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    SEC Form 10-Q filed by GameSquare Holdings Inc.

    5/15/25 4:30:27 PM ET
    $GAME
    Services-Misc. Amusement & Recreation
    Consumer Discretionary
    Get the next $GAME alert in real time by email
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    UNITED STATES

    SECURITIES AND EXCHANGE COMMISSION

    Washington, D. C. 20549

     

     

     

    FORM 10-Q

     

     

     

    ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

     

    For the quarterly period ended March 31, 2025

     

    or

     

    ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

     

    For the transition period from _______to _______

     

    Commission file number: 001-39389

     

     

     

     

    GAMESQUARE HOLDINGS, INC.

    (Exact name of registrant as specified in its charter)

     

     

     

    Delaware   99-1946435

    (State or other jurisdiction

    of incorporation or organization)

     

    (IRS Employer

    Identification No.)

     

    6775 Cowboys Way, Ste. 1335

    Frisco, Texas, USA 75034

    (Address of principal executive offices) (Zip Code)

     

    (216) 464-6400

    (Registrant’s telephone number, including area code)

     

     

     

    Securities registered pursuant to Section 12(b) of the Act:

     

    Title of each class   Trading Symbol   Name of each exchange on which registered
    Common Stock, $0.0001 par value   GAME   The NASDAQ Stock Market LLC

     

     

     

    Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒ No ☐

     

    Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files). Yes ☒ No ☐

     

    Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See definition of “large accelerated filer”, “accelerated filer”, “smaller reporting company” and “emerging growth company” in Rule 12b-2 of the Exchange Act.

     

    Large accelerated filer ☐   Accelerated filer ☐
    Non-accelerated filer ☒   Smaller reporting company ☒
          Emerging growth company ☒

     

    If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

     

    Indicate by checkmark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐ No ☒

     

    Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date.

     

    Class   Outstanding on May 14, 2025
    Common Stock - $0.0001 par value   38,913,565

     

     

     

     

     

     

    Cautionary Statement Regarding Forward-Looking Statements

     

    This Quarterly Report on Form 10-Q (this “Quarterly Report”) contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”) and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”) that involve substantial risks and uncertainties. These forward-looking statements depend upon events, risks and uncertainties that may be outside of our control. All statements other than statements of historical fact are forward-looking statements. The words “anticipate,” “believe,” “continue,” “could,” “estimate,” “expect,” “intends,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements include, without limitation, our expectations concerning the outlook for our business, productivity, plans and goals for future operational improvements and capital investments, operational performance, future market conditions or economic performance and developments in the capital and credit markets and expected future financial performance, as well as any information concerning possible or assumed future results of operations.

     

    Forward-looking statements involve a number of risks, uncertainties and assumptions, and actual results or events may differ materially from those projected or implied in those statements. Important factors that could cause such differences include, but are not limited to:

     

      ● the sufficiency of our cash and investments to meet our liquidity needs;
         
      ● our limited operating history and uncertain future prospects and rate of growth due to our limited operating history, including our ability to implement business plans and other expectations;
         
      ● our ability to grow market share in our existing markets or any new markets we may enter;
         
      ● our ability to maintain and grow the strength of our brand reputation;
         
      ● the Company’s ability to achieve its objectives;
         
      ● our ability to manage our growth effectively;
         
      ● our ability to retain existing and attract new Esports professionals, content creators and influencers;
         
      ● our success in retaining or recruiting, or changes required in, our officers, directors and other key employees or independent contractors;
         
      ● our ability to maintain and strengthen our community of brand partners, engaged consumers, content creators, influencers and Esports professionals, and the success of our strategic relationships with these and other third parties;
         
      ● our ability to effectively compete within the industry;
         
      ● our presence on the internet and various third-party mass media platforms;
         
      ● risks related to data security and privacy, including the risk of cyber-attacks or other security incidents;
         
      ● risks resulting from our global operations;
         
      ● our ability to maintain the listing of our Common Stock on Nasdaq;
         
      ● our securities’ potential liquidity and trading, including that the price of our securities may be volatile;
         
      ● future issuances, sales or resales of our securities;
         
      ● the grant and future exercise of registration rights;

     

     

     

     

      ● our ability to secure future financing, if needed, and our ability to repay any future indebtedness when due;
         
      ● the ability of the Company to complete offerings on acceptable terms;
         
      ● the impact of the regulatory environment in our industry and complexities with compliance related to such environment, including our ability to comply with complex regulatory requirements;
         
      ● our ability to maintain an effective system of internal controls over financial reporting;
         
      ● our ability to respond to general economic conditions, including market interest rates;
         
      ● our ability to execute on future acquisitions, mergers or dispositions; and
         
      ● changes to accounting principles and guidelines.

     

    We caution you not to rely on forward-looking statements, which reflect current beliefs and are based on information currently available as of the date a forward-looking statement is made. Forward-looking statements set forth herein speak only as of the date of this Quarterly Report on Form 10-Q. Forward-looking statements are not guarantees of performance. There can be no assurance that future developments affecting us will be those that we have anticipated. These forward-looking statements involve a number of risks, uncertainties (some of which are beyond our control) or other assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. Other sections of this report describe additional factors that could adversely affect our business, financial condition or results of operations. Should one or more of these risks or uncertainties materialize, or should any of our assumptions prove incorrect, actual results may vary in material respects from those projected in these forward-looking statements.

     

    We undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. In the event that any forward-looking statement is updated, no inference should be made that we will make additional updates with respect to that statement, related matters, or any other forward-looking statements except to the extent required by law. All forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by the foregoing cautionary statements. Any corrections or revisions and other important assumptions and factors that could cause actual results to differ materially from forward-looking statements may appear in our public filings with the U.S. Securities and Exchange Commission (“SEC”), which are or will be (as appropriate) accessible at www.sec.gov, and which you are advised to consult.

     

     

     

     

    GAMESQUARE HOLDINGS, INC.

    INDEX

     

          Page
      PART I – FINANCIAL INFORMATION    
    Item 1. Financial Statements (Unaudited)    
      Condensed Consolidated Balance Sheets – March 31, 2025 and December 31, 2024   1
      Condensed Consolidated Statements of Operations and Other Comprehensive (Loss) Income - Three Months Ended March 31, 2025 and 2024   2
      Condensed Consolidated Statements of Stockholders’ Equity – Three Months Ended March 31, 2025 and 2024   3
      Condensed Consolidated Statements of Cash Flows – Three Months Ended March 31, 2025 and 2024   4
      Notes to Condensed Consolidated Financial Statements   6
    Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations   23
    Item 3. Quantitative and Qualitative Disclosures about Market Risk   35
    Item 4. Controls and Procedures   35
      PART II – OTHER INFORMATION    
    Item 1. Legal Proceedings   37
    Item 1A. Risk Factors   38
    Item 2. Unregistered Sales of Equity Securities and Use of Proceeds   38
    Item 3. Defaults Upon Senior Securities   38
    Item 4. Mine Safety Disclosures   38
    Item 5. Other Information   38
    Item 6. Exhibits   39
      Exhibit Index   39
      Signatures   40

     

     

     

     

    PART I – FINANCIAL INFORMATION

     

    ITEM 1. FINANCIAL STATEMENTS

     

    GAMESQUARE HOLDINGS, INC.

    CONDENSED CONSOLIDATED BALANCE SHEETS

    (unaudited)

     

       March 31, 2025   December 31, 2024 
    Assets          
    Cash  $4,675,226   $12,094,950 
    Restricted cash   1,137,735    1,054,030 
    Accounts receivable, net   18,305,786    21,330,847 
    Government remittances   150,529    119,721 
    Promissory note receivable, current   475,994    379,405 
    Prepaid expenses and other current assets   1,060,982    1,493,619 
    Total current assets   25,806,252    36,472,572 
    Investment   2,199,909    2,199,909 
    Promissory note receivable   9,307,979    9,212,785 
    Property and equipment, net   266,548    303,950 
    Goodwill   12,704,979    12,704,979 
    Intangible assets, net   15,099,765    15,265,736 
    Right-of-use assets   2,394,432    2,570,516 
    Total assets  $67,779,864   $78,730,447 
    Liabilities and Shareholders’ Equity          
    Accounts payable  $23,559,503   $27,349,372 
    Accrued expenses and other current liabilities   10,647,154    13,694,179 
    Players liability account   47,535    47,535 
    Deferred revenue   2,734,063    2,726,121 
    Current portion of operating lease liability   756,524    748,916 
    Line of credit   2,851,175    3,501,457 
    Promissory note payable, current   2,786,083    - 
    Convertible debt carried at fair value   1,641,954    6,481,704 
    Warrant liability   8,991    14,314 
    Arbitration reserve   143,791    199,374 
    Total current liabilities   45,176,773    54,762,972 
    Convertible debt carried at fair value   10,217,808    9,908,784 
    Operating lease liability   1,871,009    2,054,443 
    Total liabilities   57,265,590    66,726,199 
    Commitments and contingencies (Note 14)   -     -  
    Preferred stock (no par value, unlimited shares authorized, zero shares issued and outstanding as of March 31, 2025 and December 31, 2024, respectively)   -    - 
    Common stock (no par value, unlimited shares authorized, 38,825,619 and 32,635,995 shares issued and outstanding as of March 31, 2025 and December 31, 2024, respectively)   -    - 
    Additional paid-in capital   124,962,870    119,441,634 
    Accumulated other comprehensive loss   (46,091)   (208,617)
    Non-controlling interest   12,924,155    14,942,287 
    Accumulated deficit   (127,326,660)   (122,171,056)
    Total shareholders’ equity   10,514,274    12,004,248 
    Total liabilities and shareholders’ equity  $67,779,864   $78,730,447 

     

    See accompanying notes to Condensed Consolidated Financial Statements.

     

    1
     

     

    GAMESQUARE HOLDINGS, INC.

    CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS

    (unaudited)

     

       2025   2024 
       Three months ended March 31, 
       2025   2024 
    Revenue  $21,109,659   $17,728,224 
    Cost of revenue   17,776,605    14,335,067 
    Gross profit   3,333,054    3,393,157 
    Operating expenses:          
    General and administrative   5,757,613    4,918,630 
    Selling and marketing   2,023,375    2,221,653 
    Research and development   768,966    685,153 
    Depreciation and amortization   581,795    755,449 
    Restructuring charges   577,871    - 
    Other operating expenses   745,377    1,093,420 
    Total operating expenses   10,454,997    9,674,305 
    Loss from continuing operations   (7,121,943)   (6,281,148)
    Other income (expense), net:          
    Interest expense   (49,558)   (435,128)
    Change in fair value of convertible debt carried at fair value   333,477    (106,601)
    Change in fair value of warrant liability   5,347    37,257 
    Arbitration settlement reserve   55,583    95,125 
    Other income (expense), net   (73,780)   (117,270)
    Total other income (expense), net   271,069    (526,617)
    Loss from continuing operations before income taxes   (6,850,874)   (6,807,765)
    Income tax benefit   -    - 
    Net loss from continuing operations   (6,850,874)   (6,807,765)
    Net income (loss) from discontinued operations   (322,862)   1,546,817 
    Net loss   (7,173,736)   (5,260,948)
    Net loss attributable to non-controlling interest   2,018,132    - 
    Net loss attributable to attributable to GameSquare Holdings, Inc.  $(5,155,604)  $(5,260,948)
               
    Comprehensive loss, net of tax:          
    Net loss  $(7,173,736)  $(5,260,948)
    Change in foreign currency translation adjustment   162,526    553,996 
    Comprehensive loss   (7,011,210)   (4,706,952)
    Comprehensive income attributable to non-controlling interest   2,018,132    - 
    Comprehensive loss  $(4,993,078)  $(4,706,952)
               
    Income (loss) per common share attributable to GameSquare Holdings, Inc. - basic and assuming dilution:          
    From continuing operations  $(0.13)  $(0.39)
    From discontinued operations   (0.01)   0.09 
    Loss per common share attributable to GameSquare Holdings, Inc. - basic and assuming dilution  $(0.14)  $(0.30)
    Weighted average common shares outstanding - basic and diluted   36,719,712    17,368,512 

     

    See accompanying notes to Condensed Consolidated Financial Statements.

     

    2
     

     

    GAMESQUARE HOLDINGS, INC.

    CONDENSED CONSOLIDATED STATEMENTS OF STOCKHOLDERS’ EQUITY

    (unaudited)

     

       Shares   Par value   in capital   (loss) income   deficit   interest   equity 
       Common stock  

    Additional

    paid-

      

    Accumulated

    other

    comprehensive

       Accumulated  

    Non-

    controlling

       Shareholders’ 
       Shares   Par value   in capital   (loss) income   deficit   interest   equity 
    Balance, January 1, 2025   32,635,995   $             -   $119,441,634   $(208,617)  $(122,171,056)  $14,942,287   $12,004,248 
    Conversion of convertible debt   5,032,233    -    3,992,238    -    -    -    3,992,238 
    Shares issued to settle outstanding amounts payable   1,094,891    -    1,500,000    -    -    -    1,500,000 
    Restricted share units exercised   62,500    -    -    -    -    -    - 
    Share-based compensation - options and RSUs   -    -    28,998    -    -    -    28,998 
    Other comprehensive income   -    -    -    162,526    -    -    162,526 
    Net loss   -    -    -    -    (5,155,604)   (2,018,132)   (7,173,736)
    Balance, March 31, 2025   38,825,619   $-   $124,962,870   $(46,091)  $(127,326,660)  $12,924,155   $10,514,274 
                                        
    Balance, January 1, 2024   12,989,128   $-   $91,915,169   $(132,081)  $(73,420,149)  $-   $18,362,939 
    Balance   12,989,128   $-   $91,915,169   $(132,081)  $(73,420,149)  $-   $18,362,939 
    Acquisition of Faze Clan   10,132,884    -    14,587,000    -    -    -    14,587,000 
    Private placements, net of issuance costs   7,194,244    -    9,865,058    -    -    -    9,865,058 
    Share-based compensation - options and RSUs   -    -    419,228    -    -    -    419,228 
    Other comprehensive income   -    -    -    553,996    -    -    553,996 
    Net loss   -    -    -    -    (5,260,948)   -    (5,260,948)
    Balance, March 31, 2024   30,316,256   $-   $116,786,455   $421,915   $(78,681,097)  $-   $38,527,273 
    Balance   30,316,256   $-   $116,786,455   $421,915   $(78,681,097)  $-   $38,527,273 

     

    See accompanying notes to Condensed Consolidated Financial Statements.

     

    3
     

     

    GAMESQUARE HOLDINGS, INC.

    CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

    (unaudited)

     

       2025   2024 
       Three months ended March 31, 
       2025   2024 
    Cash flows from operating activities:          
    Net loss  $(7,173,736)  $(5,260,948)
    Adjustments to reconcile net loss to net cash used in operating activities:          
    Amortization and depreciation   581,795    981,998 
    Amortization of operating lease right-of-use assets   176,084    88,365 
    Gain on disposition of Complexity   -    (3,009,891)
    Accretion of promissory note receivable   (304,283)   - 
    Change in fair value of warrant liability   (5,347)   (37,257)
    Change in fair value of arbitration reserve   (55,583)   (95,125)
    Change in fair value of convertible debt carried at fair value   (333,477)   106,601 
    Share-based compensation   28,998    419,228 
    Changes in operating assets and liabilities:          
    Accounts receivable, net   3,025,061    (3,653,682)
    Government remittances   (30,808)   (33,365)
    Prepaid expenses and other current assets   432,637    (920,355)
    Accounts payable, accrued expenses and other current
    liabilities
       (4,755,822)   2,852,196 
    Deferred revenue   7,942    635,661 
    Operating lease liability   (175,826)   (89,046)
    Net cash used in operating activities   (8,582,365)   (8,015,620)
    Cash flows from investing activities:          
    Purchase of property and equipment   (75,410)   (758)
    Purchase of intangible assets   (300,000)   - 
    Cash acquired in Faze Clan acquisition   -    2,406,812 
    Disposal of Complexity, net of cash disposed   -    328,284 
    Net cash provided by investing activities   (375,410)   2,734,338 
    Cash flows from financings activities:          
    Proceeds from private placements   -    10,000,000 
    Payment of equity issuance costs   -    (134,942)
    Proceeds (repayments) on promissory notes receivable, net   112,500    - 
    Proceeds (repayments) on promissory notes payable, net   2,000,000    - 
    Repayment of principal on convertible debt   -    (100,000)
    Proceeds (repayments) on line of credit, net   (650,282)   (286,146)
    Net cash provided by financing activities   1,462,218    9,478,912 
    Effect of exchange rate changes on cash and restricted cash   159,538    631,013 
    Net increase (decrease) in cash and restricted cash   (7,336,019)   4,828,643 
    Cash and restricted cash, beginning of period   13,148,980    2,992,838 
    Cash and restricted cash, end of period  $5,812,961   $7,821,481 

     

    See accompanying notes to Condensed Consolidated Financial Statements.

     

    4
     

     

    GAMESQUARE HOLDINGS, INC.

    CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

    (unaudited)

     

       Three months ended March 31, 
       2025   2024 
    Supplemental disclosure with respect to cash flows:          
    Cash paid for interest expense  $164,379   $205,436 
    Cash paid for income taxes   -    - 
    Operating lease payments in operating cash flows   229,251    136,452 
               
    Supplemental disclosure of non-cash investing and financing activities:          
    Disposition of Complexity in exchange for promissory note
    receivable
       -    7,125,628 
    Shares, options, and warrants issued for acquisition of FaZe   -    14,587,000 
    Conversion of convertible debt   3,992,238    - 
    Shares issued to settle legal and other amounts payable   1,500,000    - 

     

    Reconciliation of cash and restricted cash:

     

       March 31, 2025   December 31, 2024 
    Cash  $4,675,226   $12,094,950 
    Restricted cash   1,137,735    1,054,030 
    Cash and restricted cash shown in the consolidated statements of cash flows  $5,812,961   $13,148,980 

     

    5
     

     

    GAMESQUARE HOLDINGS, INC.

    NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

    (unaudited)

     

    1. Corporate information and going concern

     

    (a) Corporate information

     

    GameSquare Holdings, Inc. (formerly Engine Gaming & Media, Inc.) (“GameSquare” or the “Company”) is a corporation existing under the laws of the State of Delaware as of March 7, 2024 (and was a corporation existing under the Business Corporations Act (Province of British Columbia) prior to March 7, 2024). The registered head office of the Company is 6775 Cowboys Way, Ste. 1335, Frisco, Texas, USA, 75034.

     

    GameSquare, (NASDAQ: GAME) completed its Plan of Merger (the “Merger”) with FaZe Holdings, Inc. (“FaZe”) on March 7, 2024, resulting in the Company acquiring all the issued and outstanding securities of FaZe (see Note 4).

     

    GameSquare is a vertically integrated, digital media, entertainment and technology company that connects global brands with gaming and youth culture audiences. GameSquare’s end-to-end platform includes Gaming Community Network (“GCN”), a digital media company focused on gaming and esports audiences, Swingman LLC dba as Zoned, a gaming and lifestyle marketing agency, Code Red Esports Ltd. (“Code Red”), a UK based esports talent agency, FaZe Holdings Inc. (“FaZe”), a lifestyle and media platform rooted in gaming and youth culture whose premium brand, talent network, and large audience can be monetized across a variety of products and services, GSQ dba as Fourth Frame Studios, a creative production studio, Mission Supply, a merchandise and consumer products business, Frankly Media, programmatic advertising, Stream Hatchet, live streaming analytics, and Sideqik a social influencer marketing platform.

     

    (b) Going concern

     

    These accompanying financial statements have been prepared on a going concern basis, which contemplates that the Company will be able to realize its assets and discharge its liabilities in the normal course of business. Accordingly, they do not give effect to adjustments that would be necessary should the Company be unable to continue as a going concern, and therefore be required to realize its assets and liquidate its liabilities and commitments in other than the normal course of business and at amounts different from those in the unaudited condensed consolidated financial statements. Such adjustments could be material. It is not possible to predict whether the Company will be able to raise adequate financing or ultimately attain profit levels of operations.

     

    The Company has not yet realized profitable operations and has incurred significant losses to date resulting in an accumulated deficit of $127.3 million as of March 31, 2025 ($122.2 million as of December 31, 2024). The recoverability of the carrying value of the assets and the Company’s continued existence is dependent upon the achievement of profitable operations, or the ability of the Company to raise alternative financing, if necessary. While management has been historically successful in raising the necessary capital, it cannot provide assurance that it will be able to execute its business strategy or be successful in future financing activities. As of March 31, 2025, the Company had a working capital deficiency of $19.4 million (as of December 31, 2024, a working capital deficiency of $18.3 million) which is comprised of current assets less current liabilities.

     

    These conditions indicate the existence of a material uncertainty that raises substantial doubt about the Company’s ability to continue as a going concern and, therefore, the Company may be unable to realize its assets and discharge its liabilities in the normal course of business.

     

    6
     

     

    2. Significant accounting policies

     

    (a) Basis of presentation

     

    The accompanying unaudited condensed consolidated financial statements have been prepared following generally accepted accounting principles in the United States of America (“GAAP”) for interim financial reporting and the rules and regulations of the SEC for interim reporting. Accordingly, the unaudited condensed consolidated financial statements do not include all of the information and footnotes required by GAAP for audited financial statements. The balance sheet as of December 31, 2024 was derived from the Company’s audited consolidated financial statements but does not include all disclosures required by GAAP for annual financial statements. In management’s opinion, the interim information contains all adjustments, which include normal recurring adjustments necessary for a fair statement of the results for the interim periods. The footnote disclosures related to the interim financial information contained herein are also unaudited. Such financial information should be read in conjunction with the consolidated financial statements and related notes thereto for the year ended December 31, 2024, included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024, which was filed with the SEC on April 15, 2025, and amended on April 30, 2025 (the “2024 Form 10-K”).

     

    (b) Principles of consolidation

     

    The unaudited condensed consolidated financial statements include the accounts of the Company, all wholly owned and majority-owned subsidiaries in which the Company has a controlling voting interest and, when applicable, variable interest entities in which the Company has a controlling financial interest or is the primary beneficiary. Investments in affiliates where the Company does not exert a controlling financial interest are not consolidated.

     

    All significant intercompany transactions and balances have been eliminated upon consolidation.

     

    The Company’s material subsidiaries as of March 31, 2025, are as follows:

    Schedule of Material Subsidiaries 

    Name of Subsidiary  Country of Incorporation  Ownership Percentage   Functional Currency
    Frankly Media LLC  USA   100.00%  US Dollar
    Stream Hatchet S.L.  Spain   100.00%  Euro
    Code Red Esports Ltd.  United Kingdom   100.00%  UK Pound
    GameSquare Esports (USA) Inc. (dba as Fourth Frame Studios)  USA   100.00%  US Dollar
    GCN Inc.  USA   100.00%  US Dollar
    Faze Clan Inc.  USA   100.00%  US Dollar
    Faze Media Inc.  USA   25.50%  US Dollar
    Swingman LLC (dba as Zoned)  USA   100.00%  US Dollar
    Mission Supply LLC  USA   100.00%  US Dollar
    SideQik, Inc.  USA   100.00%  US Dollar

     

    (c) Use of estimates

     

    The preparation of consolidated financial statements in accordance with GAAP requires management to make estimates and assumptions that affect the reported amount of assets and liabilities at the date of the financial statements and the reported amount of revenue and expenses during the reporting period. Management evaluates these estimates and judgments on an ongoing basis and bases its estimates on historical experience, current and expected future conditions, third-party evaluations and various other assumptions that management believes are reasonable under the circumstances. Significant estimates have been used by management in conjunction with the following: (i) credit losses on promissory notes receivable; (ii) valuation of convertible debt; (iii) contingent liabilities; (iv) share-based compensation; (v) assumptions used in business combinations, primarily related to management forecasting of operating cash flows; and (vi) testing for impairment of long-lived assets and goodwill. Actual results may differ from the estimates and assumptions used in the consolidated financial statements.

     

    7
     

     

    (d) Concentration of credit risk

     

    The Company places its cash, which may at times be in excess of United States’ Federal Deposit Insurance Corporation insurance limits, with high credit quality financial institutions and attempts to limit the amount of credit exposure with any one institution.

     

    The Company had one customer whose revenue accounted for approximately 34% and 57% of total revenue for the three months ended March 31, 2025 and 2024, respectively.

     

    One customer individually accounted for more than 10% of the Company’s accounts receivable as of March 31, 2025, and no customer as of December 31, 2024.

     

    (e) Segment reporting

     

    In accordance with the ASC 280, Segment Reporting, the Company’s Chief Operating Decision Maker (“CODM”) has been identified as the Chief Executive Officer, who reviews operating results to make decisions about allocating resources and assessing performance for the entire Company. There were no significant changes to the Company’s segment reporting disclosures as a result of adopting ASU No 2023-07.

     

    The CODM uses gross profit, as reviewed at periodic business review meetings, as the key measure of the Company’s results as it reflects the Company’s underlying performance for the period under evaluation to determine resource allocation. As of March 31, 2025, the Company is organized into the three operating segments, which also represent its three reportable segments: Teams, Agency and Software-as-service (SaaS) + Advertising.

     

    ASC 280 establishes requirements to report selected segment information quarterly and to report annually entity-wide disclosures about products and services, major customers, and the countries in which the entity holds material assets and reports revenue.

     

    3. Recent accounting pronouncements

     

    (a) Adopted

     

    In December 2023, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) No. 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures (“ASU 2023-09”). ASU 2023-09 requires that public business entities must annually (1) disclose specific categories in the rate reconciliation and (2) provide additional information for reconciling items that meet a quantitative threshold (if the effect of those reconciling items is equal to or greater than 5 percent of the amount computed by multiplying pretax income or loss by the applicable statutory income tax rate). This ASU is effective for fiscal years beginning after December 15, 2024, with early adoption permitted. The ASU is to be applied prospectively. Retroactive application is permitted. The adoption of this ASU did not have a significant impact on the Company’s consolidated financial statements.

     

    In November 2023, the FASB issued ASU No 2023-07, Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures (“ASU 2023-07”). ASU 2023-07 is intended to improve reportable segment disclosure requirements primarily through enhanced disclosures about significant segment expenses. The provisions of ASU 2023-07 are effective for fiscal years beginning after December 15, 2023, and interim periods within fiscal years beginning after December 15, 2024. The adoption of this ASU did not have a significant impact on the Company’s consolidated financial statements.

     

    4. Acquisitions and divestitures

     

    (a) FaZe Merger

     

    On March 7, 2024, the Company completed its acquisition of FaZe (the Merger). Prior to the Merger, the Company created GameSquare Merger Sub I, Inc. (“Merger Sub”) to effect the Merger. As a result of the Merger, Merger Sub merged with FaZe, with FaZe continuing as the surviving corporation and as a wholly-owned subsidiary of the Company.

     

    8
     

     

    The Company acquired all issued and outstanding FaZe common shares in exchange for 0.13091 of a GameSquare common share for each FaZe common share (the “Exchange Ratio”). All outstanding FaZe equity awards and warrants to purchase shares of FaZe common stock were acquired and exchanged for GameSquare equity awards and warrants to purchase GameSquare common stock on substantially the same terms, with exercise prices, where applicable, and shares issuable adjusted for the Exchange Ratio.

     

    The Merger was accounted for using the acquisition method of accounting under ASC 805, Business Combinations, which requires that the Company recognize the identifiable assets acquired and the liabilities assumed at their fair values on the date of acquisition.

     

    The following table summarizes the consideration for the acquisition:

    Schedule of purchase consideration 

    Purchase consideration  Number of shares   Amount 
    Common shares   10,132,884   $12,763,000 
    Warrants - Equity   775,415    26,000 
    Options - Vested   1,169,619    1,256,000 
    RSUs / RSAs - Vested   413,988    542,000 
    Total purchase price   12,491,906   $14,587,000 

     

    The purchase price allocation is as follows:

    Schedule of preliminary purchase price allocation 

    Purchase price allocation  Amount 
    Cash  $1,806,747 
    Restricted cash   600,065 
    Accounts receivable, net   7,933,515 
    Prepaid expenses and other current assets   1,158,554 
    Property and equipment   773,893 
    Goodwill   7,147,428 
    Intangible assets   12,000,000 
    Total assets acquired   31,420,202 
          
    Accounts payable   8,067,850 
    Accrued liabilities   6,844,817 
    Deferred revenue   1,920,535 
    Total liabilities assumed   16,833,202 
    Net assets acquired  $14,587,000 

     

    Goodwill

     

    The difference between the estimated acquisition date fair value of the consideration transferred and the estimated values assigned to the assets acquired and liabilities assumed represents goodwill of $7.1 million.

     

    The goodwill recorded represents the following:

     

      ● Cost savings and operating synergies expected to result from combining the operations of FaZe with those of the Company.
      ● Intangible assets that do not qualify for separate recognition such as the assembled workforce.

     

    Goodwill arising from the Merger is expected to be deductible for tax purposes.

     

    9
     

     

    (b) Sale of Complexity

     

    On March 1, 2024, the Company, through its wholly owned subsidiary GameSquare Esports (USA), Inc., entered into a Membership Interest Purchase Agreement (the “MIPA”) to sell all of the issued and outstanding equity interest of NextGen Tech, LLC (“Complexity”) to Global Esports Properties, LLC (the “Buyer”) (the “Transaction”).

