerset Railway will be available as an add-on this spring 2025 on PlayStation 5, PlayStation 4, Xbox Series X/S, Xbox One and PC via Steam and Epic Games Store for $24.99 / £19.99 / €24.99. To play the Thomas add-on, players will need Train Sim World 5 and the West Somerset Railway Route add-on. A bundle for newcomers, including the core Train Sim World 5 game and both add-ons, will also be available at launch for $39.99 / £29.99 / €34.99.

    About Mattel

    Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, Matchbox®, Monster High®, MEGA® and Polly Pocket®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential. Visit us at mattel.com.

    About Train Sim World 5

    Developed and published by Dovetail Games, Train Sim World 5 is out now on Windows PC, PlayStation, and Xbox consoles. It can be purchased digitally on Steam and the Epic Games Store, PlayStation®Store, and Microsoft Store with a Deluxe Edition (£59.99/€74.99/$74.99), Special Edition (£104.99/€119.99/$119.99) and Standard Edition (£39.99/€44.99/$49.99) available.

    About Dovetail Games

    RailSimulator.com Ltd, was founded in 2009, re-branded as Dovetail Games in 2013 before the studio was acquired by PulluP Entertainment in 2023. Today Dovetail Games develops and publishes exceptional rail, transport & digital tabletop video game simulations for leading PC and console platforms, as well as publishing content for other developers. For additional information, visit www.dovetailgames.com.

    View source version on businesswire.com: https://www.businesswire.com/news/home/20250227720335/en/

    Media Contacts:

    Mattel

    Kristina Quintos

    [email protected]

    Dovetail Games

    Anita Wong

    [email protected]

    Get the next $MAT alert in real time by email

    Chat with this insight

    Save time and jump to the most important pieces.

    Recent Analyst Ratings for
    $MAT

    DatePrice TargetRatingAnalyst
    5/15/2025$30.00Buy
    DA Davidson
    2/5/2025$20.00 → $28.00Hold → Buy
    Jefferies
    2/5/2024$24.00 → $19.00Overweight → Neutral
    JP Morgan
    1/17/2024$25.00 → $19.00Overweight → Equal-Weight
    Morgan Stanley
    1/4/2024$24.00 → $20.00Buy → Neutral
    ROTH MKM
    10/20/2023$26.00Buy
    Citigroup
    9/27/2023$27.00Overweight
    Morgan Stanley
    2/1/2023$26.00Buy
    Goldman
    More analyst ratings

    $MAT
    Analyst Ratings

    Analyst ratings in real time. Analyst ratings have a very high impact on the underlying stock. See them live in this feed.

    See more
    • DA Davidson resumed coverage on Mattel with a new price target

      DA Davidson resumed coverage of Mattel with a rating of Buy and set a new price target of $30.00

      5/15/25 8:12:24 AM ET
      $MAT
      Recreational Games/Products/Toys
      Consumer Discretionary
    • Mattel upgraded by Jefferies with a new price target

      Jefferies upgraded Mattel from Hold to Buy and set a new price target of $28.00 from $20.00 previously

      2/5/25 7:10:06 AM ET
      $MAT
      Recreational Games/Products/Toys
      Consumer Discretionary
    • Mattel downgraded by JP Morgan with a new price target

      JP Morgan downgraded Mattel from Overweight to Neutral and set a new price target of $19.00 from $24.00 previously

      2/5/24 6:35:23 AM ET
      $MAT
      Recreational Games/Products/Toys
      Consumer Discretionary