     

    Pursuant to the MIPA, Buyer paid the Company aggregate purchase consideration with a Transaction closing date fair value of $7.9 million in exchange for the equity interests of Complexity, including $0.8 million paid in cash upon closing of the transaction and issuance of a secured subordinated promissory note (the “Note”) with a Transaction closing date fair value of $7.1 million. The Note was valued using a discount rate of 15% (Level 3).

     

    As a result of the Transaction, during the three months ended March 31, 2025 and 2024, Complexity met the requirements to be reported as discontinued operations (see Note 17). The Company recognized a gain of $3.0 million in net income (loss) from discontinued operations in the consolidated statements of operations and comprehensive loss after offsetting the consideration received with the carrying value of the disposed assets and liabilities. Complexity assets and liabilities disposed had a net carrying value of $4.9 million and consist primarily of $2.6 million of accounts receivable, $2.2 million of property and equipment, and $1.8 million of intangible assets, partially offset by $0.8 million of accounts payable $1.4 million of accrued liabilities.

     

    The Note has a principal amount of $9.5 million and bears interest at 3.0% per annum. The principal amount of the Note, together with all accrued interest, is due on February 28, 2027. The Note is secured by assets of the Buyer pursuant to a Security Agreement executed in conjunction with the MIPA between the Company and the Buyer.

     

    (c) Frankly Media asset disposal

     

    On May 31, 2024, the Company, through its wholly owned subsidiary Frankly Media LLC (“Frankly”), entered into an Asset Purchase Agreement (the “UNIV APA”) to sell the producer content management software platform and associated software technology (“CMS Assets”) of Frankly to UNIV, Ltd (“UNIV”) (the “UNIV Asset Sale”).

     

    Pursuant to the UNIV APA, UNIV paid the Company aggregate purchase consideration with a transaction closing date fair value of $1.2 million in exchange for the CMS Assets, including $25 thousand paid in cash upon closing of the transaction and issuance of a secured subordinated promissory note (the “UNIV Note”) with a transaction closing date fair value of $1.2 million. The UNIV Note was valued using a discount rate of 13.7% (Level 3).

     

    Additionally on May 31, 2024, the Company, through its wholly owned subsidiary Frankly, entered into an Asset Purchase Agreement (the “XPR APA”) to sell the press release and content distribution service assets (the “PR Assets”) of Frankly to XPR Media LLC (“XPR”) (the “XPR Asset Sale” and, collectively with the UNIV Asset Sale, the “Frankly Asset Sales”).

     

    Pursuant to the XPR APA, XPR paid the Company aggregate purchase consideration with a transaction closing date fair value of $0.6 million in exchange for the PR Assets, including $10.5 thousand paid in cash upon closing of the transaction and issuance of a secured subordinated promissory note (the “XPR Note”) with a transaction closing date fair value of $0.5 million. The XPR Note was valued using a discount rate of 13.7% (Level 3).

     

    The UNIV Note has a principal amount of $1.5 million, inclusive of the $25 thousand paid in cash upon closing. The principal amount of the UNIV Note will be repaid in monthly installments, beginning August 2024. Monthly principal payments will be $25 thousand from August 2024 to June 2025, $45 thousand from July 2025 to June 2026, and $55 thousand from July 2026 to final maturity on June 30, 2027. The UNIV Note is secured by assets of the UNIV pursuant to a Security Agreement executed in conjunction with the UNIV APA between the Company and UNIV.

     

    The XPR Note has a principal amount of $0.7 million, inclusive of the $10.5 thousand paid in cash upon closing. The principal amount of the XPR Note will be repaid in monthly installments, beginning August 2024. Monthly principal payments will be $12.5 thousand from August 2024 to June 2025, $20 thousand from July 2025 to June 2026, and $26 thousand from July 2026 to final maturity on June 30, 2027. The XPR Note is secured by all rights of XPR to customer agreements and publisher agreements pursuant to a Security Agreement executed in conjunction with the XPR APA between the Company and XPR.

     

    10
     

     

    (d) Faze Media, Inc. asset contribution

     

    On May 2, 2024, the Company created FaZe Media, Inc. (“Faze Media”). On May 15, 2024, the Company entered into a business venture with Gigamoon Media, LLC (“Gigamoon”). As part of this venture, the Company contributed certain media assets of Faze Clan, Inc. to Faze Media and Gigamoon invested $11.0 million in Faze Media in exchange for 11,000,000 shares of Series A-2 Preferred Stock of Faze Media, 49% of Faze Media’s voting equity interests, pursuant to a Securities Purchase Agreement (the “SPA”). The Company was issued 11.45 million shares of Series A-1 Preferred Stock of Faze Media, 51% of Faze Media’s voting equity interests.

     

    On June 17, 2024, the Company entered into an agreement to sell 5,725,000 of its 11,450,000 shares of Series A-1 Preferred Stock of Faze Media to M40A3 LLC (“M4”) in exchange for $9.5 million (the “Secondary SPA”). The first 2,862,500 share tranche was issued on June 17, 2024 for consideration of $4.75 million and the remaining 2,862,500 was issued on August 15, 2024 for consideration of $4.75 million.

     

    Contemporaneous with the execution of the Secondary SPA, the Company and M4 entered into a Limited Proxy and Power of Attorney with respect to all of the shares of Series A-1 Preferred Stock of Faze Media held by M4 (the “Faze Media Voting Proxy”).

     

    Faze Media is not a variable interest entity. Due to the Faze Media Voting Proxy, the Company maintains a controlling financial interest in Faze Media and Faze Media is a consolidated subsidiary of the Company as of December 31, 2024. The Preferred Stock of Faze Media held by M4 and Gigamoon represent a non-controlling interest of the Company. Upon termination of the Faze Media Voting Proxy, the Company will reassess whether it continues to have a controlling financial interest in Faze Media.

     

    As a result of the above transactions, the Company recorded a non-controlling interest in Faze Media, Inc. of $20.5 million, the sum of cash consideration received, within the consolidated statements of stockholders’ equity.

     

    Subsequent to March 31, 2025, the Company disposed of its remaining ownership in Faze Media, Inc. (See Note 18).

     

    5. Goodwill and intangible assets

     

    (a) Goodwill

     

    The following table presents the changes in the carrying amount of goodwill:

    Schedule of goodwill 

    Balance, December 31, 2023  $16,303,989 
    Acquisition of FaZe   7,147,428 
    Disposal of Frankly Media assets   (3,315,139)
    Impairment of Stream Hatchet   (4,945,299)
    Impairment of Sideqik   (2,486,000)
    Balance, December 31, 2024 and March 31, 2025  $12,704,979 

     

    Goodwill resulting from the acquisition of FaZe was allocated to the Teams operating and reportable segment.

     

    There were no impairment charges related to goodwill incurred during the three months ended March 31, 2025 and 2024, respectively.

     

    11
     

     

    (b) Intangible assets

     

    Intangible assets consist of the following:

    Schedule of  intangible assets 

       As of March 31, 2025 
       Original cost   Accumulated amortization   Accumulated impairment losses   Carrying value 
    Customer relationships  $12,063,061   $(2,235,640)  $(2,655,946)  $7,171,475 
    Talent network   1,400,000    (595,833)  $-    804,167 
    Brand name   9,543,487    (1,635,144)  $(784,220)   7,124,123 
    Software   1,830,000    (608,589)  $(1,221,411)   - 
    Total intangible assets  $24,836,548   $(5,075,206)  $(4,661,577)  $15,099,765 

     

        As of December 31, 2024  
        Original cost     Accumulated amortization     Accumulated impairment losses     Carrying value  
    Customer relationships   $ 12,058,560     $ (2,056,023 )   $ (2,655,946 )   $ 7,346,591  
    Talent network   $ 1,100,000     $ (458,333 )     -       641,667  
    Brand name     9,540,261       (1,478,563 )     (784,220 )     7,277,478  
    Software     1,830,000       (608,589 )     (1,221,411 )     -  
    Total intangible assets   $ 24,528,821     $ (4,601,508 )   $ (4,661,577 )   $ 15,265,736  

     

    The Company recognized amortization expense for intangible assets of $0.5 million and $0.8 million for the three months ended March 31, 2025 and 2024, respectively.

     

    Amortization expense for the intangible assets is expected to be as follows over the next five years, and thereafter:

    Schedule of amortization expense for intangible assets 

          
    2025  $1,376,302 
    2026   1,435,856 
    2027   797,836 
    2028   797,836 
    2029   797,836 
    Thereafter   9,894,099 
    Total estimated amortization expense  $15,099,765 

     

    There were no impairment charges related to other intangible assets incurred during the three months ended March 31, 2025 and 2024, respectively.

     

    6. Leases

     

    On June 30, 2021, the Company acquired Complexity. Complexity leased a building in Frisco, Texas. Upon the sale of Complexity (see Note 4), the lease was assigned to GameSquare Esports (USA), Inc. and the Company entered into an agreement to sublease the building to Complexity for a 12-month period. The lease has an original lease period expiring in April 2029. The lease agreement does not contain any material residual value guarantees or material restrictive covenants.

     

    On April 1, 2024, GameSquare Holdings, Inc. leased a building in Culver City, CA, which it later assigned to Faze Media Inc. on May 15, 2024. The lease has an original lease period expiring in March 2027. The lease agreement does not contain any material residual value guarantees or material restrictive covenants.

     

    12
     

     

    The components of operating lease expense are as follows:

    Schedule of components operating lease expense 

             
       Three months ended March 31, 
             
    Operating lease expense   229,509    135,772 
    Variable lease expense   85,924    46,340 
    Total operating lease costs   315,433    182,112 

     

    As of March 31, 2025, the remaining lease-term and discount rate on the Frisco, TX lease was 4.1 years and 8.3%, respectively. As of March 31, 2025, the remaining lease-term and discount rate on the Culver City, CA lease was 2.0 years and 7.0%, respectively.

     

    Maturities of the lease liability are as follows:

    Schedule of Maturities of Lease Liability 

          
    2025   703,224 
    2026   937,632 
    2027   643,764 
    2028   545,808 
    2029   181,936 
    Thereafter   - 
    Total lease payments   3,012,364 
    Less: Interest   (384,831)
    Total lease liability  $2,627,533 

     

    7. Line of credit

     

    On September 14, 2023, the Company entered into an accounts receivable financing and security agreement with a maximum availability of $10.0 million for a three-year term with SLR Digital Finance, LLC (the “LOC”). The LOC matures on September 14, 2026. Interest accrues on the outstanding principal amount of the LOC at a rate equal to the greater of Prime plus 4.00% or 9.50%, per annum. The terms of the LOC provide for the lender to fund 85% of the purchased accounts receivable and it includes various service fees.

     

    As of March 31, 2025, the outstanding principal, and unpaid accrued interest, on the LOC was $2.9 million. During the three months ended March 31, 2025 and 2024, the Company recognized interest expense of $0.1 million and $0.2 million on the LOC.

     

    8. Convertible debt

     

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    Yorkville CD and SEPA

     

    On July 8, 2024, the Company entered into a Standby Equity Purchase Agreement (“SEPA”) with YA II PN, LTD, a Cayman Islands exempt limited partnership (“Yorkville”), pursuant to which the Company has the right to sell to Yorkville up to $20.0 million of its shares of common stock, par value $0.0001 per share, subject to certain limitations and conditions set forth in the SEPA.

     

    Each advance the Company requests in writing to Yorkville under the SEPA may be for a number of shares of common stock up to the greater of (i) 500,000 shares or (ii) such amount as is equal to 100% of the average daily volume traded of the common stock during the five trading days immediately prior to the date the Company requests each advance. The shares of common stock purchased pursuant to an advance delivered by the Company will be purchased at a price equal to 97% of the lowest daily VWAP of the shares of common stock during the three consecutive trading days commencing on the date of the delivery of the advance notice.

     

    The SEPA will automatically terminate on the earliest to occur of (i) the 36-month anniversary of the date of the SEPA or (ii) the date on which the Company shall have made full payment of advances pursuant to the SEPA.

     

    In connection with the execution of the SEPA, the Company paid a diligence fee in cash to Yorkville in the amount of $25,000. Additionally, the Company agreed to pay a commitment fee of $200,000 to Yorkville, payable as follows: (i) $100,000 payable within three days of the date of the SEPA, in the form of the issuance of 80,000 shares of common stock, and (ii) $100,000 payable on the three-month anniversary of the date of the SEPA, payable in either cash or in the form of an advance.

     

    Additionally, Yorkville agreed to advance to the Company, in exchange for a convertible promissory note (the “Yorkville CD”), an aggregate principal amount of up to $6.5 million, which was funded on July 8, 2024. The purchase price for the Yorkville CD was 93.0% of the principal amount or $6.045 million. Interest shall accrue on the outstanding balance of the Yorkville CD at an annual rate equal to 0%, subject to an increase to 18% upon an event of default. The maturity date of the Yorkville CD will be 12 months after the issuance date. Yorkville may convert the convertible debenture into shares of common stock at any time at a conversion price equal to the lower of (i) $1.375 (the “Fixed Price”) or (ii) a price per share equal to 93% of the lowest daily VWAP during the seven consecutive trading days immediately prior to the conversion date (the “Variable Price”), but which Variable Price shall not be lower than the floor price of $0.25 per share. Additionally, the Company, at its option, shall have the right, but not the obligation, to redeem early a portion or all amounts outstanding under the Yorkville CD at a redemption amount equal to the outstanding principal balance being repaid or redeemed, plus a 7% prepayment premium.

     

    At any time during the term that there is a balance outstanding under the Yorkville CD, Yorkville may convert an amount that shall not exceed during any calendar month period, the greater of (i) an amount equal to 15% of the product of (A) the average of the daily traded amount on each trading day during such period and (B) the VWAP for such trading day, and (ii) $750,000.

     

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    On January 2, 2025, the Company extinguished its outstanding convertible note and standby equity purchase agreement with Yorkville Advisors Global L.P. (“Yorkville”). Under the strategic transaction, GameSquare issued a zero-coupon, 60-day promissory note to Yorkville associated with remaining unconverted principal a prepayment penalty of $0.8 million. Additionally, all shares previously owned by Yorkville, were purchased by outside investors in block transactions that occurred on January 21, 2025.

     

    Gigamoon CD

     

    On November 13, 2024, the Company and Gigamoon entered into a senior secured convertible promissory note in the principal amount of $10 million (the “Gigamoon CD”). On December 15, 2024, the Company received cash of $10 million from Gigamoon for issuance of the Gigamoon CD.

     

    The Gigamoon CD bears an interest rate of 7.5% per annum, which automatically shall be increased to 10.0% in the event of an event of default. The Gigamoon CD has a maturity date of five years from the issuance, unless earlier accelerated upon the occurrence of an event of default upon the election of the holder. Interest shall accrue as of the issuance date and shall be payable by the Company on (i) each anniversary of such issuance date, and (ii) the earlier of (a) the maturity date and (b) the conversion or exchange of the Gigamoon CD. Interest payments under the Gigamoon CD are payable in the Company’s common stock, equal to the quotient of (a) the aggregate amount of any accrued and unpaid interest as of such payment date, and (b) the conversion price of $2.50 per common share.

     

    At the option of the holder, at any time on or after December 31, 2025, or upon an event of default or certain change of control events, the Gigamoon CD can be converted into either (i) GameSquare common stock at a conversion price of $2.50 per common share or (ii) exchanged for the 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc. held by the Company.

     

    On April 2, 2025, GameSquare and Gigamoon entered into an exchange agreement, effective April 1, 2025, pursuant to which, the parties agreed to accelerate the exercise date under the Gigamoon CD to April 1, 2025. As a result, on April 1, 2025, GameSquare transferred the 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc. to Gigamoon.

     

    Outstanding as of March 31, 2025

     

    (a) Three Curve CD

     

    On September 1, 2022, Engine extended convertible debentures that were due to mature in October and November 2022 with an aggregate principal amount of $1.3 million. Key terms include (a) a maturity date of August 31, 2025, (b) an interest rate of 7% per annum (interest to be paid in full at maturity) and (c) a conversion price of $4.40 per share.

     

    The fair value of the Three Curve CD was estimated using the binomial lattice model with the below assumptions:

    Schedule of detailed information about fair value of convertible debentures 

       March 31, 2025   December 31, 2024 
    Share price  $0.595   $0.83 
    Conversion price  $4.40   $4.40 
    Term, in years   0.42    0.67 
    Interest rate   7%   7%
    Expected volatility   85.00%   95.00%
    Risk-free interest rate   4.26%   4.21%
    Expected dividend yield   0%   0%
    Debt instrument measurement input   0%   0%

     

    (b) Gigamoon CD

     

    Key terms include (a) a maturity date of November 13, 2029, (b) an interest rate of 7.5% per annum and (c) a conversion price of $2.50 per share or 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc.

     

    15
     

     

    Given the conversion of the Gigamoon CD on April 1, 2025 as discussed above, the fair value of the Gigamoon CD as of March 31, 2025 was determined to be its carrying value (principal + accrued interest) of $10.2 million.

     

    The change in fair values of the Company’s convertible debentures subject to recurring remeasurement at fair value were as follows:

    Schedule of convertible debentures subject to recurring remeasurement at fair value 

       Three Curve CD   Yorkville CD    Gigamoon CD   Total 
    Balance, December 31, 2024  $1,629,448   $4,852,256    $9,908,784   $16,390,488 
    Interest expense   21,575    -     184,932    206,507 
    Transfer to promissory note payable   -    (411,518)    -    (411,518)
    Conversion of debt   -    (3,992,238)    -    (3,992,238)
    Change in fair value(1)   (9,069)   (448,500)    124,092    (333,477)
    Balance, March 31, 2025  $1,641,954   $-    $10,217,808   $11,859,762 
                          
    Contractual principal balances outstanding:                     
    As of December 31, 2024  $1,250,000   $4,124,299    $10,000,000   $15,374,299 
    As of March 31, 2025  $1,250,000   $-    $10,000,000   $11,250,000 
    Contractual principal balances outstanding  $1,250,000   $-    $10,000,000   $11,250,000 

     

      (1) None of the changes in fair value during the period were due to instrument-specific changes in credit risk.

     

    9. Shareholders’ Equity

     

    (a) Description of the Company’s securities

     

    The Company is authorized to issue an unlimited number of common shares, with no par value. Holders of common shares are entitled to one vote in respect of each common share held at shareholder meetings of the Company.

     

    (b) Activity for the periods presented

     

    On January 2, 2025, the Company extinguished its outstanding convertible note and standby equity purchase agreement with Yorkville Advisors Global L.P. (“Yorkville”). Yorkville was issued 5,032,233 common shares for conversion of $3.7 million principal ($4.0 million fair value), with the remaining $411 thousand refinanced into the promissory note with Yorkville discussed above.

     

    Issued 1,094,891 common shares to pay an outstanding settlement due to the former CEO of Faze Clan for $1.5 million.

     

    During the three months ended March 31, 2025, the Company issued 62,500 common shares from the exercise of Restricted Share Units (“RSUs”) under its equity incentive plan (see Note 11(b)).

     

    On March 7, 2024, 10,132,884 common shares of the Company were issued for the completion of the Merger (see Note 4).

     

    In conjunction with the Merger, on March 7, 2024, the Company completed a private placement in public equity financing (the “PIPE Financing”) with certain investors in which the Company offered 7,194,244 units at a purchase price of $1.39 per unit for aggregate gross proceeds of $10.0 million. Each unit consisted of one share of the Company’s common stock and a warrant to purchase 0.15 shares of the Company’s common stock. As a result, the Company issued an aggregate of 7,194,224 common shares of the Company and warrants to purchase up to 1,079,136 shares of the Company pursuant to the PIPE Financing. Each warrant has an exercise price of $1.55 per share and expire on March 7, 2029 (see Note 12).

     

    10. Net loss per share

     

    As the Company incurred a net loss for the three months ended March 31, 2025 and 2024, the inclusion of certain Options, unvested stock units, warrants, and contingent shares in the calculation of diluted earnings per share would be anti-dilutive and, accordingly, were excluded from the diluted loss per share calculation.

     

    16
     

     

    The following table summarizes potential common shares that were excluded as their effect is anti-dilutive:

    Schedule of potential common shares excluded as their effect is anti-dilutive 

       Three months ended March 31, 
       2025   2024 
    Options and RSUs outstanding   3,264,257    3,122,971 
    Warrants outstanding   1,978,481    2,403,226 
    Shares issuable upon conversion of convertible debt   4,284,090    2,159,090 
    Total   9,526,828    7,685,287 

     

    11. Share-based compensation

     

    The Company grants share purchase options (“Options”) for the purchase of common shares to its directors, officers, employees and consultants.

     

    Options may be exercisable over periods of up to 10 years as determined by the Board of Directors of the Company. The Option price for shares that are the subject of any Option shall be fixed by the Board when such Option is granted but shall not be less than the market value of such shares at the time of grant.

     

    The Omnibus Plan allows the Company to award restricted share units to directors, officers, employees and consultants of the Company and its subsidiaries upon such conditions as the Board may establish, including the attainment of performance goals recommended by the Company’s compensation committee. The purchase price for common shares of the Company issuable under each RSU award, if any, shall be established by the Board at its discretion. Common shares issued pursuant to any RSU award may be made subject to vesting conditions based upon the satisfaction of service requirements, conditions, restrictions, time periods or performance goals established by the board.

     

    The maximum number of common shares available for issuance pursuant to the settlement of RSUs and Options shall be 20% of the issued and outstanding common shares, or 7.8 million common shares as of March 31, 2025.

     

    (a) Options

     

    The following is a summary of Options outstanding as of March 31, 2025 and December 31, 2024, and changes during the three months then ended, by Option exercise currency:

    Schedule of option outstanding 

       Number of shares   Weighted-average exercise price
    (CAD)
       Weighted-average remaining contractual term  

    Aggregate

    intrinsic value

     
    Outstanding at December 31, 2024   416,621   $19.34    1.96   $                  - 
    Outstanding at March 31, 2025   416,621   $19.34    1.71   $- 
    Exercisable at March 31, 2025   416,621   $19.34    1.71   $- 

     

       Number of shares   Weighted-average exercise price
    (USD)
       Weighted-average remaining contractual term  

    Aggregate

    intrinsic value

     
    Outstanding at December 31, 2024   2,344,594   $2.47    6.91   $                  - 
    Outstanding at March 31, 2025   2,344,594   $2.47    6.67   $- 
    Exercisable at March 31, 2025   2,314,598   $2.47    6.68   $- 

     

    17
     

     

    See Note 4 for a summary of the significant valuation inputs used to value options issued in relation to the acquisition of FaZe.

     

    Share-based compensation expense related to the vesting of Options was $3 thousand and $18 thousand for the three months ended March 31, 2025 and 2024, respectively, and is included in general and administrative expense on the consolidated statements of operations and comprehensive loss.

     

    (b) RSUs

     

    The following is a summary of RSUs outstanding on March 31, 2025, and December 31, 2024, and changes during the three months then ended:

    Schedule of RSUs outstanding 

       Number of shares   Weighted-average grant date fair value 
    Outstanding at December 31, 2024   578,042   $2.70 
    Granted   25,000    0.80 
    Exercised   (62,500)   0.86 
    Forfeited   (37,500)   0.90 
    Outstanding at March 31, 2025   503,042   $2.97 

     

    The grant-date fair values of RSUs are based on the Company’s stock price as of the grant date (see Note 4).

     

    Shared-based compensation expense related to the vesting of RSU’s was $26 thousand and $0.4 million for the three months ended March 31, 2025 and 2024, respectively, and is included in general and administrative expense on the consolidated statements of operations and comprehensive loss.

     

    12. Warrants

     

    (a) Liability-classified warrants having CAD exercise price

     

    The functional currency of the Company is USD and certain of the Company’s warrants have an exercise price in CAD, resulting liability classification of the warrants.

     

    The following is a summary of changes in the value of the warrant liability for the three months ended March 31, 2025:

     

    Schedule of changes in value of warrant liability

       Amount 
    Balance, December 31, 2024  $14,314 
    Change in fair value   (5,347)
    Foreign exchange   24 
    Balance, March 31, 2025  $8,991 

     

    The following assumptions were used to determine the fair value of the warrant liability using the Black-Scholes option pricing model:

    Schedule of assumptions fair value of warrant liability 

       March 31, 2025   December 31, 2024 
    Share price   CAD$0.85     CAD$1.19  
    Term, in years   2.50    2.75 
    Exercise price   CAD$9.68    CAD$9.68 
    Expected volatility   100.00%   100.00%
    Risk-free interest rate   2.44%   2.85%
    Expected dividend yield   0%   0%

     

    18
     

     

    Volatility was estimated by using the average historical volatility of the Company. The expected life in years represents the period of time that warrants issued are expected to be outstanding. The risk-free rate is based on government treasury bond rates issued with a remaining term approximately equal to the expected life of the warrants.

     

    The Company had 123,930 liability-classified warrants with a weighted average exercise price of CAD$9.68 outstanding as of March 31, 2025 and December 31, 2024. There we no changes during the three months then ended March 31, 2025.

     

    (b) Equity-classified warrants

     

    As discussed in Note 4 above in conjunction with the acquisition of FaZe, the Company issued 775,415 warrants with an acquisition fair value of $26 thousand, included in the FaZe acquisition purchase price consideration.

     

    As discussed in Note 9, in conjunction with the PIPE Financing on March 7, 2024, 1,079,136 warrants were issued with an exercise price of $1.55 and a contractual term of 5 years. The relative fair value of the warrants of $1.1 million was estimated using the Black-Scholes option pricing model with the following assumptions: share price of $1.56, expected dividend yield of 0%, expected volatility rate of 120.00%, based on the historical volatility of comparable companies, a risk free rate of 3.36% and an expected life of 5 years. The warrants have an exercise price in USD and are equity-classified.

     

    The Company had 1,854,551 equity-classified warrants with a weighted average exercise price of $37.63 outstanding as of March 31, 2025 and December 31, 2024. There we no changes during the three months then ended March 31, 2025.

     

    13. Related party transactions

     

    (a) Convertible debenture with a director of the Company as counterparty

     

    On September 1, 2022, Engine extended convertible debentures that were due to expire in October and November 2022 with an aggregate principal amount of $1.3 million. Key terms include (a) maturity date of August 31, 2025, (b) interest rate of 7% (interest to be paid in full at maturity) and (c) conversion price of $4.40. The convertible debenture is beneficially held by a director of the Company (see Note 8).

     

    (b) Promissory note with significant investor

     

    On March 25, 2025, the “Company entered into a secured promissory note with Blue & Silver Ventures, Ltd. The principal amount of $2 million under the promissory note is payable on demand and no later than July 1, 2025. The promissory note bears interest at a rate of ten percent (10%) per annum, with a default interest rate of fifteen percent (15%) per annum, and is payable on demand and no later than July 1, 2025 with the principal amount. The Company, at its option, may prepay the promissory note, in whole or in part, without a prepayment penalty of any kind.

     

    In connection with the promissory note, the Company entered into a security agreement, by and between the Company and Blue & Silver Ventures, Ltd. to provide a security interest in the assets of the Company to Blue & Silver Ventures, Ltd. in order to secure the obligations underlying the promissory note.

     

    19
     

     

    14. Commitments and contingencies

     

    Allinsports - In April 2020, Engine announced its renegotiation of the acquisition of Allinsports. The revised purchase agreement provided for the acquisition of 100% of Allinsports in exchange for the issuance of 241,666 common shares of the Engine and other considerations, including payments of $1,200,000 as a portion of the purchase consideration. In September 2020, Engine advised the shareholders of Allinsports that closing conditions of the transaction, including the requirement to provide audited financial statements, had not been satisfied.

     

    In response, in November 2020, the shareholders of Allinsports commenced arbitration in Alberta, Canada seeking, among other things, to compel Engine to complete the acquisition of Allinsports without the audited financial statements, and to issue 241,666 common shares of Engine to those shareholders. As alternative relief, the shareholders of Allinsports sought up to $20.0 million in damages. A hearing in this matter was held in May of 2021, and by a decision dated September 30, 2021, the Arbitrator determined that the closing of the transaction had previously occurred and directed Engine to issue 241,666 common shares. In conjunction with completion of the Arrangement, the Company assumed this obligation to issue 241,666 common shares. The Company has not yet issued the shares and is pursuing relief against Allinsports shareholders for various alleged breaches of the share purchase agreement. The Company recognized a liability for the arbitration ruling of $1.5 million, which represented the fair value of the common shares directed to be delivered as of April 11, 2023, the closing date of the Arrangement. The liability is recorded as arbitration reserve on the Company’s consolidated balance sheets. This liability will be adjusted to fair value at the end of each reporting period.

     

    Promissory Note Recovery - By Order to Continue dated May 5, 2022, Engine was substituted in as the plaintiff in a matter pending in the Ontario Superior Court of Justice, seeking recovery of $2.1 million (€1.9 million) of principal and additional amounts of accrued interest under promissory notes acquired by Engine. The matter is in the discovery stage.

     

    SPAC Complaint - A complaint has been filed in Delaware Chancery Court against several former directors of Faze Holdings, Inc.’s predecessor, B Riley 150 Merger Corp., and several other B Riley affiliated entities, challenging the disclosures made in connection with the July 2022 merger between B. Riley 150 Merger Corp. and Faze Holdings, Inc. The Company has indemnification obligations to the former B. Riley 150 Merger Corp. directors. Under the terms of a proposed settlement agreement, B. Riley and the Company will each contribute a total of $1,050,000 of cash and Company common stock to resolve the matter. The terms of the proposed settlement of this matter are currently being reviewed by the Delaware Chancery Court.

     

    Villanueva v. Faze Clan, Inc. - On June 20, 2024, Plaintiff Harold Villanueva (“Plaintiff”) filed a Complaint in the California Superior Court for the County of Los Angeles, seeking damages against FaZe Clan, Inc. and other parties. Plaintiff asserts causes of action for (1) Negligence, (2) Negligent Hiring, Retention, and Supervision, and (3) Premises Liability in connection with injuries alleged incurred on FaZe Clan’s premises. FaZe Clan has denied liability for the alleged injuries and this matter is in the discovery stage. FaZe Clan’s insurer is providing defense of these claims pursuant to a reservation of rights letter.

     

    Alta Partners v. FaZe Holdings, Inc. – On April 23, 2025, Alta Partners, LLC filed a Complaint against FaZe Holdings, Inc. and GameSquare Holdings, Inc., in the United States District Court for the Southern District of New York, alleging that in 2022, FaZe Holdings breached a warrant agreement between FaZe Holdings and Alta. The Company is currently investigating this matter.

     

    The outcomes of pending litigations in which the Company is involved are necessarily uncertain as are the Company’s expenses in prosecuting and defending these actions. From time to time the Company may modify litigation strategy and/or the terms on which it retains counsel and other professionals in connection with such actions, which may affect the outcomes of and/or the expenses incurred in connection with such actions.

     

    The Company is subject to various other claims, lawsuits and other complaints arising in the ordinary course of business. The Company records provisions for losses when claims become probable, and the amounts are estimable. Although the outcome of such matters cannot be determined, it is the opinion of management that the final resolution of these matters will not have a material adverse effect on the Company’s financial condition, operations, or liquidity.

     

    15. Revenue and segmented information

     

    The CODM uses gross profit, as reviewed at periodic business review meetings, as the key measure of the Company’s results as it reflects the Company’s underlying performance for the period under evaluation to determine resource allocation. As of March 31, 2025, the Company was organized into the three operating segments, which also represent its three reportable segments: Teams, Agency and Software-as-service (SaaS) + Advertising.

     

    20
     

     

     

    Revenue, cost of sales and gross profit for the Company’s operating and reportable segments, disaggregated into geographic locations, are as follows:

    Schedule of disaggregated into geographic regions 

                     
       Three months ended March 31, 2025 
    Segment  United Kingdom   USA   Spain   Total 
    Revenue                    
    Teams  $-   $9,466,934   $-   $9,466,934 
    Agency   229,706    2,070,329    -    2,300,035 
    SaaS + Advertising   -    7,718,318    1,624,372    9,342,690 
    Total Revenue   229,706    19,255,581    1,624,372    21,109,659 
    Cost of sales                    
    Teams   -    8,161,844    -    8,161,844 
    Agency   216,949    1,264,872    -    1,481,821 
    SaaS + Advertising   -    7,200,403    932,537    8,132,940 
    Total Cost of sales   216,949    16,627,119    932,537    17,776,605 
    Gross profit                    
    Teams   -    1,305,090    -    1,305,090 
    Agency   12,757    805,457    -    818,214 
    SaaS + Advertising   -    517,915    691,835    1,209,750 
    Total Gross profit  $12,757   $2,628,462   $691,835   $3,333,054 

     

                     
       Three months ended March 31, 2024 
    Segment  United Kingdom   USA   Spain   Total 
    Revenue                    
    Teams  $-   $2,562,953   $-   $2,562,953 
    Agency   378,649    2,564,208    -    2,942,857 
    SaaS + Advertising   -    11,442,510    779,904    12,222,414 
    Total Revenue   378,649    16,569,671    779,904    17,728,224 
    Cost of sales                    
    Teams   -    1,581,570    -    1,581,570 
    Agency   250,632    2,160,674    -    2,411,306 
    SaaS + Advertising   -    10,261,585    80,606    10,342,191 
    Total Cost of sales   250,632    14,003,829    80,606    14,335,067 
    Gross profit                    
    Teams   -    981,383    -    981,383 
    Agency   128,017    403,534    -    531,551 
    SaaS + Advertising   -    1,180,925    699,298    1,880,223 
    Total Gross profit  $128,017   $2,565,842   $699,298   $3,393,157 

     

    Management does not evaluate operating segments using discrete asset information. The Company’s consolidated assets are generally shared across, and are not specifically ascribed to, operating and reportable segments.

     

    21
     

     

    Property and equipment, net, by geographic region, are summarized as follows:

    Schedule of property and equipment net by geographic region 

      

    March 31

    2025

      

    December 31,

    2024

     
    USA  $260,260   $297,727 
    United Kingdom   1,378    1,337 
    Spain   4,910    4,886 
    Total  $266,548   $303,950 

     

    16. Fair value measurements

     

    The carrying value of cash approximates fair value. The carrying amount of other current assets and liabilities, such as accounts and other receivables and accounts payable, approximates fair value due to the short-term maturity of the amounts, and such current assets and liabilities are considered Level 2 in the fair value hierarchy.

     

    The following tables summarize financial assets and liabilities measured at fair value on a recurring basis:

    Schedule of financial assets and liabilities measured at fair value on a recurring basis 

                     
       As of March 31, 2025 
    Description  Level 1   Level 2   Level 3   Total 
    Liabilities:                
    Warrant liability   -    -    8,991    8,991 
    Arbitration reserve   143,791    -    -    143,791 
    Convertible debt   -    -    11,859,762    11,859,762 

     

                     
       As of December 31, 2024 
    Description  Level 1   Level 2   Level 3   Total 
    Liabilities:                    
    Warrant liability   -    -    14,314    14,314 
    Arbitration reserve   199,374    -    -    199,374 
    Convertible debt   -    -    16,390,488    16,390,488 

     

    (a) Fair values measured on a non-recurring basis

     

    The Company’s non-financial assets, such as property and equipment, goodwill and intangible assets, are recorded at fair value upon a business combination and are remeasured at fair value only if an impairment charge is recognized. The Company’s investment, accounted for under the measurement alternative of ASC 321, is remeasured at fair value only upon an observable price change or if an impairment charge is recognized. The Company uses unobservable inputs to the valuation methodologies that are significant to the fair value measurements, and the valuations require management’s judgment due to the absence of quoted market prices. The Company determines the fair value of its held and used assets, goodwill and intangible assets using an income, cost or market approach as determined reasonable.

     

    17. Discontinued operations

     

    As discussed in Note 4, on March 1, 2024, the Company sold Complexity and recognized a gain on disposition of $3.0 million, resulting in Complexity meeting the requirements for presentation as discontinued operations. Prior to disposition, Complexity was part of the Teams operating and reportable segment.

     

    The Company recognized a pretax net loss of $1.4 million for the three months ended March 31, 2024, in net income (loss) from discontinued operations in the consolidated statements of operations and comprehensive loss in relation to Complexity. The pretax net loss of $1.4 million during the three months ended March 31, 2024, includes revenue of $1.0 million, cost of revenue of $0.9 million, and operating expenses of $1.5 million.

     

    Complexity had amortization and depreciation of $0.2 million for the three months ended March 31, 2024. Complexity did not have significant capital expenditures or significant noncash activity during the periods presented.

     

    18. Subsequent events

     

    Gigamoon CD – Disposal of Faze Media

     

    As previously disclosed, on November 13, 2024, the Company and Gigamoon entered into a senior secured convertible promissory note in the principal amount of $10 million (the “Gigamoon CD”). On April 2, 2025, GameSquare and Gigamoon entered into an exchange agreement, effective April 1, 2025, pursuant to which, the parties agreed to accelerate the exercise date under the Gigamoon CD to April 1, 2025. As a result, on April 1, 2025, GameSquare transferred the 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc. to Gigamoon. This represented all of the remaining shares of Faze Media held by the Company, resulting in disposal of Faze Media. As there was no formal plan in place to dispose of Faze Media and the disposal was contingent upon the option holder exercising its option to acquire the remaining shares of Faze Media, which was not in the Company’s control, the held for sale criteria was not met as of the balance sheet date. The Company will reflect Faze Media as discontinued operations in its second quarter financial statements when the sale occurred.

     

    22
     

     

    ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

     

    Unless the context otherwise requires, all references in this section to the “Company,” “GameSquare,” “we,” “us,” or “our” refer to GameSquare Holdings, Inc. and its subsidiaries and/or the management and employees of the Company.

     

    The following discussion and analysis provide information which our management believes is relevant to an assessment and understanding of our results of operations and financial condition. This discussion and analysis should be read together with our audited consolidated financial statements and related notes included in Part I of this Form 10-Q. This discussion and analysis should also be read together with our financial information for the year ended and as of December 31, 2024. In addition to historical financial information, this discussion and analysis contains forward-looking statements that reflect our plans, estimates, and beliefs that involve risks, uncertainties and assumptions. As a result of many factors, such as those set forth under the “Cautionary Statement Regarding Forward-Looking Statements” elsewhere in this Form 10-Q, our actual results may differ materially from those anticipated in these forward-looking statements.

     

    Overview

     

    GameSquare is a vertically integrated, digital media, entertainment and technology company that connects global brands with gaming and youth culture audiences. GameSquare’s end-to-end platform includes Gaming Community Network (“GCN”), a digital media company focused on gaming and esports audiences, Zoned, a gaming and lifestyle marketing agency, Code Red, a UK based esports talent agency, FaZe, a lifestyle and media platform rooted in gaming and youth culture whose premium brand, talent network, and large audience can be monetized across a variety of products and services, Fourth Frame Studios, a creative production studio, Mission Supply, a merchandise and consumer products business, Frankly Media, programmatic advertising, Stream Hatchet, live streaming analytics, and Sideqik a social influencer marketing platform.

     

    GameSquare Holdings, Inc. (formerly Engine Gaming and Media, Inc.), (NASDAQ: GAME) completed its plan of arrangement (the “Arrangement”) with GameSquare Esports Inc. (“GSQ”) on April 11, 2023, resulting in the Company acquiring all the issued and outstanding securities of GSQ. At completion of the Arrangement Engine Gaming and Media, Inc. changed its name to GameSquare Holdings Inc.

     

    Brands

     

    FaZe

     

    FaZe a digitally native lifestyle and media brand founded and rooted in gaming and youth culture. FaZe is at the forefront of the global creator economy, which is an industry centered around innovative digital content development fueled by social media influencers, creators and businesses who monetize their content online. With a leading digital content platform created for and by Generation Z and Millennials, FaZe has established a highly engaged and growing global fanbase. FaZe produces engaging content, merchandise, consumer products and experiences, and create advertising and sponsorship programs for leading national brands. FaZe has several revenue streams including brand sponsorships, content, consumer products, and Esports.

     

    Zoned

     

    Zoned Gaming is a marketing agency dedicated to bridging the gap between gaming and pop-culture. They work with endemic and non-endemic brands alike, helping them identify their lane and build equity in the constantly changing world of gaming and esports.

     

    Code Red

     

    Code Red is an authentic esports media agency that is passionate about esports and video games. Since 2003, Code Red has produced major esports events, sourced, and hired esports and gaming talent, developed esports related content (that has gone out to over 1 million viewers), managed major esports teams, conducted a wide range of ongoing and ad-hoc strategic consultancy projects, and managed countless marketing campaigns.

     

    GCN

     

    GCN is a media group dedicated to gaming and esports. GCN builds bespoke strategy solutions for reaching young gaming & esports audiences from content creation to full-scale tournaments for any endpoint be it social, broadcast TV or live stream.

     

    Fourth Frame Studios

     

    Rooted in gaming, youth, and popular culture, Fourth Frame Studios is a multidisciplinary creative and production studio that specializes in telling stories for a multi-dimensional audience. Fourth Frame Studios builds meaningful and diverse content systems fueled by best-in-class creatives and production resources, that truly get what gamers and youth audiences want.

     

    23
     

     

    Mission Supply

     

    Mission Supply operates at the intersection of gaming, esports, and fashion design filling a need for fans seeking high quality merchandise that represents their favorite teams, organizations, and brands within the gaming ecosystem by providing merchandise and consumer product design, marketing, and sales consultation to brands and esports organizations seeking to reach large and growing gaming and youth demographics.

     

    Sideqik

     

    Sideqik, Inc. (“Sideqik”), is an influencer marketing platform that offers brands, direct marketers, and agencies tools to discover, connect and execute marketing campaigns with content creators. Sideqik’s end-to-end solutions offer marketers advanced capabilities to discover influencers with demographic and content filtering; connect and message influencers; share marketing collateral such as campaign briefs, photos, logos, videos; measure reach, sentiment, and engagement across all major social media platforms; and evaluate earned media value and return on investment across the entire campaign.

     

    Stream Hatchet

     

    Stream Hatchet is the leading provider of data analytics for the live streaming industry. With a suite of services, encompassing a user-friendly SaaS platform, custom reports, and strategic consulting, Stream Hatcher is a trusted guide for those navigating the dynamic landscape of live streaming. With up to seven years of historical data with minute-level granularity from 20 platforms, Stream Hatchet provides stakeholders in the live-streaming industry with powerful insights to drive innovation and growth. Stream Hatchet partners with a diverse clientele - from video game publishers and marketing agencies to esports organizers and teams - who rely on the company’s cutting-edge data analytics to optimize their marketing strategies, secure lucrative sponsorships, enhance esports performance, and build successful tournaments.

     

    Frankly Media

     

    Frankly Media provides comprehensive advertising products and services, including direct sales and programmatic ad support.

     

    Recent Developments

     

    Gigamoon CD Conversion

     

    As previously disclosed, on November 13, 2024, the Company and Gigamoon entered into a senior secured convertible promissory note in the principal amount of $10 million (the “Gigamoon CD”). On April 2, 2025, GameSquare and Gigamoon entered into an exchange agreement, effective April 1, 2025, pursuant to which, the parties agreed to accelerate the exercise date under the Gigamoon CD to April 1, 2025. As a result, on April 1, 2025, GameSquare transferred the 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc. to Gigamoon.

     

    Promissory Note

     

    On March 25, 2025, the Company entered into a secured promissory note with Blue & Silver Ventures, Ltd. The principal amount of $2 million under the promissory note is payable on demand and no later than July 1, 2025. The promissory note bears interest at a rate of ten percent (10%) per annum, with a default interest rate of fifteen percent (15%) per annum, and is payable on demand and no later than July 1, 2025 with the principal amount. The Company, at its option, may prepay the promissory note, in whole or in part, without a prepayment penalty of any kind.

     

    In connection with the promissory note, the Company entered into a security agreement, by and between the Company and Blue & Silver Ventures, Ltd. to provide a security interest in the assets of the Company to Blue & Silver Ventures, Ltd. in order to secure the obligations underlying the promissory note.

     

    Yorkville CD conversion and settlement

     

    On January 2, 2025, the Company announced that it has extinguished its outstanding convertible note and standby equity purchase agreement with Yorkville Advisors Global L.P. (“Yorkville”). Under the strategic transaction, GameSquare has issued a zero-coupon, 60-day promissory note to Yorkville associated with a prepayment penalty of $0.8 million. Additionally, all shares previously owned by Yorkville, were purchased by outside investors in block transactions that occurred on January 21, 2025.

     

    Gigamoon CD

     

    On November 13, 2024, the Company and Gigamoon entered into a senior secured convertible promissory note in the principal amount of $10 million (the “Gigamoon CD”). On December 15, 2024, the Company received cash of $10 million from Gigamoon for issuance of the Gigamoon CD.

     

    The Gigamoon CD bears an interest rate of 7.5% per annum, which automatically shall be increased to 10.0% in the event of an event of default. The Gigamoon CD has a maturity date of five years from the issuance, unless earlier accelerated upon the occurrence of an event of default upon the election of the holder. Interest shall accrue as of the issuance date and shall be payable by the Company on (i) each anniversary of such issuance date, and (ii) the earlier of (a) the maturity date and (b) the conversion or exchange of the Gigamoon CD. Interest payments under the Gigamoon CD are payable in the Company’s common stock, equal to the quotient of (a) the aggregate amount of any accrued and unpaid interest as of such payment date, and (b) the conversion price of $2.50 per common share.

     

    At the option of the holder, at any time on or after December 31, 2025, or upon an event of default or certain change of control events, the Gigamoon CD can be converted into either (i) GameSquare common stock at a conversion price of $2.50 per common share or (ii) exchanged for the 5,725,000 shares of Series A-1 Preferred Stock of Faze Media Inc. held by the Company.

     

    24
     

     

    Current Market Conditions

     

    GameSquare is pursuing organic growth opportunities, as well as M&A growth opportunities. From August 2020 to March 2025, the Company has completed five acquisitions and divested two non-core assets. GameSquare’s organic growth strategy focuses on growing audience and reach within its digital agencies, media network, and teams segments. GameSquare’s digital agencies, teams, and services segments serve the gaming and esports market, and more broadly sports and entertainment through content creation, audience development and growing brand relationships. The digital agency industry is highly fragmented, and these businesses are generally characterized by high revenue growth with healthy earnings before income, taxes, depreciation and amortization margins, which management believes positions the Company well for sustainable growth through organic efforts and presents significant opportunities to grow through accretive acquisitions.

     

    The Company has invested in its sales organization and continues to see significant growth in the number, and the size, of requests for proposals within its agency businesses. The Company’s financial profile compares very favorably against its esports peers, as well as other companies seeking to engage with youth audiences.

     

    The Company believes enterprise growth may come as a result of synergistic approaches to combining the strengths of its multiple SaaS companies that it can present as a unified offering to the market.

     

    The following is a summary of the Company’s financial performance highlights for the three months ended March 31, 2025 and 2024. This summary should be considered in the context of the additional disclosures in this MD&A which further highlight Company results by segment.

     

    Results of Operations

     

    The following table summarizes our results of operations for the three months ended March 31, 2025 compared to the three months ended March 31, 2024:

     

       Three months ended March 31,     
       2025   2024   Variance 
    Revenue  $21,109,659   $17,728,224   $3,381,435 
    Cost of revenue   17,776,605    14,335,067    3,441,538 
    Gross profit   3,333,054    3,393,157    (60,103)
    Operating expenses:               
    General and administrative   5,757,613    4,918,630    838,983 
    Selling and marketing   2,023,375    2,221,653    (198,278)
    Research and development   768,966    685,153    83,813 
    Depreciation and amortization   581,795    755,449    (173,654)
    Restructuring charges   577,871    -    577,871 
    Other operating expenses   745,377    1,093,420    (348,043)
    Total operating expenses   10,454,997    9,674,305    780,692 
    Loss from continuing operations   (7,121,943)   (6,281,148)   (840,795)
    Other income (expense), net:               
    Interest expense   (49,558)   (435,128)   385,570 
    Change in fair value of convertible debt carried at fair value   333,477    (106,601)   440,078 
    Change in fair value of warrant liability   5,347    37,257    (31,910)
    Arbitration settlement reserve   55,583    95,125    (39,542)
    Other income (expense), net   (73,780)   (117,270)   43,490 
    Total other income (expense), net   271,069    (526,617)   797,686 
    Loss from continuing operations before income taxes   (6,850,874)   (6,807,765)   (43,109)
    Income tax benefit   -    -    - 
    Net loss from continuing operations   (6,850,874)   (6,807,765)   (43,109)
    Net income (loss) from discontinued
    operations
       (322,862)   1,546,817    (1,869,679)
    Net loss   (7,173,736)   (5,260,948)   (1,912,788)
    Net loss attributable to non-
    controlling interest
       2,018,132    -    2,018,132 
    Net loss attributable to attributable to GameSquare Holdings, Inc.  $(5,155,604)  $(5,260,948)  $105,344 

     

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    Revenue

     

    The following tables disaggregate revenue by revenue stream and geographic region for the three months ended March 31, 2025, and 2024.

     

       Three months ended March 31, 2025 
    Segment  United Kingdom   USA   Spain   Total 
    Revenue                    
    Teams  $-   $9,466,934   $-   $9,466,934 
    Agency   229,706    2,070,329    -    2,300,035 
    SaaS + Advertising   -    7,718,318    1,624,372    9,342,690 
    Total Revenue   229,706    19,255,581    1,624,372    21,109,659 
    Cost of sales                    
    Teams   -    8,161,844    -    8,161,844 
    Agency   216,949    1,264,872    -    1,481,821 
    SaaS + Advertising   -    7,200,403    932,537    8,132,940 
    Total Cost of sales   216,949    16,627,119    932,537    17,776,605 
    Gross profit                    
    Teams   -    1,305,090    -    1,305,090 
    Agency   12,757    805,457    -    818,214 
    SaaS + Advertising   -    517,915    691,835    1,209,750 
    Total Gross profit  $12,757   $2,628,462   $691,835   $3,333,054 

     

       Three months ended March 31, 2024 
    Segment  United Kingdom   USA   Spain   Total 
    Revenue                    
    Teams  $-   $2,562,953   $-   $2,562,953 
    Agency   378,649    2,564,208    -    2,942,857 
    SaaS + Advertising   -    11,442,510    779,904    12,222,414 
    Total Revenue   378,649    16,569,671    779,904    17,728,224 
    Cost of sales                    
    Teams   -    1,581,570    -    1,581,570 
    Agency   250,632    2,160,674    -    2,411,306 
    SaaS + Advertising   -    10,261,585    80,606    10,342,191 
    Total Cost of sales   250,632    14,003,829    80,606    14,335,067 
    Gross profit                    
    Teams   -    981,383    -    981,383 
    Agency   128,017    403,534    -    531,551 
    SaaS + Advertising   -    1,180,925    699,298    1,880,223 
    Total Gross profit  $128,017   $2,565,842   $699,298   $3,393,157 

     

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    Key Components and Comparison of Results of Operations

     

    Three months ended March 31, 2025 and 2024

     

    Revenue

     

    Revenues for the three months ended March 31, 2025, were $21.1 million, in comparison to $17.8 million for the same period in 2024. The increase was primarily related to the acquisition of FaZe on March 7, 2024 and FaZe only being in last 24 days in the prior year period.

     

    Team Revenue

     

    Teams revenue for the three months ended March 31, 2025, was $9.5 million, in comparison to $2.6 million for the same period in 2024. The increase was primarily related to the acquisition of FaZe on March 7, 2024 and FaZe only being in last 24 days in the prior year period.

     

    Agency Revenue

     

    Agency revenue for the three months ended March 31, 2025, was $2.9 million, in comparison to $2.3 million for the same period in 2024. The variance between the periods was not significant.

     

    Software-as-a-service (“SaaS”) + Advertising revenue

     

    SaaS + Advertising revenue for the three months ended March 31, 2025, was $9.3 million, in comparison to $12.2 million for the same period in 2024. The decrease was related to decline in our programmatic advertising business of approximately $3 million.

     

    Cost of Sales

     

    Cost of sales for the three months ended March 31, 2025, was $17.8 million, in comparison to $14.3 million for the same period in 2024. The increase was primarily related to an increase in revenue associated with the acquisition of FaZe discussed above, and varying margins of the Company product mix.

     

    Operating expenses

     

    General and administrative

     

    General and administrative expenses for the three months ended March 31, 2025, was $5.8 million, in comparison to $4.9 million for the same period in 2024. The increase was primarily related to our acquisition of Faze as discussed above.

     

    Selling and marketing

     

    Selling and marketing expenses for the three months ended March 31, 2025, was $2.0 million, in comparison to $2.2 million for the same period in 2024. The decrease was due to a $0.3 million reduction in third party marketing costs between the two periods.

     

    Research and development

     

    Research and development expenses for the three months ended March 31, 2025, was $0.8 million, in comparison to $0.7 million for the same period in 2024. The variance between the periods was not significant.

     

    Depreciation and amortization

     

    Depreciation and amortization for the three months ended March 31, 2025, was $0.6 million, in comparison to $0.8 million for the same period in 2024. The decrease was primarily related to intangible asset impairments taken at December 31, 2024, reducing the go forward amortization as compared to the same period in the prior year.

     

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    Restructuring charges

     

    Restructuring charges for the three months ended March 31, 2025, were $0.6 million, in comparison to $0 for the same period in 2024. The increase was due to more continued restructuring and further operational integration post FaZe acquisition.

     

    Other operating expenses

     

    Other operating expenses for the three months ended March 31, 2025, was $0.7 million, in comparison to $1.1 million for the same period in 2024. Other operating expenses between the quarters consisted solely of transaction related expenses. The Company incurred transaction costs in the 2025 period connected to the disposal of Faze Media Inc. on April 1, 2025, in addition to a couple of M&A opportunities that were pursued during the quarter but ultimately did not sign. The 2024 period included transaction costs related to the acquisition of FaZe and disposal of Complexity.

     

    Other income and expenses

     

    Interest expense, net

     

    Interest expense, net for the three months ended March 31, 2025, was $0.1 million, in comparison to $0.4 million for the same period in 2024. The reduction of interest expense, net was due to interest income on the promissory notes from the disposal of Complexity on March 1, 2024 and Frankly Media assets on May 31, 2024. The 2023 period only had one month of interest income on the Complexity promissory note and no interest on the Frankly Media promissory note.

     

    Change in fair value of convertible debt carried at fair value

     

    Change in fair value of convertible debt income (expense) for the three months ended March 31, 2025, was $0.3 million, in comparison to $(0.1) million for the same period in 2024. The variance between the periods was not significant.

     

    Change in fair value of warrant liability

     

    Change in fair value of warrant liability income (expense) for the three months ended March 31, 2025, was $5 thousand, in comparison to $37 thousand for the same period in 2024. The variance between the periods was not significant.

     

    Arbitration settlement reserve

     

    Arbitration settlement reserve income (expense) for the three months ended March 31, 2025, was $0.1 million, in comparison to $0.1 million for the same period in 2023. The variance between the periods was not significant.

     

    Other income (expense), net

     

    Other income (expense) for the three months ended March 31, 2025, was $(0.1) million, in comparison to $(0.1) million for the same period in 2024. The variance between the periods was not significant.

     

    Net income (loss) from discontinued operations

     

    Net income (loss) from discontinued operations for the three months March 31, 2025, was $(0.3) million, in comparison to a net income of $1.5 million for the same period in 2024. The decrease in net income was primarily related to gain on disposal of Complexity of $3.0 million in the 2024 period partially offset by net loss from operations of Complexity of $1.4 million.

     

    Management’s use of Non-GAAP Measures

     

    This MD&A contains certain financial performance measures, including “EBITDA” and “Adjusted EBITDA,” that are not recognized under accounting principles generally accepted in the United States of America (“GAAP”) and do not have a standardized meaning prescribed by GAAP. As a result, these measures may not be comparable to similar measures presented by other companies. For a reconciliation of these measures to the most directly comparable financial information presented in the Financial Statements in accordance with GAAP, see the section entitled “Reconciliation of Non-GAAP Measures” below.

     

    We believe EBITDA is a useful measure to assess the performance of the Company as it provides more meaningful operating results by excluding the effects of expenses that are not reflective of our underlying business performance and other one-time or non-recurring expenses. We define “EBITDA” as net income (loss) before (i) depreciation and amortization; (ii) income taxes; and (iii) interest expense.

     

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    Adjusted EBITDA

     

    We believe Adjusted EBITDA is a useful measure to assess the performance of the Company as it provides more meaningful operating results by excluding the effects of expenses that are not reflective of our underlying business performance and other one-time or non-recurring expenses. We define “Adjusted EBITDA” as EBITDA adjusted to exclude extraordinary items, non-recurring items and other non-cash items, including, but not limited to (i) share based compensation expense, (ii) transaction costs related to merger and acquisition activities, (iii) arbitration settlement reserves and other non-recurring legal settlement expenses, (iv) restructuring costs, primarily comprised of employee severance resulting from integration of acquired businesses, (v) impairment of goodwill and intangible assets, (vi) gains and losses on extinguishment of debt, (vii) change in fair value of assets and liabilities adjusted to fair value on a quarterly basis, (viii) gains and losses from discontinued operations, and (ix) Net income (loss) attributable to non-controlling interest.

     

    Reconciliation of Non-GAAP Measures

     

    A reconciliation of Adjusted EBITDA to the most directly comparable measure determined under US GAAP is set out below.

     

       Three months ended March 31, 
       2025   2024 
    Net loss  $(7,173,736)  $(5,260,948)
    Interest expense   49,558    435,128 
    Amortization and depreciation   581,795    755,449 
    Share-based payments   28,998    419,228 
    Transaction costs   745,377    1,093,420 
    Arbitration settlement reserve   (55,583)   (95,125)
    Restructuring costs   577,871    - 
    Change in fair value of warrant liability   (5,347)   (37,257)
    Change in fair value of convertible debt carried at fair value   (333,477)   106,601 
    Gain on disposition of subsidiary   298,382    (3,009,891)
    Loss from discontinued operations   24,480    1,463,074 
    Net loss attributable to non-controlling interest   2,018,132    - 
    Net loss attributable to non-controlling interest (adjustment for NCI share of add backs to Adjusted EBITDA)   (164,561)   - 
    Adjusted EBITDA  $(3,408,111)  $(4,130,321)

     

    Liquidity and Capital Resources

     

    Overview

     

    The financial statements have been prepared on a going-concern basis, which assumes the realization of assets and liquidation of liabilities in the normal course of business. Continuing operations, as intended, are dependent on management’s ability to raise required funding through future equity issuances, its ability to acquire business interests and develop profitable operations or a combination thereof, which is not assured, given today’s volatile and uncertain financial markets. We may revise programs depending on our working capital position.

     

    Our approach to managing liquidity risk is to ensure that we will have sufficient liquidity to meet liabilities when due. Our liquidity and operating results may be adversely affected if our access to the capital market is hindered, whether as a result of a downturn in stock market conditions generally or as a result of conditions specific to the Company.

     

    We regularly evaluate our cash position to ensure preservation and security of capital as well as maintenance of liquidity. As we do not presently generate sufficient revenue to cover costs, managing liquidity risk is dependent upon the ability to reduce monthly operating cash outflow and secure additional financing. The recoverability of the carrying value of the assets and our continued existence is dependent upon our ability to raise financing in the near term, and ultimately the achievement of profitable operations.

     

    As of March 31, 2025, cash and restricted cash totaled $5.8 million, compared to $13.1 million as of December 31, 2024.

     

    29
     

     

    While management has been historically successful in raising the necessary capital, it cannot provide assurance that it will be able to execute its business strategy or be successful in future financing activities.

     

    Our ability to maintain sufficient liquidity could be affected by various risks and uncertainties including, but not limited to, our ability to raise additional funds through financing, those related to consumer demand and acceptance of our products and services, our ability to collect payments as they become due, achieving our internal forecasts and objectives, the economic conditions of the United States and abroad.

     

    Sources and Uses of Cash

     

    Since inception, we have financed our operations primarily by issuing equity and debt. As of March 31, 2025, our principal sources of liquidity were our cash and accounts receivable in the amount of $4.7 million and $18.3 million, respectively, and available borrowings under our line of credit as well as new debt and/or equity issuances.

     

    As discussed in recent developments above, we obtained gross proceeds of $10.0 million from the Gigamoon CD issued in December 2024.

     

    Operating Activities

     

    Net cash used in operating activities was $8.6 million during the three months ended March 31, 2025, compared with $8.0 million used in operating activities in the comparative period. The use of funds in operating activities is described in the Results of Operations section above.

     

    Investing Activities

     

    Net cash used in investing activities was $0.4 million for the three months ended March 31, 2025.

     

    Net cash provided by investing activities was $2.7 million for the three months ended March 31, 2024.

     

    Financing Activities

     

    Net cash provided by financing activities was $1.5 million for the three months ended March 31, 2025, which was primarily due $2 million promissory note issued on March 25, 2025, as discussed in the recent developments section. Net cash provided by financing activities was $9.5 million for the three months ended March 31, 2024, which was primarily due to PIPE Financing on March 7, 2024 of $10 million.

     

    Commitments and Contingencies

     

    Management commitments

     

    The Company is party to certain management contracts. These contracts require payments of approximately $0.6 million to be made upon the occurrence of a change in control and termination without cause to certain officers of the Company. The Company is also committed to payments upon termination without cause of approximately $1.1 million pursuant to the terms of these contracts. As a triggering event has not taken place, these amounts have not been recorded in these consolidated financial statements.

     

    Former activities

     

    The Company was previously involved in oil and gas exploration activities in Canada, the United States and Colombia. The Company ceased all direct oil and gas exploration activities in 2014. While management estimated that the exposure to additional liabilities from its former oil and gas activities over and above the reclamation deposits held in trust for the Alberta Energy Regulator of $0.3 million to be remote, the outcome of any such contingent matters is inherently uncertain.

     

    Litigation and arbitration

     

    We are subject to various claims, lawsuits and other complaints arising in the ordinary course of business. We record provisions for losses when claims become probable, and the amounts are estimable. Although the outcome of such matters cannot be determined, it is the opinion of management that the final resolution of these matters will not have a material adverse effect on our financial condition, operations, or liquidity.

     

    30
     

     

    Critical Accounting Policies

     

    Revenue recognition

     

    Revenue is measured based on the consideration specified in a contract with a customer. The Company recognizes revenue when it transfers control of its services to a customer.

     

    The following provides information about the nature and timing of the satisfaction of performance obligations in contracts with customers, including significant payment terms and related revenue recognition policies:

     

    Brand Sponsorships

     

    The Company offers advertisers a full range of promotional vehicles, including but not limited to online advertising, livestream announcements, event content generation, social media posts, logo placement on the Company’s official merchandise, and special appearances of members of the Company’s talent roster. The Company’s brand sponsorship agreements may include multiple services that are capable of being individually distinct; however the intended benefit is an association with the Company’s brand, and the services are not distinct within the context of the contracts. Revenues from brand sponsorship agreements are recognized ratably over the contract term. Payment terms and conditions vary, but payments are generally due periodically throughout the term of the contract. In instances where the timing of revenue recognition differs from the timing of billing, management has determined the brand sponsorship agreements generally do not include a significant financing component.

     

    Content

     

    The Company and its talent roster generate and produce original content which the Company monetizes through Google’s AdSense service. Revenue is variable and is earned when the visitor views or “clicks through” on the advertisement. The amount of revenue earned is reported to the Company monthly and is recognized upon receipt of the report of viewership activity. Payment terms and conditions vary, but payments are generally due within 30 to 45 days after the end of each month.

     

    The Company grants exclusive licenses to customers for certain content produced by the Company’s talent. The Company grants the customer a license to the intellectual property, which is the content and its use in generating advertising revenues, for a pre-determined period, for an amount paid by the customer, in most instances, upon execution of the contract. The Company’s only performance obligation is to license the content for use in generating advertising revenues, and the Company recognizes the full contract amount at the point at which the Company provides the customer access to the content, which is at the execution of the contract. The Company has no further performance obligations under these types of contracts and does not anticipate generating any additional revenue from these arrangements apart from the contract amount.

     

    Consumer Products

     

    The Company earns consumer products revenue from sales of the Company’s consumer products on the Company’s website or at live or virtual events. Revenues are recognized at a point in time, as control is transferred to the customer upon shipment. The Company offers customer returns and discounts through a third-party distributor and accounts for this as a reduction to revenue. The Company does not offer loyalty programs or other sales incentive programs that are material to revenue recognition. Payment is due at the time of sale. The Company has outsourced the design, manufacturing, fulfillment, distribution, and sale of the Company’s consumer products to a third party in exchange for royalties based on the amount of revenue generated. Management evaluated the terms of the agreement to determine whether the Company’s consumer products revenues should be reported gross or net of royalties paid. Key indicators that management evaluated in determining whether the Company is the principal in the sale (gross reporting) or an agent (net reporting) include, but are not limited to:

     

      ● the Company is the party that is primarily responsible for fulfilling the promise to provide the specified good or service,
         
      ● the Company has inventory risk before the good is transferred to the customer, and
         
      ● the Company is the party that has discretion in establishing pricing for the specified good or service.

     

    Based on management’s evaluation of the above indicators, the Company reports consumer products revenues on a gross basis.

     

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    Esports

     

    League Participation: Generally, The Company has one performance obligation—to participate in the overall Esport event—because the underlying activities do not have standalone value absent the Company’s participation in the tournament or event. Revenue from prize winnings and profit-share agreements is variable and is highly uncertain. The Company recognizes revenue at the point in time when the uncertainty is resolved.

     

    Player Transfer Fees: Player transfer agreements include a fixed fee and may include a variable fee component. The Company recognizes the fixed portion of revenue from transfer fees upon satisfaction of the Company’s performance obligation, which coincides with the execution of the related agreement. The variable portion of revenue is considered highly uncertain and is recognized at the point in time when the uncertainty is resolved.

     

    Licensing of Intellectual Property: The Company’s licenses of intellectual property generate royalties that are recognized in accordance with the royalty recognition constraint. That is, royalty revenue is recognized at the time when the sale occurs.

     

    Talent representation service revenues

     

    Talent representation service revenue is recorded on completion of the event in which the talent management service has been provided.

     

    Influencer promotional fees

     

    Influencer marketing and promotional fees are recognized over the period during which the services are performed. Revenue and income from custom service contracts are determined on the percentage of completion method, based on the ratio of contract timepassed in the reporting period over estimated total length of the contract.

     

    Consulting fees and other revenues

     

    Consulting fees and other revenues are recognized when the services have been performed.

     

    Software-as-a-service

     

    The Company enters into license agreements with customers for its content management system, video software, and mobile applications (Frankly), e-sports data platform (Stream Hatchet) and an influencer marketing platform (SideQik). These license agreements, generally non-cancellable, without paying a termination penalty, and multiyear, provide the customer with the right to use the Company’s application solely on a Company-hosted platform or, in certain instances, on purchased encoders. The license agreements also entitle the customer to technical support.

     

    Revenue from these license agreements is recognized ratably over the license term. Early termination fees are recognized when a customer ceases use of agreed upon services prior to the expiration of their contract. These fees are recognized in full on the date the customer has completed their migration of the Company’s solutions and there is no continuing service obligation to the customer.

     

    The Company charges its customers for the optional use of its content delivery network to stream and store videos. The revenue is recognized as earned based on the actual usage because it has stand-alone value and delivery is in control of the customer. The Company also charges its customers for the use of its ad serving platform to serve ads under local advertising campaigns. The Company reports revenue as earned based on the actual usage.

     

    32
     

     

    Advertising

     

    Under national advertising agreements with advertisers, the Company sources, creates, and places advertising campaigns that run across the Company’s network of publisher sites. National advertising revenue, net of third-party costs, is shared with publishers based on their respective contractual agreements. The Company invoices national advertising amounts due from advertisers and remits payments to publishers for their share. Depending on the agreement with the publisher, the obligation to remit payment to the publisher is based on either billing to the advertiser or the collection of cash from the advertiser.

     

    National advertising revenue is recognized in the period during which the ad impressions are delivered. The Company reports revenue earned through national advertising agreements either on a net or gross basis. The Company applies judgement in recognizing revenue earned through national advertising agreements on a net or gross basis based on the criteria as disclosed below.

     

    Under national advertising agreements wherein the Company does not bear inventory risk and only has credit risk on its portion of the revenue, national advertising revenues are accounted for on a net basis and the publisher is identified as the customer. In select national advertising agreements with its publishers, the Company takes on inventory risk and additional credit risk. Under these agreements, the Company either a) provides the publisher with a guaranteed minimum gross selling price per advertising unit delivered, wherein the greater of the actual selling price or guaranteed minimum selling price is used in determining the publisher’s share or b) provides the publisher with a fixed rate per advertising unit delivered, wherein the publisher is paid the fixed rate per advertising unit delivered irrespective of the actual selling price. Under these national advertising agreements, national advertising revenues are accounted for on a gross basis with the advertiser identified as the customer and the publisher identified as a supplier, with amounts billed to the advertiser reported as revenue and amounts due to the publisher reported as a revenue sharing expense, within expenses.

     

    Also included in advertising revenue is advertising revenue generated by the Company’s various owned and operated properties.

     

    The Company assesses its revenue arrangements against specific criteria in order to determine if it is acting as principal or agent. When the Company acts in the capacity of an agent rather than as the principal in a transaction, the revenue recognized is the net amount of commission made by the Company.

     

    Deferred revenue consists of customer advances for Company services to be rendered that will be recognized as income in future periods.

     

    Income taxes

     

    Income tax on the profit or loss for the periods presented comprises current and deferred tax. Income tax is recognized in profit or loss except to the extent that it relates to items recognized directly in equity, in which case it is recognized in equity.

     

    Current tax expense is the expected tax payable on the taxable income for the year, using tax rates enacted or substantively enacted at year end, adjusted for amendments to tax payable with regards to previous years.

     

    Deferred tax is provided using the liability method, providing for temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for taxation purposes. Deferred tax is not recognized for the following temporary differences: the initial recognition of goodwill; the initial recognition of assets or liabilities in a transaction that is not a business combination and that affects neither accounting nor taxable profit; and differences relating to investments in subsidiaries, associates, and jointly controlled entities to the extent that they will probably not reverse in the foreseeable future. The amount of deferred tax provided is based on the expected manner of realization or settlement of the carrying amount of assets and liabilities, using tax rates enacted or substantively enacted at the financial position reporting date applicable to the period of expected realization or settlement.

     

    A deferred tax asset is recognized only to the extent that it is probable that future taxable profits will be available against which the asset can be utilized.

     

    Deferred tax assets and liabilities are offset when there is a legally enforceable right to set off current tax assets against current tax liabilities and when they relate to income taxes levied by the same taxation authority and the Company intends to settle its current tax assets and liabilities on a net basis.

     

    33
     

     

    Investments

     

    Investments in and advances to entities or joint ventures in which the Company has significant influence, but less than a controlling financial interest, are accounted for using the equity method. Significant influence is generally presumed to exist when the Company owns an interest between 20% and 50% and exercises significant influence.

     

    In accordance with ASC 321 “Investments—Equity Securities” (“ASC 321”), equity securities which the Company has no significant influence (generally less than a 20% ownership interest) with readily determinable fair values are accounted for at fair value based on quoted market prices. Equity securities without readily determinable fair values are accounted for either at fair value or using the measurement alternative which is at cost minus impairment, if any, plus or minus changes resulting from observable price changes in orderly transactions for the identical or a similar investment of the same issuer. All gains and losses on investments in equity securities are recognized in the consolidated statements of operations and comprehensive loss.

     

    Equity securities accounted for under the measurement alternative, the Company assesses the securities for impairment indicators, at least annually, or more frequently if there are any indicators of impairment. If the assessment indicates that the fair value of the investment is less than its carrying value, the investment is impaired and an impairment charge equal to the excess of the carrying value over the related fair value of the investment will be recorded.

     

    Business combinations

     

    The results of businesses acquired in a business combination are included in the Company’s consolidated financial statements from the date of the acquisition. The Company uses the acquisition method of accounting and allocates the purchase price to the identifiable assets and liabilities of the relevant acquired business at their acquisition date fair values. Any excess consideration over the fair value of assets acquired and liabilities assumed is recognized as goodwill. The allocation of the purchase price in a business combination requires the Company to perform valuations with significant judgment and estimates, including the selection of valuation methodologies, estimates of future revenue, costs and cash flows, discount rates and selection of comparable companies. The Company engages the assistance of valuation specialists in concluding on fair value measurements in connection with determining fair values of assets acquired and liabilities assumed in a business combination. As a result, during the measurement period, which may be up to one year from the acquisition date, the Company records adjustments to the assets acquired and liabilities assumed with the corresponding offset to goodwill. Upon the conclusion of the measurement period or final determination of the values of assets acquired or liabilities assumed, whichever comes first, any subsequent adjustments are recorded to the consolidated statements of operations. Transaction costs associated with business combinations are expensed as incurred and are included in selling, general and administrative expense in the consolidated statements of operations.

     

    Impairment of long-lived assets and goodwill

     

    Long-lived assets consist of property and equipment, right-of-use assets and intangible assets. The Company assesses for impairment of asset groups, including intangible assets, at least annually, or more frequently if there are any indicators for impairment.

     

    Goodwill and indefinite life intangible assets are tested for impairment annually or when there is an indication that the asset may be impaired.

     

    When a triggering event that occurred during the reporting period is identified, or when the annual impairment test is required, the Company may first assess qualitative factors to determine whether it is more likely than not that goodwill is impaired. If the Company determines it is more likely than not that goodwill is not impaired, an impairment test is not necessary. If an impairment test is necessary, management estimates the fair value of the Company. If the carrying value of the Company exceeds its fair value, goodwill is determined to be impaired, and an impairment charge equal to the excess of the carrying value over the related fair value of the Company will be recorded. If the qualitative assessment indicates that it is more likely than not that goodwill is not impaired, further testing is unnecessary.

     

    34
     

     

    Fair value option for convertible debt

     

    The Company elected the Fair Value Option (“FVO”) for recognition of its convertible debt as permitted under ASC 825, Financial Instruments. Under the FVO, the Company recognizes the convertible debt at fair value with changes in fair value recognized in earnings. The FVO may be applied instrument by instrument, but it is irrevocable. As a result of applying the FVO, any direct costs and fees related to the convertible debt is recognized in operating expense in the consolidated statements of operations and comprehensive loss as incurred and not deferred. Changes in fair value of the convertible debt is recognized as a separate line in the consolidated statements of operations and comprehensive loss.

     

    Contingencies

     

    The Company estimates loss contingencies in accordance with ASC 450-20, Loss Contingencies, which states that a loss contingency shall be accrued by a charge to income if both of the following conditions are met: (i) information available before the consolidated financial statements are issued or are available to be issued indicates that it is probable that a liability had been incurred at the date of the consolidated financial statements and (ii) the amount of loss can be reasonably estimated. Management regularly evaluates current information available to determine whether such accruals should be adjusted and whether new accruals are required.

     

    Off-Balance Sheet Arrangements

     

    We do not have any off-balance sheet arrangements that have, or are reasonably likely to have, a current or future material effect on the results of operations or financial condition of the Company including, without limitation, such considerations as liquidity and capital resources.

     

    Critical Accounting Policies and Estimates

     

    Our discussion and analysis of our financial condition and results of operations are based upon our condensed consolidated financial statements, which have been prepared in accordance with GAAP. The preparation of our condensed consolidated financial statements and related disclosures requires us to make estimates, assumptions, and judgments as of the balance sheet date that affect the reported amounts of assets, liabilities, revenues, costs and expenses and related disclosures. Our actual results may differ from these estimates under different assumptions and conditions.

     

    Recent Accounting Pronouncements

     

    See Note 3 to our condensed consolidated financial statements included in this Quarterly Report on Form 10-Q for a description of recently adopted accounting pronouncements and recently issued accounting pronouncements not yet adopted, the timing of their adoptions and our assessment, to the extent we have made one, of their potential impact on our financial condition and results of operations.

     

    ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

     

    The Company is a smaller reporting company as defined by Rule 12b-2 of the Exchange Act and is not required to provide the information required under this Item.

     

    ITEM 4. CONTROLS AND PROCEDURES

     

    Disclosure Controls and Procedures

     

    Disclosure controls and procedures are controls and other procedures that are designed to ensure that information required to be disclosed in our reports filed or submitted under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in our reports filed or submitted under the Exchange Act is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial Officer, to allow timely decisions regarding required disclosure.

     

    35
     

     

    As required by Rules 13a-15 and 15d-15 under the Exchange Act, our management carried out an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures under the supervision of our Chief Executive Officer and our Chief Financial Officer and concluded that our disclosure controls and procedures were not effective as of March 31, 2024. Material weaknesses relating to the Design and Implementation of Control Activities and Monitoring Activities were identified. The Company did not have sufficient resources with the relevant expertise to perform an effective risk assessment process, design and implement controls supported by documentation and provide evidence that such controls designed was based on the COSO Framework.

     

    The material weaknesses in risk assessment, control activities and monitoring activities contributed to the following material weaknesses: (i) the Company did not complete a documented risk assessment, and (ii) the Company did not identify all risks and design relevant controls related to system of internal controls. As a consequence of the aggregation of the foregoing deficiencies in the Company’s DC&P and ICFR design, the Company did not have effective control activities related to the design of process-level and management review control activities. Aside from these deficiencies, management believes that the Company’s condensed consolidated financial statements for three months ended March 31, 2025, present fairly in all material respects, the Company’s financial position, results of operations, changes in shareholders’ equity and cash flows in accordance with U.S GAAP. The Company does not believe and is not aware of any circumstance in which the potential weaknesses have impacted the Company’s financial reporting and as a result, there were no material adjustments to the Company’s condensed consolidated financial statements for the three months ended March 31, 2025. In addition, there were no changes to previously released financial results. However, if the collective deficiencies were deemed to create a material weakness, a material misstatement to our consolidated financial statements might not be prevented or detected on a timely basis.

     

    Management’s Remediation Measures

     

    To address the deficiencies identified, management, with oversight of the Audit Committee, has implemented, or will implement, remediation measures to further address the deficiencies in the design of its DC&P and ICFR. The Company intends to complete such remedial measures by December 31, 2026. Management has also performed an initial risk assessment using a top-down, risk-based approach with respect to the risks of material misstatement of the consolidated financial statements. In addition, compensating controls have been applied to a number of areas where the risks of material misstatement are considered moderate to high. The Company is engaging outside resources to strengthen the business process documentation and help with management’s self-assessment and testing of internal controls. Although the Company can give no assurance that these actions will remediate these deficiencies or that additional deficiencies or a material weaknesses will not be identified in the future, management believes the foregoing efforts will, when implemented, strengthen our DC&P and ICFR. Management will take additional remedial actions as necessary as they continue to evaluate and work to improve the Company’s control environment.

     

    Changes in Internal Control Over Financial Reporting

     

    There were no changes in the Company’s internal control over financial reporting that occurred during the three months ended March 31, 2025 that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.

     

    36
     

     

    PART II - OTHER INFORMATION

     

    ITEM 1. LEGAL PROCEEDINGS

     

    Allinsports - In April 2020, Engine announced its renegotiation of the acquisition of Allinsports. The revised purchase agreement provided for the acquisition of 100% of Allinsports in exchange for the issuance of 241,666 common shares of the Engine and other considerations, including payments of $1,200,000 as a portion of the purchase consideration. In September 2020, Engine advised the shareholders of Allinsports that closing conditions of the transaction, including the requirement to provide audited financial statements, had not been satisfied.

     

    In response, in November 2020, the shareholders of Allinsports commenced arbitration in Alberta, Canada seeking, among other things, to compel Engine to complete the acquisition of Allinsports without the audited financial statements, and to issue 241,666 common shares of Engine to those shareholders. As alternative relief, the shareholders of Allinsports sought up to $20.0 million in damages. A hearing in this matter was held in May of 2021, and by a decision dated September 30, 2021, the Arbitrator determined that the closing of the transaction had previously occurred and directed Engine to issue 241,666 common shares. In conjunction with completion of the Arrangement, the Company assumed this obligation to issue 241,666 common shares. The Company has not yet issued the shares and is pursuing relief against Allinsports shareholders for various alleged breaches of the share purchase agreement. The Company recognized a liability for the arbitration ruling of $1.5 million, which represented the fair value of the common shares directed to be delivered as of April 11, 2023, the closing date of the Arrangement. The liability is recorded as arbitration reserve on the Company’s consolidated balance sheets. This liability will be adjusted to fair value at the end of each reporting period.

     

    Promissory Note Recovery - By Order to Continue dated May 5, 2022, Engine was substituted in as the plaintiff in a matter pending in the Ontario Superior Court of Justice, seeking recovery of $2.1 million (€1.9 million) of principal and additional amounts of accrued interest under promissory notes acquired by Engine. The matter is in the discovery stage.

     

    SPAC Complaint - A complaint has been filed in Delaware Chancery Court against several former directors of Faze Holdings, Inc.’s predecessor, B Riley 150 Merger Corp., and several other B Riley affiliated entities, challenging the disclosures made in connection with the July 2022 merger between B. Riley 150 Merger Corp. and Faze Holdings, Inc. The Company has indemnification obligations to the former B. Riley 150 Merger Corp. directors. Under the terms of a proposed settlement agreement, B. Riley and the Company will each contribute a total of $1,050,000 of cash and Company common stock to resolve the matter. The terms of the proposed settlement of this matter are currently being reviewed by the Delaware Chancery Court.

     

    Villanueva v. Faze Clan, Inc. - On June 20, 2024, Plaintiff Harold Villanueva (“Plaintiff”) filed a Complaint in the California Superior Court for the County of Los Angeles, seeking damages against FaZe Clan, Inc. and other parties. Plaintiff asserts causes of action for (1) Negligence, (2) Negligent Hiring, Retention, and Supervision, and (3) Premises Liability in connection with injuries alleged incurred on FaZe Clan’s premises. FaZe Clan has denied liability for the alleged injuries and this matter is in the discovery stage. FaZe Clan’s insurer is providing defense of these claims pursuant to a reservation of rights letter.

     

    Alta Partners v. FaZe Holdings, Inc. – On April 23, 2025, Alta Partners, LLC filed a Complaint against FaZe Holdings, Inc. and GameSquare Holdings, Inc., in the United States District Court for the Southern District of New York, alleging that in 2022, FaZe Holdings breached a warrant agreement between FaZe Holdings and Alta. The Company is currently investigating this matter.

     

    The outcomes of pending litigations in which the Company is involved are necessarily uncertain as are the Company’s expenses in prosecuting and defending these actions. From time to time the Company may modify litigation strategy and/or the terms on which it retains counsel and other professionals in connection with such actions, which may affect the outcomes of and/or the expenses incurred in connection with such actions.

     

    The Company is subject to various other claims, lawsuits and other complaints arising in the ordinary course of business. The Company records provisions for losses when claims become probable, and the amounts are estimable. Although the outcome of such matters cannot be determined, it is the opinion of management that the final resolution of these matters will not have a material adverse effect on the Company’s financial condition, operations, or liquidity.

     

    37
     

     

    ITEM 1A. RISK FACTORS

     

    The Company is a smaller reporting company as defined by Rule 12b-2 of the Exchange Act and is not required to provide the information required under this Item.

     

    ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

     

    Repurchases of Shares

     

    None.

     

    ITEM 3. DEFAULTS UPON SENIOR SECURITIES

     

    None.

     

    ITEM 4. MINE SAFETY DISCLOSURES

     

    Not applicable.

     

    ITEM 5. OTHER INFORMATION

     

    During the three months ended March 31, 2025, no director or officer of the Company adopted or terminated a “Rule 10b5-1 trading arrangement” or “non-Rule 10b5-1 trading arrangement,” as each term is defined in Item 408(a) of Regulation S-K.

     

    38
     

     

    ITEM 6. EXHIBITS

     

    GAMESQUARE HOLDINGS, INC.

    FORM 10-Q

     

    EXHIBIT INDEX

     

    The exhibits to this Form 10-Q are listed in the following Exhibit Index:

     

    Exhibit No.   Description
         
    10.1   Promissory Note, dated as of March 25, 2025, by and between GameSquare Holdings, Inc. and Blue & Silver Ventures, Ltd. (incorporated by reference to Exhibit 10.1 to the Registrant’s Current Report on Form 8-K, filed with the SEC on March 31, 2025).
         
    10.2   Security Agreement, dated as of March 25, 2025, by and between GameSquare Holdings, Inc. and Blue & Silver Ventures, Ltd. (incorporated by reference to Exhibit 10.2 to the Registrant’s Current Report on Form 8-K, filed with the SEC on March 31, 2025).
         
    10.3   Exchange Agreement by and among GameSquare Holdings, Inc., FaZe Media Holdings, LLC, and Gigamoon Media, LLC (incorporated by reference to Exhibit 99.1 to the Registrant’s Current Report on Form 8-K, filed with the SEC on April 8, 2025).
         
    10.4   Amendment to the GameSquare Holdings Inc. 2024 Stock Incentive Plan (incorporated by reference to Appendix A of the Registrant’s Definitive Proxy Statement on Schedule 14A, filed with the SEC on January 16, 2025).
         
    31.1*   Certification of Principal Executive Officer pursuant to Rule 13(a)-14(a) or 15d-14(a) of the Securities Exchange Act of 1934, as adopted pursuant to Section 302 of Sarbanes-Oxley Act of 2002.
         
    31.2*   Certification of Principal Financial Officer pursuant to Rule 13(a)-14(a) or 15d-14(a) of the Securities Exchange Act of 1934, as adopted pursuant to Section 302 of Sarbanes-Oxley Act of 2002.
         
    32.1**   Certification of Principal Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
         
    32.2**   Certification of Principal Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
         
    101*   The following materials from GameSquare Holdings, Inc.’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2024 are filed herewith, formatted in iXBRL (Inline Extensible Business Reporting Language): (i) the Condensed Consolidated Statements of Operations for the three and nine months ended September 30, 2024 and 2023, (ii) the Condensed Consolidated Statements of Other Comprehensive Income (Loss) for the three and nine months ended September 30, 2024 and 2023, (iii) the Condensed Consolidated Balance Sheets as of September 30, 2024 and December 31, 2023, (iv) the Condensed Consolidated Statements of Cash Flows for the nine months ended September 30, 2024 and 2023, (v) the Condensed Consolidated Statements of Stockholders’ Equity for the nine months ended September 30, 2024 and 2023, and (vi) Notes to Condensed Consolidated Financial Statements.
         
    101.INS*   Inline XBRL Instance Document - the instance document does not appear in the Interactive Data File because its XBRL tags are embedded within the Inline XBRL document.
         
    101.SCH*   Inline XBRL Taxonomy Extension Schema with Embedded Linkbase Documents.
         
    104*   Cover Page Interactive Data File (formatted as Inline XBRL and contained in Exhibit 101).

     

    *Filed herewith.

    ** Furnished, not filed.

     

    39
     

     

    SIGNATURES

     

    Pursuant to the requirements of the Securities and Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

     

        GAMESQUARE HOLDINGS, INC.
        (Registrant)
           
    Dated: May 15, 2025 By: /s/ JUSTIN KENNA
          Justin Kenna
          Chief Executive Officer
          (Principal Executive Officer)
           
    Dated: May 15, 2025 By: /s/ MICHAEL MUNOZ
          Michael Munoz
          Chief Financial Officer
          (Principal Financial Officer)

     

    40

     

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